Generational Faith
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Building a faith home for multiple generations. A look at what each generation - Civics, Boomers, Gen Xers and Millennials - wants from their faith experience. Citing research from Pew, the Univesrsity of Michigan and more. Presented Fall 2012.
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Generational Faith
- 1. a (new) faith home 1
- 2. who’s in your pews and who’s missing?
- 3. there is a deep piritual hunger
- 4. open let’s the door and take a look in a new way 4
- 5. there are 38,000+ christian faiths your community has options for a faith home
- 6. imagine if you built where a place everyone felt at home
- 7. generations 7
- 8. civics > 4 boomers x-ers millennials 8
- 9. how different we are 9
- 10. > 10
- 11. > 11
- 12. > 12
- 13. build it 13
- 14. civics 14
- 15. 67 + traditional masters of the american dream 3 is the world’s rd the greatest generation largest economy born prior to 1945
- 16. civics american dream that is dating is the world’s marriage children traditional family roles
- 17. civics faith home traditional stable affirming respectful
- 18. Civics Boomers Gen X Millennials Outlook Practical Optimistic Skeptical Hopeful Work Ethic Dedicated Driven Balanced Determined Authority Respectful Love/hate Unimpressed Polite Pulling Lead by Hierarchy Consensus Competence Together Relationship Personal Personal Reluctant to Inclusive s Sacrifice Gratification Commit Political Turnoffs Vulgarity Incorrectnes Hype, cliché Waiting s Personal Provide Stability Feedback Structure Challenge 18
- 19. build it 19
- 20. boomer s 20
- 21. 48- 75 million 66 broke with all forms of tradition is the world’s the rule breakers largest economy (who love the rules) born 1946-1964
- 22. boomers american dream that is dating live together (maybe) is the world’s marriage (multiple) children (maybe) nontraditional roles
- 23. boomers faith home inclusive open permissive recognized
- 24. Civics Boomers Gen X Millennials Outlook Practical Optimistic Skeptical Hopeful Work Ethic Dedicated Driven Balanced Determined Authority Respectful Love/hate Unimpressed Polite Pulling Lead by Hierarchy Consensus Competence Together Relationship Personal Personal Reluctant to Inclusive s Sacrifice Gratification Commit Political Turnoffs Vulgarity Incorrectnes Hype, cliché Waiting s Personal Provide Stability Feedback Structure Challenge 24
- 25. build it 25
- 26. xers 26
- 27. 33- <40 million 47 smallest most ignored is the world’s most misunderstood the forgotten generation largest economy born 1965-1980
- 28. xers create their that is american dream dating is the world’s live together (maybe) marriage (multiple) children (later) nontraditional roles
- 29. xers faith home welcoming haven personal no initial commitment
- 30. Civics Boomers Gen X Millennials Outlook Practical Optimistic Skeptical Hopeful Work Ethic Dedicated Driven Balanced Determined Authority Respectful Love/hate Unimpressed Polite Pulling Lead by Hierarchy Consensus Competence Together Relationship Personal Personal Reluctant to Inclusive s Sacrifice Gratification Commit Political Turnoffs Vulgarity Incorrectnes Hype/Cliché Waiting s Personal Provide Stability Feedback Structure Challenge 30
- 31. build it 31
- 32. millennial s 32
- 33. 12- 100 million 32 most diverse most educated is the world’s most medicated and most cared for traditionallargest economy with a modern twist born 1981-2000
- 34. millennials create that is their american dream hanging out live together (maybe) is the world’s children marriage nontraditional roles
- 35. millennials faith home traditional meaningful truth group oriented digitally available
- 36. Civics Boomers Gen X Millennials Outlook Practical Optimistic Skeptical Hopeful Work Ethic Dedicated Driven Balanced Determined Authority Respectful Love/hate Unimpressed Polite Pulling Lead by Hierarchy Consensus Competence Together Relationship Personal Personal Reluctant to Inclusive s Sacrifice Gratification Commit Political Turnoffs Vulgarity Incorrectnes Hype, cliché Waiting s Personal Provide Stability Feedback Structure Challenge 36
- 37. build it how you an intergenerational faith home 37
- 38. build a profile 38
- 39. build it beyond sunday 39
- 40. build it online and offline 40
- 41. tell them how, not just why 41
- 42. encourage an active daily faith 42
- 43. now, go, build it. 43
- 44. any questions?
- 45. source pew american life gallup us religious landscape survey s general survey services univ of michigan nih/nimh 45
- 46. jenny-rebecca schmitt @cloudspark jschmitt@cloudspark.com
Editor's Notes
- Typically we segment by lifestage… or basic demographics Go further, apply psychographics
- Typically we segment by lifestage… or basic demographics Go further, apply psychographics
- What is a generation 20 years Common location in time and history Shared values and beliefs
- What is a generation 20 years Common location in time and history Shared values and beliefs
- What is a generation 20 years Common location in time and history Shared values and beliefs
- What is a generation 20 years Common location in time and history Shared values and beliefs
- What is a generation 20 years Common location in time and history Shared values and beliefs
- What is a generation 20 years Common location in time and history Shared values and beliefs