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Twitter, Facebook and Mobile Shuki Lehavi, Gumiyo.com
Let’s start with mobile Do you own a mobile phone? 2 You are not alone….
Twitter and Facebook            Twitter              Facebook 3
Mix and match Mobile + Twitter  Why 42% of Twitter’s interface is via mobile Adding a link to your page ensures a round trip from consumers back to your mobile page “Only” 30 m users, what about those without a twitter account  4
Facebook Stats Statistics More than 400 million active users 50% of our active users log on to Facebook in any given day More than 35 million users update their status each day More than 3 billion photos uploaded to the site each month More than 5 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each week  More than 3 million active Pages on Facebook More than 1.5 million local businesses have active Pages on Facebook More than 20 million people become fans of Pages each day Pages have created more than 5.3 billion fans Mobile There are more than 100 million active users currently accessing Facebook through their mobile devices.  People that use Facebook on their mobile devices are twice more active on Facebook than non-mobile users.  There are more than 200 mobile operators in 60 countries working to deploy and promote Facebook mobile products  5
Facebook  (and web2mobile) 6
Putting it all together Must-have Mobile (web, SMS, web2mobile/ redirect) Twitter Facebook Nice-to-have App (iPhone/ Android) Outgoing campaign Please don’t SPAM Hurt your brand 7

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Gumiyo nada-2010-paglia

  • 1. Twitter, Facebook and Mobile Shuki Lehavi, Gumiyo.com
  • 2. Let’s start with mobile Do you own a mobile phone? 2 You are not alone….
  • 3. Twitter and Facebook Twitter Facebook 3
  • 4. Mix and match Mobile + Twitter Why 42% of Twitter’s interface is via mobile Adding a link to your page ensures a round trip from consumers back to your mobile page “Only” 30 m users, what about those without a twitter account 4
  • 5. Facebook Stats Statistics More than 400 million active users 50% of our active users log on to Facebook in any given day More than 35 million users update their status each day More than 3 billion photos uploaded to the site each month More than 5 billion pieces of content (web links, news stories, blog posts, notes, photo albums, etc.) shared each week More than 3 million active Pages on Facebook More than 1.5 million local businesses have active Pages on Facebook More than 20 million people become fans of Pages each day Pages have created more than 5.3 billion fans Mobile There are more than 100 million active users currently accessing Facebook through their mobile devices. People that use Facebook on their mobile devices are twice more active on Facebook than non-mobile users. There are more than 200 mobile operators in 60 countries working to deploy and promote Facebook mobile products 5
  • 6. Facebook (and web2mobile) 6
  • 7. Putting it all together Must-have Mobile (web, SMS, web2mobile/ redirect) Twitter Facebook Nice-to-have App (iPhone/ Android) Outgoing campaign Please don’t SPAM Hurt your brand 7