The document proposes the concept for a new television channel called "Daawat" that combines food and entertainment programming. It discusses various show ideas that would air on the channel, such as cooking competitions, restaurant entrepreneur shows, food-related game shows and dramas, and travel/food guide programs. The goal is to tap into the rich mix of emotions that drive viewership of popular entertainment channels by incorporating elements of drama, comedy, and reality into food-focused television shows. Sample schedules and program descriptions are provided to illustrate how Daawat could engage audiences in the primetime hours against other leading channels.
Most Promising Food & Beverage Companies in 2021Swiftnlift
“The future belongs to those who believe in the beauty of their dreams.” and in sharing happiness with others you decode your dream which in turn becomes the joy for others, this is what today’s interview is about...
“Pull up a chair. Taste. Come join us. Life is so endlessly delicious” with Curryosity so here is the glimpse interview within our serving window
Food has the power to bring people together like nothing else. It breaks down barriers and brings people together in a communal celebration of our shared humanity
Restoring ZEE to former glory
Zee TV created the private broadcasting space and held leadership position throughout the 90’s. It subsequently lost the pole position to other broadcasters and hasn’t been able to gain ground thereafter. With the launch of new GECs and diverse programming from the other channels Zee has been lagging behind.
The task
What should Zee do from a content and marketing strategy perspective to regain audiences.
How can Zee through innovation and creativity reinstate its No. 1 position.
Most Promising Food & Beverage Companies in 2021Swiftnlift
“The future belongs to those who believe in the beauty of their dreams.” and in sharing happiness with others you decode your dream which in turn becomes the joy for others, this is what today’s interview is about...
“Pull up a chair. Taste. Come join us. Life is so endlessly delicious” with Curryosity so here is the glimpse interview within our serving window
Food has the power to bring people together like nothing else. It breaks down barriers and brings people together in a communal celebration of our shared humanity
Restoring ZEE to former glory
Zee TV created the private broadcasting space and held leadership position throughout the 90’s. It subsequently lost the pole position to other broadcasters and hasn’t been able to gain ground thereafter. With the launch of new GECs and diverse programming from the other channels Zee has been lagging behind.
The task
What should Zee do from a content and marketing strategy perspective to regain audiences.
How can Zee through innovation and creativity reinstate its No. 1 position.
Matt Rife Cancels Shows Due to Health Concerns, Reschedules Tour Dates.pdfAzura Everhart
Matt Rife's comedy tour took an unexpected turn. He had to cancel his Bloomington show due to a last-minute medical emergency. Fans in Chicago will also have to wait a bit longer for their laughs, as his shows there are postponed. Rife apologized and assured fans he'd be back on stage soon.
https://www.theurbancrews.com/celeb/matt-rife-cancels-bloomington-show/
From the Editor's Desk: 115th Father's day Celebration - When we see Father's day in Hindu context, Nanda Baba is the most vivid figure which comes to the mind. Nanda Baba who was the foster father of Lord Krishna is known to provide love, care and affection to Lord Krishna and Balarama along with his wife Yashoda; Letter’s to the Editor: Mother's Day - Mother is a precious life for their children. Mother is life breath for her children. Mother's lap is the world happiness whose debt can never be paid.
Young Tom Selleck: A Journey Through His Early Years and Rise to Stardomgreendigital
Introduction
When one thinks of Hollywood legends, Tom Selleck is a name that comes to mind. Known for his charming smile, rugged good looks. and the iconic mustache that has become synonymous with his persona. Tom Selleck has had a prolific career spanning decades. But, the journey of young Tom Selleck, from his early years to becoming a household name. is a story filled with determination, talent, and a touch of luck. This article delves into young Tom Selleck's life, background, early struggles. and pivotal moments that led to his rise in Hollywood.
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Early Life and Background
Family Roots and Childhood
Thomas William Selleck was born in Detroit, Michigan, on January 29, 1945. He was the second of four children in a close-knit family. His father, Robert Dean Selleck, was a real estate investor and executive. while his mother, Martha Selleck, was a homemaker. The Selleck family relocated to Sherman Oaks, California. when Tom was a child, setting the stage for his future in the entertainment industry.
Education and Early Interests
Growing up, young Tom Selleck was an active and athletic child. He attended Grant High School in Van Nuys, California. where he excelled in sports, particularly basketball. His tall and athletic build made him a standout player, and he earned a basketball scholarship to the University of Southern California (U.S.C.). While at U.S.C., Selleck studied business administration. but his interests shifted toward acting.
Discovery of Acting Passion
Tom Selleck's journey into acting was serendipitous. During his time at U.S.C., a drama coach encouraged him to try acting. This nudge led him to join the Hills Playhouse, where he began honing his craft. Transitioning from an aspiring athlete to an actor took time. but young Tom Selleck became drawn to the performance world.
Early Career Struggles
Breaking Into the Industry
The path to stardom was a challenging one for young Tom Selleck. Like many aspiring actors, he faced many rejections and struggled to find steady work. A series of minor roles and guest appearances on television shows marked his early career. In 1965, he debuted on the syndicated show "The Dating Game." which gave him some exposure but did not lead to immediate success.
The Commercial Breakthrough
During the late 1960s and early 1970s, Selleck began appearing in television commercials. His rugged good looks and charismatic presence made him a popular brand choice. He starred in advertisements for Pepsi-Cola, Revlon, and Close-Up toothpaste. These commercials provided financial stability and helped him gain visibility in the industry.
Struggling Actor in Hollywood
Despite his success in commercials. breaking into large acting roles remained a challenge for young Tom Selleck. He auditioned and took on small parts in T.V. shows and movies. Some of his early television appearances included roles in popular series like Lancer, The F.B.I., and Bracken's World. But, it would take a
Experience the thrill of Progressive Puzzle Adventures, like Scavenger Hunt Games and Escape Room Activities combined Solve Treasure Hunt Puzzles online.
Modern Radio Frequency Access Control Systems: The Key to Efficiency and SafetyAITIX LLC
Today's fast-paced environment worries companies of all sizes about efficiency and security. Businesses are constantly looking for new and better solutions to solve their problems, whether it's data security or facility access. RFID for access control technologies have revolutionized this.
_7 OTT App Builders to Support the Development of Your Video Applications_.pdfMega P
Due to their ability to produce engaging content more quickly, over-the-top (OTT) app builders have made the process of creating video applications more accessible. The invitation to explore these platforms emphasizes how over-the-top (OTT) applications hold the potential to transform digital entertainment.
Tom Selleck Net Worth: A Comprehensive Analysisgreendigital
Over several decades, Tom Selleck, a name synonymous with charisma. From his iconic role as Thomas Magnum in the television series "Magnum, P.I." to his enduring presence in "Blue Bloods," Selleck has captivated audiences with his versatility and charm. As a result, "Tom Selleck net worth" has become a topic of great interest among fans. and financial enthusiasts alike. This article delves deep into Tom Selleck's wealth, exploring his career, assets, endorsements. and business ventures that contribute to his impressive economic standing.
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Early Life and Career Beginnings
The Foundation of Tom Selleck's Wealth
Born on January 29, 1945, in Detroit, Michigan, Tom Selleck grew up in Sherman Oaks, California. His journey towards building a large net worth began with humble origins. , Selleck pursued a business administration degree at the University of Southern California (USC) on a basketball scholarship. But, his interest shifted towards acting. leading him to study at the Hills Playhouse under Milton Katselas.
Minor roles in television and films marked Selleck's early career. He appeared in commercials and took on small parts in T.V. series such as "The Dating Game" and "Lancer." These initial steps, although modest. laid the groundwork for his future success and the growth of Tom Selleck net worth. Breakthrough with "Magnum, P.I."
The Role that Defined Tom Selleck's Career
Tom Selleck's breakthrough came with the role of Thomas Magnum in the CBS television series "Magnum, P.I." (1980-1988). This role made him a household name and boosted his net worth. The series' popularity resulted in Selleck earning large salaries. leading to financial stability and increased recognition in Hollywood.
"Magnum P.I." garnered high ratings and critical acclaim during its run. Selleck's portrayal of the charming and resourceful private investigator resonated with audiences. making him one of the most beloved television actors of the 1980s. The success of "Magnum P.I." played a pivotal role in shaping Tom Selleck net worth, establishing him as a major star.
Film Career and Diversification
Expanding Tom Selleck's Financial Portfolio
While "Magnum, P.I." was a cornerstone of Selleck's career, he did not limit himself to television. He ventured into films, further enhancing Tom Selleck net worth. His filmography includes notable movies such as "Three Men and a Baby" (1987). which became the highest-grossing film of the year, and its sequel, "Three Men and a Little Lady" (1990). These box office successes contributed to his wealth.
Selleck's versatility allowed him to transition between genres. from comedies like "Mr. Baseball" (1992) to westerns such as "Quigley Down Under" (1990). This diversification showcased his acting range. and provided many income streams, reinforcing Tom Selleck net worth.
Television Resurgence with "Blue Bloods"
Sustaining Wealth through Consistent Success
In 2010, Tom Selleck began starring as Frank Reagan i
240529_Teleprotection Global Market Report 2024.pdfMadhura TBRC
The teleprotection market size has grown
exponentially in recent years. It will grow from
$21.92 billion in 2023 to $28.11 billion in 2024 at a
compound annual growth rate (CAGR) of 28.2%. The
teleprotection market size is expected to see
exponential growth in the next few years. It will grow
to $70.77 billion in 2028 at a compound annual
growth rate (CAGR) of 26.0%.
At Digidev, we are working to be the leader in interactive streaming platforms of choice by smart device users worldwide.
Our goal is to become the ultimate distribution service of entertainment content. The Digidev application will offer the next generation television highway for users to discover and engage in a variety of content. While also providing a fresh and
innovative approach towards advertainment with vast revenue opportunities. Designed and developed by Joe Q. Bretz
Skeem Saam in June 2024 available on ForumIsaac More
Monday, June 3, 2024 - Episode 241: Sergeant Rathebe nabs a top scammer in Turfloop. Meikie is furious at her uncle's reaction to the truth about Ntswaki.
Tuesday, June 4, 2024 - Episode 242: Babeile uncovers the truth behind Rathebe’s latest actions. Leeto's announcement shocks his employees, and Ntswaki’s ordeal haunts her family.
Wednesday, June 5, 2024 - Episode 243: Rathebe blocks Babeile from investigating further. Melita warns Eunice to stay clear of Mr. Kgomo.
Thursday, June 6, 2024 - Episode 244: Tbose surrenders to the police while an intruder meddles in his affairs. Rathebe's secret mission faces a setback.
Friday, June 7, 2024 - Episode 245: Rathebe’s antics reach Kganyago. Tbose dodges a bullet, but a nightmare looms. Mr. Kgomo accuses Melita of witchcraft.
Monday, June 10, 2024 - Episode 246: Ntswaki struggles on her first day back at school. Babeile is stunned by Rathebe’s romance with Bullet Mabuza.
Tuesday, June 11, 2024 - Episode 247: An unexpected turn halts Rathebe’s investigation. The press discovers Mr. Kgomo’s affair with a young employee.
Wednesday, June 12, 2024 - Episode 248: Rathebe chases a criminal, resorting to gunfire. Turf High is rife with tension and transfer threats.
Thursday, June 13, 2024 - Episode 249: Rathebe traps Kganyago. John warns Toby to stop harassing Ntswaki.
Friday, June 14, 2024 - Episode 250: Babeile is cleared to investigate Rathebe. Melita gains Mr. Kgomo’s trust, and Jacobeth devises a financial solution.
Monday, June 17, 2024 - Episode 251: Rathebe feels the pressure as Babeile closes in. Mr. Kgomo and Eunice clash. Jacobeth risks her safety in pursuit of Kganyago.
Tuesday, June 18, 2024 - Episode 252: Bullet Mabuza retaliates against Jacobeth. Pitsi inadvertently reveals his parents’ plans. Nkosi is shocked by Khwezi’s decision on LJ’s future.
Wednesday, June 19, 2024 - Episode 253: Jacobeth is ensnared in deceit. Evelyn is stressed over Toby’s case, and Letetswe reveals shocking academic results.
Thursday, June 20, 2024 - Episode 254: Elizabeth learns Jacobeth is in Mpumalanga. Kganyago's past is exposed, and Lehasa discovers his son is in KZN.
Friday, June 21, 2024 - Episode 255: Elizabeth confirms Jacobeth’s dubious activities in Mpumalanga. Rathebe lies about her relationship with Bullet, and Jacobeth faces theft accusations.
Monday, June 24, 2024 - Episode 256: Rathebe spies on Kganyago. Lehasa plans to retrieve his son from KZN, fearing what awaits.
Tuesday, June 25, 2024 - Episode 257: MaNtuli fears for Kwaito’s safety in Mpumalanga. Mr. Kgomo and Melita reconcile.
Wednesday, June 26, 2024 - Episode 258: Kganyago makes a bold escape. Elizabeth receives a shocking message from Kwaito. Mrs. Khoza defends her husband against scam accusations.
Thursday, June 27, 2024 - Episode 259: Babeile's skillful arrest changes the game. Tbose and Kwaito face a hostage crisis.
Friday, June 28, 2024 - Episode 260: Two women face the reality of being scammed. Turf is rocked by breaking
Scandal! Teasers June 2024 on etv Forum.co.zaIsaac More
Monday, 3 June 2024
Episode 47
A friend is compelled to expose a manipulative scheme to prevent another from making a grave mistake. In a frantic bid to save Jojo, Phakamile agrees to a meeting that unbeknownst to her, will seal her fate.
Tuesday, 4 June 2024
Episode 48
A mother, with her son's best interests at heart, finds him unready to heed her advice. Motshabi finds herself in an unmanageable situation, sinking fast like in quicksand.
Wednesday, 5 June 2024
Episode 49
A woman fabricates a diabolical lie to cover up an indiscretion. Overwhelmed by guilt, she makes a spontaneous confession that could be devastating to another heart.
Thursday, 6 June 2024
Episode 50
Linda unwittingly discloses damning information. Nhlamulo and Vuvu try to guide their friend towards the right decision.
Friday, 7 June 2024
Episode 51
Jojo's life continues to spiral out of control. Dintle weaves a web of lies to conceal that she is not as successful as everyone believes.
Monday, 10 June 2024
Episode 52
A heated confrontation between lovers leads to a devastating admission of guilt. Dintle's desperation takes a new turn, leaving her with dwindling options.
Tuesday, 11 June 2024
Episode 53
Unable to resort to violence, Taps issues a verbal threat, leaving Mdala unsettled. A sister must explain her life choices to regain her brother's trust.
Wednesday, 12 June 2024
Episode 54
Winnie makes a very troubling discovery. Taps follows through on his threat, leaving a woman reeling. Layla, oblivious to the truth, offers an incentive.
Thursday, 13 June 2024
Episode 55
A nosy relative arrives just in time to thwart a man's fatal decision. Dintle manipulates Khanyi to tug at Mo's heartstrings and get what she wants.
Friday, 14 June 2024
Episode 56
Tlhogi is shocked by Mdala's reaction following the revelation of their indiscretion. Jojo is in disbelief when the punishment for his crime is revealed.
Monday, 17 June 2024
Episode 57
A woman reprimands another to stay in her lane, leading to a damning revelation. A man decides to leave his broken life behind.
Tuesday, 18 June 2024
Episode 58
Nhlamulo learns that due to his actions, his worst fears have come true. Caiphus' extravagant promises to suppliers get him into trouble with Ndu.
Wednesday, 19 June 2024
Episode 59
A woman manages to kill two birds with one stone. Business doom looms over Chillax. A sobering incident makes a woman realize how far she's fallen.
Thursday, 20 June 2024
Episode 60
Taps' offer to help Nhlamulo comes with hidden motives. Caiphus' new ideas for Chillax have MaHilda excited. A blast from the past recognizes Dintle, not for her newfound fame.
Friday, 21 June 2024
Episode 61
Taps is hungry for revenge and finds a rope to hang Mdala with. Chillax's new job opportunity elicits mixed reactions from the public. Roommates' initial meeting starts off on the wrong foot.
Monday, 24 June 2024
Episode 62
Taps seizes new information and recruits someone on the inside. Mary's new job
Meet Dinah Mattingly – Larry Bird’s Partner in Life and Loveget joys
Get an intimate look at Dinah Mattingly’s life alongside NBA icon Larry Bird. From their humble beginnings to their life today, discover the love and partnership that have defined their relationship.
6. “ What’s playing on TV? D R A M A S U S P E N S E C O M E D Y H O R R O R R E A L I T Y D E V O T I O N A D V E N T U R E
7. A look at some of India’s mainstream channels… General Entertainment Sports Movies Music News
8. The Hindi GEC genre has roared to an eleven per cent growth over the previous year. According to Tam data for Hindi speaking market (HSM), the share of Hindi GEC, which stood at 34.59 per cent in 2008, has moved up to 38.39 per cent in 2009. Ad revenues up from Rs 19 billion in 2009. Source: TAM 2009 General Entertainment Channels (GECs) form the highest rated and the more popular cluster on the TV circuit. Why?
9. Let us understand why GEC channels are clear winners…A look at the top 2 GEC channels and what they beam in the prime time band… An over-dominant play in Drama has the viewers enthralled and hungry for more Kaun Banega Crorepati (Who wants to be a millionaire) was India’s first reality based show. It disrupted TV viewing experience and took Star Plus to the number one position. Khatron ke Khiladi (DareDevils) did the same for Colors. Prime Time Band
10. So what is it about Drama that is really working for the Star Pluses, Colours and Zee TVs of the world??? What they experience… What they see… Balika Vadhu Bairi Piya Sajan Ghar Jaana Hain Ye Pyar Na Hoga Kam Dance India Dance Big Boss Anger Sorrow Revenge Jealousy Happiness Aspiration Hope Drama + Reality Emotions
11. Truth is… Through Drama, people are actually tapping into the rich, heady mix of emotions on offer…TV viewers in India have clearly chosen programming that offers a rich blend of emotions…
12. In the early 90s, there were a few genres that attempted to create and sustain their own platforms but didn’t really make the cut… Let us see how they turned around…
16. SAB TV as a single genre channel does not even feature in the top 8. TAM Media Research data for C&S 4+ in Hindi speaking markets However, SAB TV which launched by anchoring itself around a single genre; comedy, did not quite make the cut
17. Thus, for any new channel entrant in the Indian TV space to succeed, it is imperative to offer a programming mix that provides an eclectic and rich mix of emotions.
18. Let’s talk about food How is food programming in India being currently churned out though the telly? Have a look…
19. All of the above makes for very interesting viewing. It naturally drives curiosity but not TRPs… Plus a mix of Indian programs like Kunal Vijaykar’s ‘The Foodie’ and ‘Highway on a Plate’…
20. Currently, the food programming genre in India is at best a fringe player… Convention suggests that food and entertainment are two different platforms and “never the twain shall meet!”. TIME TO BREAK THE RULE! Could we tweak food programming in a manner that would elicit the same emotional responses generated by successful General Entertainment Channels?
21. General Entertainment Channels What if food became central to all the emotions we experience everyday when we watch our dramas and reality shows? + Banter Anger Revenge Comedy Sweetness Happiness Sorrow Battles
22. Thus, any channel that needs to capture food and more in its programming needs to also tap into the rich mix of emotions that GECs have to offer. Needless to say, the name of such an entity has to capture the world of both food and entertainment in our case.
23. If there is one thread that binds both food and entertainment, it is the irresistible allure of the various flavors that any mouth-watering dish or a masala drama provides. It invites people to partake of the pleasures that it has to offer.
24.
25. An invitation to indulge IN THE WORLD OF JUST FOOD… Daawat is a lavish spread, an alluring invitation for people to gorge on the most mouth-watering, eclectic delicacies that any food spread has to offer. It is the kind of spread that will make the invitee feel perpetually unsatiated and crave for more. IN THE WORLD OF FOOD + ENTERTAINMENT… In a world where emotions are like food items, Daawat is an unbelievable spread of entertainment programs that have food at their heart. Daawat promises to be an unprecedented, heady combination of drama, food and reality based programming
45. THE SHOW Prospective Contestants are asked to call in and answer a few basic cookery questions. A final list of 10 contestants is shortlisted and they are invited for the program. SRK gives these contestants, different challenges by asking them to cook his favourite dishes. Each contestant then presents the cooked items to SRK. SRK’s reactions range from wow to down-right indignation. After the launch episode, one contestant starts getting eliminated in every successive episode. Only one chef is left standing at the end of it all. And he declared to be the winner and SRK’s favourite chef. In addition he also receives a big cash prize. THE MECHANICS Contestants can participate by calling up a toll-free number that will essentially an IVR of simple questions, followed by a slogan on the celebrity judge. Selected contestants will be further picked up through a lucky draw. WHY IT WILL WORK A typical episode captures snapshots of the contestants trying to outdo each other in the food items they are preparing. A lot of tiffs ensue and back-biting, jealousy, anger are the order of the day. Those controversial moments along with SRK’s judgment form the key to the success of this programme. Kaun Banega SRK ka chef!
46. THE SHOW The big chef is a weekly reality show where 10 aspiring chefs are assembled in the kitchen of a well known, top class restaurant in the city of Mumbai to work for 3 months. THE BIG PRIZE WILL BE THAT THE WINNING CHEF WILL GET TO HOST HIS OWN COOKERY SHOW ON THE CHANNEL AND WILL ALSO RECEIVE A BIG CASH GIFT. THIS PROGRAMME WILL BE A LAUNCHING PAD FOR HIS CAREER. The caveat is: they are being led by a very well know chef who’s known as much for his adherence to time and quality as he is known for his fiery temper. Only one young chef will be left standing at the end of the three months. This candidate will be judged on his ability to deliver top-notch dishes to demanding customers PERFECTLY, ON TIME. THE MECHANICS Contestants will be selected from across six cities across India through a selection procedure that will involve a cooking test and an interview with the judges’ panel. The judges will include Sanjeev Kapoor and the ‘big chef’. A lot of excitement will be generated by the idiosyncratic nature of the ‘big chef’ and the fact that each of the 9 contestants will be fired in successive episodes on various grounds. Elimination will begin from episode 4 by which time the programme would have set in with the viewers. One contestant will be fired every week. All the contestants will be staying together and those footages of conversations will also be captured. The kitchen will have cameras. WHY IT WILL WORK This programme will generate a lot of viewer excitement by showing footages of the contestants struggling to cook on time and manage delivering a quality dish. There will be a lot of engagement when people see the chefs fighting, back-biting, sabotaging each other in the kitchen. The biggest draw, however, will be the big chef’s angry and ruthless outbursts and the effect it has on the contestants. Human Drama in the kitchen at its best! Program 1: The big chef
47. THE SHOW This biweekly programme tests the entrepreneurial skills of housewives in urban India who aspire to run their own restaurants. 24 contestants from across India will be selected and then converted into 8 groups of 3 each. The channel will then set up two restaurants each, in Mumbai, Delhi, Kolkata and Bangalore. These 8 groups will be provided with seed capital to run the restaurants for a period of 2.5 – 3 months. In this period, a panel of judges (including chefs, angel investors, well known corporate entities) will evaluate the performance of the eight restaurants on various parameters such as profits, operational efficiency, cleanliness, popularity. The audience will also get to visit the restaurants as regular restaurant visitors and will vote for their favorite restaurant. Halfway through the season, one restaurant in each city will be shut down. Thus, only four restaurants, one in each city will be left standing. These four restaurants will vie for the BIG PRIZE WHICH WILL BE GETTING A 50% OWNERSHIP OF THE RESTAURANT THEY ARE RUNNING ALONG WITH THE CHANNEL. THE MECHANICS The good looking women contestants (they have to be married) will be chosen from between the ages of 25 and 35. The programme will also have a call-in number where people can recommend a particular contestant. All these prospects will be called for a selection interview, which will test their shrewdness and business acumen. WHY IT WILL WORK The show has tremendous aspirational value amongst young urban housewives who feel that they have a lot of value to add and be far more than their husbands’ spouses. Thus, it (the show) will strongly resonate there. Secondly, the very edited format of the show, complete with controversy, stress, fights, competition makes it eminently watchable. Program 2: Entrepreneur Housewives
48. THE SHOW Nasty Gang is a weekly game show where a bunch of kids get to decide if the food/snack being prepared by women contestants is worthy of being eaten or not. In each episode, you see three women pitting their culinary skills against each other, all to impress a bunch of 3 kid judges. Each kid judge is a troublesome prospect for the contestants because he/she is extremely fussy about food (fussy about vegetables, the snack they eat). Contestants have to go through one judge at a time to move to the next level where they are judged by the next kid judge. Each kid judge is fussier than the other. The final round is with the most troublesome kid judge who throws away most of the food that comes his way. As there are fresh contestants in each episode, there is no elimination. Every level in each episode has a maximum score that needs to be attained by the contestant. The total of all three levels then decides who has won the game show for that episode. The winner gets a big cash prize and her winning dish gets special billing as a dish recommended for kids by the channel. THE MECHANICS The show will recruit women contestants through a combination of a call-in number and a form available through newspaper ads and inserts. The women will have to answer simple, elementary questions and complete a slogan. Post that, 3 women for every episode will be chosen through a lucky draw. Why it will work The sheer exasperation of mothers viewing little children trashing cooked food items will be seen. Secondly, the opportunity to participate and take up the challenge of feeding food to pesky kids will be seen a challenge by these women. Thirdly, the quick cooking and judgment format of the show will be engaging. Program 3: Nasty Gang
49. THE SHOW This is a charming simple weekly show where the host in each episode starts from a city (say Mumbai, Delhi, Bangalore, and Hyderabad) and chooses to travel to a destination. The catch is that he has to travel and eat throughout his travel to his destination WITHOUT ANY MONEY. He can work, beg, borrow but not steal! He has to use his personal skills to request people and hotels he encounters along the way to feed him for free. Needless to say, that is a big challenge. THE MECHANICS Fairly simple. The same host will travel different sectors within India and abroad as he goes on his quest of surviving the entire journey without spending a penny. WHY IT WILL WORK Viewer excitement is generated by watching the host go through various difficulties to make sure he gets to eat. Skipping meals is not allowed. This is an entertaining, general interest program that makes people laugh. Program 4: Waiter, Bill mat Dikhao!
50. THE SHOW This program is like a typical soap which has drama, fights, masala, envy, comedy and all the emotions that go in contemporary soaps these days. The set-up is of a typical Indian joint family with family members of all different kinds of people of different age group, different mind-set and different needs. The story is narrated/ seen from the eyes of the Maharaj, the cook of the house. The plot revolves around the family members, the arguments, back biting and drama that happen between them and at times our Maharaj becomes a punching bag for others to vent out their frustration and thus is at the receiving end. WHY IT WILL WORK With its mix of drama, comedy, fights and arguments, the show will classically pit itself against the saas-bahu and the comedy soaps of the world. The twists and turns in the daily plots of the program will drive viewer interest. Program 6: Dal mein kuch kala hain!
51. THE SHOW The attempt here is to create our own version of the Limca Book of Records, with food at the core of programming. This program is about creating/ breaking records among people/ organizations related to food. A typical episode would consist of the host announcing outside a restaurant stating that the owner of the restaurant claims to sell the maximum amount of chai in a day in India, e.g.. Ten Thousand cups of tea. The host would have a click-o-meter with him & would start counting the tea being served in a day, on the other hand we have another host with a set of chefs who would be making the largest dosa in India. Third scenario would be of a man offering to eat 5 kg. ladoos at one go. We keep inter-cutting among the three scenarios at different points in time and end the show in the evening with the guy with his click-o-meter stating the no. of tea cups sold in the restaurant. THE MECHANICS Contestants will be invited to come and perform by calling up a toll-free number 1 month prior to the launch of the program. Shortlisted candidates will get an opportunity to showcase their special talents at a pre-show test at various venues across India. WHY IT WILL WORK We all have a fundamental fetish for anything that is larger than life. The extraordinary feats of the contestants will be the single biggest draw of the program. Secondly, the opportunity to prove a point by setting a new record or break an existing one will be hard to miss. Program 7: Daawat’s Book of Records
52. THE SHOW This program highlights various distinctive authentic cuisines from different parts of India, the host undertakes a pan India journey exploring various towns & mini-metros to discover the most popular cuisine of that region and rates it accordingly. The journey is similar to an adventure trip where various nuances of the region such as culture, traditions and food are highlighted. WHY IT WILL WORK The laid-back approach of the program that depicts food from far away lands against the back-drop of beautiful locales is alluring. Secondly, the program will also be informative in terms of what to expect from the local cuisine when people travel there. Program 8: The Daawat good food guide
54. Let us see what the prime time band looks like when we pit our exciting new programs against the two biggies of General Entertainment… The 8pm to 10 pm time band is when our target 25-44 age group married women are free of their daily chores and all set to watch. Note: The afternoon time band will be an eclectic mix of cookery shows. The early morning (12am – 6am) band will comprise of a mix of syndicated travel and international cuisine shows. The morning band (6am – 12 noon) will be a rerun of the previous days’ prime time shows. Daawat Daawat’s Book of Records (Reality) Kaun Khilayega SRK Ko (Reality) Dal mein kuch kala hain (Drama) Happy Meal (Reality)
55. What do we want consumers to say about our channel after it launches? This channel tells me how to stay healthy Now, I don’t have to worry about what to cook every morning. This channel makes me take part in exciting contests I have never felt so involved watching a channel This channel is for everybody. Even my kid watches it.
The real deal: We aren’t really the world’s largest democracy or the world’s 2 nd most populous country.
The fact that there is so much diversity becomes a point of entertainment itself. A north Indian entertains himself by staring at a south Indian eat food with his hands. We quell our boredom by looking at how the bengali lady dresses herself up for an occasion.
We are a nation, bursting at our seams, perpetually bored, looking around for avenues to get entertained.
We are a nation, bursting at our seams, perpetually bored, looking around for avenues to get entertained.
We are a nation, bursting at our seams, perpetually bored, looking around for avenues to get entertained.
We are a nation, bursting at our seams, perpetually bored, looking around for avenues to get entertained.
We are a nation, bursting at our seams, perpetually bored, looking around for avenues to get entertained.
We are a nation, bursting at our seams, perpetually bored, looking around for avenues to get entertained.
We are a nation, bursting at our seams, perpetually bored, looking around for avenues to get entertained.