- GreenIvory provides tools to measure performance on the internet, give companies a positive online image, measure marketing impacts, and learn from competitors. - Their products include tools to enrich website content, take back control of online reputation, and increase traffic. - Customers in various industries and countries use GreenIvory's tools to animate websites, increase sales, boost groups of companies, and analyze and enrich content.

1. Measure & increase your performance
on Internet
Jean Georges Perrin, CEO, jg.perrin@greenivory.com http://www.greenivory.com

2. Needs of companies on the web
• Give themselves a positive and dynamic image
• Measure their notoriety & impacts of marketing tactics
• Learn from markets, competitions...
• Better use of data on the web

3. Produits
More Content. More Traffic.
enrich contents of your blogs and their relevance
ease regular updates
enhance SEO both in quality and in quantity
Take back control of your reputation.
V evaluate and analyze your reputation
measure the impact of your communication
benchmark your reputation and your competitors
Revealed on May 26th.
OnliGence

4. Usage : entertain a web site
Title
Date
Abstract (15-25%)
They use it : 2 links
Semia, Incubateur d’Alsace (France)
Copyright
Abbott™ Neonova (Canada)
SmartEGL (Egypt)
Phitour.com (Philippines)
Lisa Lomas (New Zealand)
...

5. Beiser Environnement : traffic increase
• Context
‣ French leader in agricultural mail order
• Results
‣ 25% more traffic in 2 months
‣ 14% of visits finish on the merchant
site
‣ Higher notoriety
‣ Extremely satisfied customer
They use it :
Beiser Environnement (France)
...

6. Usage : boost a group of corporations
They use it:
CogiFactory (France)
AMPIE (France)
...

7. Three Benefits
Publishes the best content from the web on your site Fait #2 ™
... sans
MashupXFeed™
... avec
MashupXFeed™
Mas hupXFeedfnat
boos te ton re
‣ Enriches the contents of your blogs & sites and increases Le moteur de
recherche préféré
their relevance des internautes
montrant ta marque...
๏ Increases the duration of visits
๏ Improves the chances of a conversion
Je passe
Fait #3 ment
deux fois plus de
temps sur le même
i
urfeurs a d ™
Tes s XFee
site
‣ Facilitates regular updating Mashup Un tiers des
pages que je lie
proviennent de
Fait
Je n'ai pas
l'impression qu'ils
cherchent à me
vendre quelque
chose !
MashupXFeed™
J'aime
les actus
‣
fraiches...
Fait
Improves your SEO both qualitatively and quantitatively Fait
๏ Increases your qualified traffic Fait

8. Usage : Animate a Website
Information
Traffic
MyWebsite.com
MyWebsite.com

9. Usage : Increase Sales
Merchant Site
Semi-Automated Blog
Automated link
to the product
page of a store
Recherche automatisée
d'information sur le web ¥€$
Automatic creation of a
window highlighting the
best product given the Automatic creation of a window
context of the article, highlighting the product of a second blog
with or without a photo which focuses on another subject.
The number of themed blogs is virtually
unlimited!
Informations
Trafic

10. Usage : Boost a Group of Corporations
A website cluster, group
Increasing the Usefulness
of businesses,
of the Directory
community, etc.
Display news from all Display member news Display information
members automatically automatically about the industry and
company by filtering out
competitors and other
companies
Enterprise A Company C Business A
University B ...
Information
Traffic

11. Analysis and Enrichment
"
!
Aggregate
Clean Annotate Filter Enrich Publish
(Syndicate)

12. What's New in Alsace…
Site: http://www.quoideneufenalsace.com

13. Voice Observer Three Benefits
‣ Evaluate your brand's reputation
‣ Quantify the value of your online presence
‣ Measure the impact of your communication
Don't let internet users control the
reputation of your brand or your
products...

14. Voice Observer Features & Differentiators
• Article Tone Analysis
• Analysis of the evolution of sentiment towards your brand and your
competitors
• Improvement of your marketing messages
• Optimization of advertisement placement
• Internationalization of your e-reputation analyses
Access data with our API
•
Scan the whole internet
7 million pages per day
24 month information backup

15. Services
Data Mining Publication & Billing &
& Semantic Content Payment UX
Technology-oriented services
Analysis Logistics Services
Technology & Strategy
Methodologies
Generation and
management of bills
Web Mining. Design and
with multiple
Text Mining. Content Enrichment. implementation of
mediums and
Social Mining. Generation of the user interface.
currencies.
Automatic Lexicon complex graphical Generation of both
Management fee
and Ontology reports with proper static and interactive
calculation.
Generation formatting. graphs.
Subscription mgt
(including adaptive
subscriptions).
Semantic.SDK Content.SDK Payment.SDK AppCase.SDK

16. Specialist in e-Marketing tools
GreenIvory Europe
Sales, Support, R&D
Sep. 2007
14 HC
GreenIvory America
Sales
Jan. 2006
1 HC
Partners
Mission Statement: Specialist in e-Marketing
France, USA, Canada, Maroc
Experience Information tools
Customers
Value:
USA, Canada, Portugal, Grande
Humans are in the center of
Bretagne, France, Allemagne,
innovation HC 15
Egypte, Croatie, Suède...

17. A few users...
Banque, France Médical, France
VoiceObserver Développement, Consulting
Informatique, USA Communication, France
VoiceObserver, Consulting VoiceObserver
Pharma, USA Communication, France
MashupXFeed VoiceObserver, Consulting
Informatique, USA Conseil, France
Consulting MashupXFeed
Communication, Canada Communication, USA
MashupXFeed, Consulting Consulting
Communication, France Informatique, Grande Bretagne
MashupXFeed, Consulting Consulting
Communication, France
MashupXFeed, Consulting You?

18. Thanks!
GreenIvory Europe Jean Georges Perrin
http://www.greenivory.fr jg.perrin@greenivory.com
info@greenivory.fr
+33 (0)9 50 53 10 34
GreenIvory America
http://www.greenivory.com
info@greenivory.com
+1 (919) 901-0693