The document discusses the benefits of creating a 360-degree virtual tour of a business using Google Street View. It states that a virtual tour can increase global exposure, footfalls, and visibility on Google searches. It also enhances the business's free listing on Google and helps the business be seen by more potential customers. Statistics are provided showing that Google is the top platform for local searches and that virtual tours double interest in business listings. The document outlines the process of creating an interactive virtual tour using Google Street View and integrating it with Google Maps, search, and social media for marketing purposes.