26/11/2014 
1 
‘’ Your Partner in Anglo Dutch Business’’ 
NBCC 
Doing business in the Netherlands 
Cambridge, 19 November 2014 
Andrew Wood 
Non-executive Director at NBCC, Consultant Solicitor with Birketts LLP and head of the 
Anglo Dutch desk Norwich,Cambridge, Ipswich and Chelmsford 
‘’ Your Partner in Anglo Dutch Business’’ 
Overview 
• The NBCC 
• Netherlands summary facts 
• Doing business in the Netherlands 
• Market opportunities 
• Business culture 
Cambridge, 19 November 2014
26/11/2014 
2 
‘’ Your Partner in Anglo Dutch Business’’ 
NBCC 
• Trade promotional 
membership organisation 
• 200 members 
• Established in 1891 
• Two offices: 
London & The Hague 
• Fully bi-lateral 
Office in The Hague 
Office in London 
Cambridge, 19 November 2014 
‘’ Your Partner in Anglo Dutch Business’’ 
Services 
• Trade Missions 
• Itinerary Preparation 
• Partner searches 
• Market research 
• Publications 
Cambridge, 19 November 2014
26/11/2014 
3 
‘’ Your Partner in Anglo Dutch Business’’ 
Services 
• Company reports 
• Databases 
• Payroll services 
• Virtual office services 
• ‘’Human Resources’’ advice 
• Sales support 
Cambridge, 19 November 2014 
‘’ Your Partner in Anglo Dutch Business’’ 
Events 
• Networking 
- Annual Dinner 
- Golf days 
- Business drinks 
Cambridge, 19 November 2014
26/11/2014 
4 
‘’ Your Partner in Anglo Dutch Business’’ 
Events 
• Exhibitions 
• Seminars 
• Trade Missions 
Cambridge, 19 November 2014 
‘’ Your Partner in Anglo Dutch Business’’ 
Snap shot at the Netherlands 
Cambridge, 19 November 2014
26/11/2014 
5 
‘’ Your Partner in Anglo Dutch Business’’ 
Netherlands key facts 
• Population close to 17 mln (1/4 of UK) 
• 41,532 sq km (1/6th of UK) 
• International trade contributes to 60-70% of 
GDP 
• Parliamentary monarchy 
Cambridge, 19 November 2014 
‘’ Your Partner in Anglo Dutch Business’’ 
Why do business with the Netherlands? 
• Relatively wealthy market of 17 mln. consumers 
• Open economy, many international links, trading 
nation 
• NL and UK each others 4th largest market 
• Market attractive for UK companies because of 
vicinity and cultural similarities 
• UK-Dutch mergers ‘’unbeatable teams’’ 
Cambridge, 19 November 2014
26/11/2014 
6 
‘’ Your Partner in Anglo Dutch Business’’ 
Why do business with the Netherlands? 
• Netherlands: gateway to Europe 
• Superb connections: 200+ flights per day 
Cambridge, 19 November 2014 
‘’ Your Partner in Anglo Dutch Business’’ 
Top sectors in the Netherlands 
• High tech materials & systems 
• Agro-food 
• Water 
• Energy 
• Horticulture 
• Chemicals 
• Creative industries 
• Logistics 
• Life sciences 
Cambridge, 19 November 2014
26/11/2014 
7 
‘’ Your Partner in Anglo Dutch Business’’ 
Business opportunities in the Netherlands 
• Energy and wind sector 
• Petro-Chemical 
• Care and health 
• Food and Drink 
• ICT 
• Maritime 
Cambridge, 19 November 2014 
‘’ Your Partner in Anglo Dutch Business’’ 
Market orientation 
• Exhibitions 
- RAI, Amsterdam 
- Jaarbeurs, Utrecht 
• UKTI and/or NBCC trade missions 
• Fact finding visit 
RAI, Amsterdam 
Jaarbeurs, Utrecht 
Cambridge, 19 November 2014
26/11/2014 
8 
‘’ Your Partner in Anglo Dutch Business’’ 
Distribution in NL 
• Agent/distributor 
• Direct selling from UK 
• Own sales staff 
• Subsidiary (BV) 
Cambridge, 19 November 2014 
‘’ Your Partner in Anglo Dutch Business’’ 
Dutch business culture 
• Expect direct responses: ‘’a spade is a spade.’’ 
• Efficient 
• ‘’Polder model’’ 
• Professional and hardworking 
• Commercial drive 
Cambridge, 19 November 2014
26/11/2014 
9 
‘’ Your Partner in Anglo Dutch Business’’ 
Dutch business culture 
• Egalitarianism vs. hierarchy 
• English law vs. Dutch law 
• Business attire 
• Payment terms 
• Finance/trade currency 
Cambridge, 19 November 2014 
‘’ Your Partner in Anglo Dutch Business’’ 
Summarizing 
• The NBCC 
• Netherlands summary facts 
• Doing business in the Netherlands 
• Market opportunities 
• Business culture 
Cambridge, 19 November 2014
26/11/2014 
10 
‘’ Your Partner in Anglo Dutch Business’’ 
Looking to develop your business in the 
Netherlands? 
Join a network of more than 200 professionals 
in Anglo-Dutch business 
Cambridge, 19 November 2014 
Join the NBCC!! 
‘’ Your Partner in Anglo Dutch Business’’ 
…………SSSSeeeeeeee YYYYoooouuuu IIIInnnn HHHHoooollllllllaaaannnndddd 
Deventer, 19 november 2014
26/11/2014 
11 
‘’ Your Partner in Anglo Dutch Business’’ 
Thank you for your attention 
Benoordenhoutseweg 21-23 
2596 BA The Hague 
The Netherlands 
+31 (0)70-205 5656 
38 Hyde Park Gate 
London SW7 5DP 
United Kingdom 
+44 (0)333-440 799 
Director: Michiel van Deursen 
mvandeursen@nbcc.co.uk 
www.nbcc.co.uk 
info@nbcc.co.uk 
Cambridge, 19 November 2014

Doing Business in the Netherlands

  • 1.
    26/11/2014 1 ‘’Your Partner in Anglo Dutch Business’’ NBCC Doing business in the Netherlands Cambridge, 19 November 2014 Andrew Wood Non-executive Director at NBCC, Consultant Solicitor with Birketts LLP and head of the Anglo Dutch desk Norwich,Cambridge, Ipswich and Chelmsford ‘’ Your Partner in Anglo Dutch Business’’ Overview • The NBCC • Netherlands summary facts • Doing business in the Netherlands • Market opportunities • Business culture Cambridge, 19 November 2014
  • 2.
    26/11/2014 2 ‘’Your Partner in Anglo Dutch Business’’ NBCC • Trade promotional membership organisation • 200 members • Established in 1891 • Two offices: London & The Hague • Fully bi-lateral Office in The Hague Office in London Cambridge, 19 November 2014 ‘’ Your Partner in Anglo Dutch Business’’ Services • Trade Missions • Itinerary Preparation • Partner searches • Market research • Publications Cambridge, 19 November 2014
  • 3.
    26/11/2014 3 ‘’Your Partner in Anglo Dutch Business’’ Services • Company reports • Databases • Payroll services • Virtual office services • ‘’Human Resources’’ advice • Sales support Cambridge, 19 November 2014 ‘’ Your Partner in Anglo Dutch Business’’ Events • Networking - Annual Dinner - Golf days - Business drinks Cambridge, 19 November 2014
  • 4.
    26/11/2014 4 ‘’Your Partner in Anglo Dutch Business’’ Events • Exhibitions • Seminars • Trade Missions Cambridge, 19 November 2014 ‘’ Your Partner in Anglo Dutch Business’’ Snap shot at the Netherlands Cambridge, 19 November 2014
  • 5.
    26/11/2014 5 ‘’Your Partner in Anglo Dutch Business’’ Netherlands key facts • Population close to 17 mln (1/4 of UK) • 41,532 sq km (1/6th of UK) • International trade contributes to 60-70% of GDP • Parliamentary monarchy Cambridge, 19 November 2014 ‘’ Your Partner in Anglo Dutch Business’’ Why do business with the Netherlands? • Relatively wealthy market of 17 mln. consumers • Open economy, many international links, trading nation • NL and UK each others 4th largest market • Market attractive for UK companies because of vicinity and cultural similarities • UK-Dutch mergers ‘’unbeatable teams’’ Cambridge, 19 November 2014
  • 6.
    26/11/2014 6 ‘’Your Partner in Anglo Dutch Business’’ Why do business with the Netherlands? • Netherlands: gateway to Europe • Superb connections: 200+ flights per day Cambridge, 19 November 2014 ‘’ Your Partner in Anglo Dutch Business’’ Top sectors in the Netherlands • High tech materials & systems • Agro-food • Water • Energy • Horticulture • Chemicals • Creative industries • Logistics • Life sciences Cambridge, 19 November 2014
  • 7.
    26/11/2014 7 ‘’Your Partner in Anglo Dutch Business’’ Business opportunities in the Netherlands • Energy and wind sector • Petro-Chemical • Care and health • Food and Drink • ICT • Maritime Cambridge, 19 November 2014 ‘’ Your Partner in Anglo Dutch Business’’ Market orientation • Exhibitions - RAI, Amsterdam - Jaarbeurs, Utrecht • UKTI and/or NBCC trade missions • Fact finding visit RAI, Amsterdam Jaarbeurs, Utrecht Cambridge, 19 November 2014
  • 8.
    26/11/2014 8 ‘’Your Partner in Anglo Dutch Business’’ Distribution in NL • Agent/distributor • Direct selling from UK • Own sales staff • Subsidiary (BV) Cambridge, 19 November 2014 ‘’ Your Partner in Anglo Dutch Business’’ Dutch business culture • Expect direct responses: ‘’a spade is a spade.’’ • Efficient • ‘’Polder model’’ • Professional and hardworking • Commercial drive Cambridge, 19 November 2014
  • 9.
    26/11/2014 9 ‘’Your Partner in Anglo Dutch Business’’ Dutch business culture • Egalitarianism vs. hierarchy • English law vs. Dutch law • Business attire • Payment terms • Finance/trade currency Cambridge, 19 November 2014 ‘’ Your Partner in Anglo Dutch Business’’ Summarizing • The NBCC • Netherlands summary facts • Doing business in the Netherlands • Market opportunities • Business culture Cambridge, 19 November 2014
  • 10.
    26/11/2014 10 ‘’Your Partner in Anglo Dutch Business’’ Looking to develop your business in the Netherlands? Join a network of more than 200 professionals in Anglo-Dutch business Cambridge, 19 November 2014 Join the NBCC!! ‘’ Your Partner in Anglo Dutch Business’’ …………SSSSeeeeeeee YYYYoooouuuu IIIInnnn HHHHoooollllllllaaaannnndddd Deventer, 19 november 2014
  • 11.
    26/11/2014 11 ‘’Your Partner in Anglo Dutch Business’’ Thank you for your attention Benoordenhoutseweg 21-23 2596 BA The Hague The Netherlands +31 (0)70-205 5656 38 Hyde Park Gate London SW7 5DP United Kingdom +44 (0)333-440 799 Director: Michiel van Deursen mvandeursen@nbcc.co.uk www.nbcc.co.uk info@nbcc.co.uk Cambridge, 19 November 2014