2. Beacons are low-cost, low-powered transmitters equipped with Bluetooth Low Energy or BLE
(also called Bluetooth 4.0 or Bluetooth Smart) that can be used to deliver proximity-based,
context-aware messages.
3. A beacon transmits signals which allows another device to determine its proximity to the
broadcaster.
In a retail store, a beacon lets a customer’s app determine that it’s close to a particular aisle in
a particular department.
Beacons don’t transmit content, they simply transmit signals that let a user’s phone or tablet
figure out its proximity to the beacon.
4. iBeacon Technology Vs Beacons
iBeacon is not a physical product, it’s a technology built into Apple devices from iOS 7 onwards
which lets iPhones and iPads scan for Bluetooth devices nearby. Beacons are the hardware
devices that emit and receive bluetooth low energy signals