This document provides instructions for blocking traffic from spam sites using Google Analytics. It outlines three methods: 1) Exclude hits from known bots using bot filtering settings. 2) Create an admin filter to block specific domain names. 3) Add referral exclusions to block specific URLs and subdomains. Following these steps can help filter out no-human referral traffic and problematic sites from analytics reports.

1. Google Analytics Blocking
Traffic from Spam Sites
By: Errett Cord
Email: ecord@ecord.us
Twitter: @errettcord

2. 1. Exclude all hits from known bots and spiders – (Admin > View
Settings)
Google Analytics provides a facility to filter the bots “bot filtering” where
you can block no-human referral traffic. It has two steps.
– Go to “admin”
– Click on “view settings”
– Check the box of bot filtering (as shown below)

4. 2. Admin Filter (Admin > Filter > New Filter) – You can block any domain name.
Use these four steps.
– Go to “admin” part
– Click on “filters” (see it in the image 2)
– Create “new filter”
– Follow steps according to image 3
(Create New Filter > Filter Name > Filter Type > Filter Field > Filter Pattern)
Make sure you are using the correct url an incorrect url will not block or filter any
spam bots.

7. 3. Add Referral Exclusion – (Admin > Property (Referral Exclusion List) >
Add Referral Exclusion) – Add referral exclusion is also a good solution.
Here you can Block specific web page URL and their subdomain. It has 4
steps.
– Go to Admin
– Click on referral exclusion
– Add referral exclusion
– Put exact URL detail
If you are bothered by same URL regularly than “referral exclusion” is very
helpful and works perfecty (See image for detail)

9. Note: Using the “Referral Exclusion List” can change the session to look
like a “Direct Visit”.