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UNITED STATES
                                       SECURITIES AND EXCHANGE COMMISSION
                                                          WASHINGTON, D.C. 20549


                                                               FORM 8-K
                                                            CURRENT REPORT

                                      Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934


             Date of Report (Date of Earliest Event Reported):                                            August 13, 2008


                         The Goodyear Tire & Rubber Company
                                               __________________________________________
                                               (Exact name of registrant as specified in its charter)

                        Ohio                                         1-1927                                         34-0253240
             _____________________                               _____________                                   ______________
             (State or other jurisdiction                         (Commission                                    (I.R.S. Employer
                  of incorporation)                               File Number)                                  Identification No.)

      1144 East Market Street, Akron, Ohio                                                                         44316-0001
    _________________________________                                                                             ___________
     (Address of principal executive offices)                                                                      (Zip Code)

            Registrant’s telephone number, including area code:                                            330-796-2121

                                                                Not Applicable
                                             ______________________________________________
                                            Former name or former address, if changed since last report




Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under
any of the following provisions:

[   ]   Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
[   ]   Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
[   ]   Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
[   ]   Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
Item 2.05 Costs Associated with Exit or Disposal Activities.

On August 13, 2008, The Goodyear Tire & Rubber Company decided to exit 92 underperforming U.S. retail locations, based on a review
of operating performance and local market dynamics. The decision to exit these retail locations will affect approximately 500 full-time
associates and 100 part-time associates. The exit plan is expected to be substantially completed by December 31, 2008. The estimated
charges associated with the exit plan are expected to be approximately $30 million ($30 million after-tax), of which approximately $28
million are expected to be cash charges primarily related to non-cancelable lease costs and other lease exit costs. Charges associated with
the exit plan are expected to be approximately $15 million ($15 million after-tax) in the third quarter of 2008, approximately $12 million
($12 million after-tax) in the fourth quarter of 2008, and approximately $3 million ($3 million after-tax) in the first quarter of 2009. The
plan is expected to eliminate net losses related to these retail locations of approximately $9 million annually.

Safe Harbor Statement

Certain information contained in this Current Report on Form 8-K may constitute forward-looking statements for purposes of the safe
harbor provisions of The Private Securities Litigation Reform Act of 1995, including those statements regarding the expected amounts of
charges and impact on net income (loss) resulting from the plan to exit the retail locations. All forward-looking statements are based on
management’s estimates, projections and assumptions as of the date hereof. There are a variety of factors, many of which are beyond our
control, which could affect our operations, performance, business strategy and results and could cause our actual results and experience to
differ materially from the assumptions, expectations and objectives expressed in any forward-looking statements. These statements are
subject to known and unknown risks and uncertainties that could cause actual results to differ materially from those expressed or implied
by such statements, including but not limited to the risks and other factors described in our filings with the Securities and Exchange
Commission, including our annual report on Form 10-K, quarterly reports on Form 10-Q and current reports on Form 8-K. In addition, any
forward-looking statements represent management’s estimates only as of today and should not be relied upon as representing
management’s estimates as of any subsequent date. While we may elect to update forward-looking statements at some point in the future,
we specifically disclaim any obligation to do so, even if management’s estimates change.
SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by
the undersigned hereunto duly authorized.


                                                                          The Goodyear Tire & Rubber Company

August 19, 2008                                                           By: W. Mark Schmitz

                                                                                Name: W. Mark Schmitz
                                                                                Title: Executive Vice President and Chief Financial Officer

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goodyear 8K Reports 08/19/08

  • 1. UNITED STATES SECURITIES AND EXCHANGE COMMISSION WASHINGTON, D.C. 20549 FORM 8-K CURRENT REPORT Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934 Date of Report (Date of Earliest Event Reported): August 13, 2008 The Goodyear Tire & Rubber Company __________________________________________ (Exact name of registrant as specified in its charter) Ohio 1-1927 34-0253240 _____________________ _____________ ______________ (State or other jurisdiction (Commission (I.R.S. Employer of incorporation) File Number) Identification No.) 1144 East Market Street, Akron, Ohio 44316-0001 _________________________________ ___________ (Address of principal executive offices) (Zip Code) Registrant’s telephone number, including area code: 330-796-2121 Not Applicable ______________________________________________ Former name or former address, if changed since last report Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions: [ ] Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425) [ ] Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12) [ ] Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b)) [ ] Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
  • 2. Item 2.05 Costs Associated with Exit or Disposal Activities. On August 13, 2008, The Goodyear Tire & Rubber Company decided to exit 92 underperforming U.S. retail locations, based on a review of operating performance and local market dynamics. The decision to exit these retail locations will affect approximately 500 full-time associates and 100 part-time associates. The exit plan is expected to be substantially completed by December 31, 2008. The estimated charges associated with the exit plan are expected to be approximately $30 million ($30 million after-tax), of which approximately $28 million are expected to be cash charges primarily related to non-cancelable lease costs and other lease exit costs. Charges associated with the exit plan are expected to be approximately $15 million ($15 million after-tax) in the third quarter of 2008, approximately $12 million ($12 million after-tax) in the fourth quarter of 2008, and approximately $3 million ($3 million after-tax) in the first quarter of 2009. The plan is expected to eliminate net losses related to these retail locations of approximately $9 million annually. Safe Harbor Statement Certain information contained in this Current Report on Form 8-K may constitute forward-looking statements for purposes of the safe harbor provisions of The Private Securities Litigation Reform Act of 1995, including those statements regarding the expected amounts of charges and impact on net income (loss) resulting from the plan to exit the retail locations. All forward-looking statements are based on management’s estimates, projections and assumptions as of the date hereof. There are a variety of factors, many of which are beyond our control, which could affect our operations, performance, business strategy and results and could cause our actual results and experience to differ materially from the assumptions, expectations and objectives expressed in any forward-looking statements. These statements are subject to known and unknown risks and uncertainties that could cause actual results to differ materially from those expressed or implied by such statements, including but not limited to the risks and other factors described in our filings with the Securities and Exchange Commission, including our annual report on Form 10-K, quarterly reports on Form 10-Q and current reports on Form 8-K. In addition, any forward-looking statements represent management’s estimates only as of today and should not be relied upon as representing management’s estimates as of any subsequent date. While we may elect to update forward-looking statements at some point in the future, we specifically disclaim any obligation to do so, even if management’s estimates change.
  • 3. SIGNATURES Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized. The Goodyear Tire & Rubber Company August 19, 2008 By: W. Mark Schmitz Name: W. Mark Schmitz Title: Executive Vice President and Chief Financial Officer