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The future of Media &
Advertising
“the outdoor media landscape is
changing”
Guy Grimmelt, marketing & business development director,
CBS Outdoor Netherlands
7,8                49.800.000
            34%
      60%
                        80%
             74%

  60%

                  30%
            18%
Nike #makeitcount @ Westfield Stratford City
8.00   12.00   16.00   20.00
The Volkswagen Beetle. Juiced Up
Guy Grimmelt (CBS Outdoor) @ CMC Future of Advertising

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  • 1. The future of Media & Advertising “the outdoor media landscape is changing” Guy Grimmelt, marketing & business development director, CBS Outdoor Netherlands
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  • 4. 7,8 49.800.000 34% 60% 80% 74% 60% 30% 18%
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