This document summarizes the services provided by GDR, a trend forecasting company. GDR delivers trend reports and presentations to clients in consumer brands, retail, and hospitality. They provide expert analysis of emerging trends and how they will impact clients' businesses. GDR also assists clients with trend translation by recommending creative partners and designers. Additionally, GDR organizes retail safaris to showcase innovative experiences. Past clients have found GDR's insights valuable for developing new store concepts, attracting customers, and selecting design agencies.
More knowledgable, More evolved. More sophisticated. More fragmented. The consumer has indeed come a long way and so have we.
What started as an Event Management firm, two decades ago, is today a full fledged BTL Activation and Communications Solutions Company offering a broad spectrum of services to our clients across industries.
Backed by a mission to make brands stronger and locally relevant by developing and implementing strategic and measurable communications solutions that engage targeted consumers, Midas today facilitates experiential marketing campaigns for precision targeting and minimum return on investment.
More knowledgable, More evolved. More sophisticated. More fragmented. The consumer has indeed come a long way and so have we.
What started as an Event Management firm, two decades ago, is today a full fledged BTL Activation and Communications Solutions Company offering a broad spectrum of services to our clients across industries.
Backed by a mission to make brands stronger and locally relevant by developing and implementing strategic and measurable communications solutions that engage targeted consumers, Midas today facilitates experiential marketing campaigns for precision targeting and minimum return on investment.
This is not your normal company overview, but frankly we are not a normal company.
This is more about why we do what we do, than it is about what.
Maverick, a Brand activation agency based in Johannesburg, South Africa has a proven track record in delivering award winning solutions.
Our approach to challenging the norm, dubbed EQUILIBRIUM is designed to interrogate and investigate the optimum solution to message delivery irrespective of medium.
Our 15 year track record combined with our global activation footprint ensure we remain current with global trends and tactics.
Interested in knowing more?
So are we! Every day!
Call us, or drop us a note and we will get in touch! You never know, there just may be some awesome hiding in the wings, waiting to be discovered!
NAGA architects has built up a prestigious and respected name and strives to become the first choice of property developers throughout the Middle East and eventually the world. NAGA architects delivers attractive designs to support a quality of home and community life unsurpassed in the region. Rather than placing money before people, NAGA architects does not compromise on servicing the needs, expectations and dreams of its clients. It takes leadership to new levels by promoting professionalism, balanced design, technical competency, applied technology and quality in service.
Each technological age has been marked by a shift in how the industrial platform enables companies to rethink their business processes and create wealth. In the talk I argue that we are limiting our view of what this next industrial/digital age can offer because of how we read, measure and through that perceive the world (how we cherry pick data). Companies are locked in metrics and quantitative measures, data that can fit into a spreadsheet. And by that they see the digital transformation merely as an efficiency tool to the fossil fuel age. But we need to stretch further…
The Six Highest Performing B2B Blog Post FormatsBarry Feldman
If your B2B blogging goals include earning social media shares and backlinks to boost your search rankings, this infographic lists the size best approaches.
This is not your normal company overview, but frankly we are not a normal company.
This is more about why we do what we do, than it is about what.
Maverick, a Brand activation agency based in Johannesburg, South Africa has a proven track record in delivering award winning solutions.
Our approach to challenging the norm, dubbed EQUILIBRIUM is designed to interrogate and investigate the optimum solution to message delivery irrespective of medium.
Our 15 year track record combined with our global activation footprint ensure we remain current with global trends and tactics.
Interested in knowing more?
So are we! Every day!
Call us, or drop us a note and we will get in touch! You never know, there just may be some awesome hiding in the wings, waiting to be discovered!
NAGA architects has built up a prestigious and respected name and strives to become the first choice of property developers throughout the Middle East and eventually the world. NAGA architects delivers attractive designs to support a quality of home and community life unsurpassed in the region. Rather than placing money before people, NAGA architects does not compromise on servicing the needs, expectations and dreams of its clients. It takes leadership to new levels by promoting professionalism, balanced design, technical competency, applied technology and quality in service.
Each technological age has been marked by a shift in how the industrial platform enables companies to rethink their business processes and create wealth. In the talk I argue that we are limiting our view of what this next industrial/digital age can offer because of how we read, measure and through that perceive the world (how we cherry pick data). Companies are locked in metrics and quantitative measures, data that can fit into a spreadsheet. And by that they see the digital transformation merely as an efficiency tool to the fossil fuel age. But we need to stretch further…
The Six Highest Performing B2B Blog Post FormatsBarry Feldman
If your B2B blogging goals include earning social media shares and backlinks to boost your search rankings, this infographic lists the size best approaches.
“5% visual, 95% practical. The difference between good design and great design.”
Founded in 2001, we’ve built our name on developing products that are as beautiful in function as in form. Products that add value and deliver genuine real life benefits. That’s why we’re called Design Reality.
Everything we do is rooted in the realities faced by our clients (and their users): the needs of a nurse, a fire fighter, a soldier or a mother - and the pressures of deadlines, legislation and budgets. As a team, we’re able to adapt and respond to these challenges, providing answers that are at once creative and pragmatic.
See how we’ve applied our knowledge to produce some of the world’s leading products - www.designreality.co.uk.
Telephone:- UK +44 (0) 1745 584865
2. GDR is a world-renowned trend forecaster predicting ve years into the product,
retail and hospitality future. We deliver essential insight into global best-in-
market innovation set within the context of consumer trends.
We aim to give con dence to senior decision-makers and global consumer brands
about where to innovate, adapt, change and invest resources wisely in the
future.
Courtesy of FutureBrand &Butlins
Courtesy of R/GA Courtesy of Tommy Li Design Courtesy of Blink
Courtesy of Fitch
3.
4. 01_ Trend reporting - What’s out there that’s relevant to your sector
02_Trend Analysis - What you need to do to stay ahead
03_Trend Translation - Short-listing your creative partners
04_Trend Immersion - Retail Safaris
Courtesy of Vintage 55
Courtesy of Hemmingway Design Courtesy of SET Japan Courtesy of Wikitude
5. 01_Trend Reporting: Research is communicated to clients quarterly through impactful visual
presentations which inspire action. Clients also receive four printed copies of the Global
Innovation Report per year, featuring best in market retail, experiential, hospitality,
technology, service, point of sale and packaging innovations.
All visuals and project information are supplied directly by the designers, giving unique
insight into the background and rationale of each project.
02_Trend Analysis: Expert interpretation of trends and their relevance to your business.
Through interactive tailored seminars and workshops, GDR helps clients apply emerging
trends and develop real-time concrete solutions for future stores, hotels, malls, products,
communication strategies and services.
Courtesy of Andy Tong Creations Courtesy Karimof Prada
Courtesy Rashid Courtesy of Bokks
6. 03_Trend Translation Short-listing of world-class designers, architects and marketers.
Reassurance that you’re considering benchmarked agencies with superb track records, as
independently assessed by GDR and it’s clients over 17 years.
04_Trend Immersion Maximum e ciency and return on investment from retail safaris –
GDR delivers insight on what’s new and relevant in key destinations.
Courtesy of Butlins
Courtesy of Icecreamists Courtesy of Budi Pradono Architects
Courtesy of SET Japan Courtesy of Blink
Courtesy of AMy Checker Box
7. 01_ LeMeridian - Tailored research and consultancy on attracting cultural creatives led to LM100
02_ Barclays - Consultancy for ‘bank of the future’
03_Harrods - Consultancy input to Board provided stimulus for seasonal campaigns
04_Virgin Atlantic - Selection of agencies for lounges and in- ight
05_Moet Hennessy - Intelligence on new luxury markets & selection of creatives
06_O2 - Selecting architects for London’s premier conference venue - savings in 6 gures
07_McDonalds - Tailored research on kids & play aided development of McVillage
8. LM100
GDR input_Tailored report on attracting cultural creatives
Dubai
El Vendrell, Spain Barcelona
15. “Flexibility, reliability and talent are di cult to nd in one proposition. Since 2004, GDR delivered
insightful reports, accurate consultancy and a relationship management de nitely at the highest
end of the trend research industry. Their performance rating at Philips Design is simply top.”
Design Director, Trend Research,
Philips Design
“The GDR report is a designer's roadmap to leading edge design. Each issue lls me with envy, lust,
pride and wrath.”
Creative Director EMEA,
NIKE Image Design
"You are more than a catalogue or referral service. You are a cultural barometer, which if used
correctly, enables a client to measure now and tomorrow."
VP New Ideas, Global Creative Director,
Coty Inc
"When time is short and it seems like we haven't seen the outside world for days it is a refreshing
respite from the day to see the GDR team. The opportunity to view design excellence across a diverse
range of disciplines is invaluable. Whether it's creative, commercial or 'blue sky design' - we always
nd the presentation inspirational, thought provoking and commercially relevant to our ongoing
design strategy.
Senior Designer,
Marks & Spencer
“The Crown Estate is engaged on a transformation of retailing in Regent Street. GDR provide an
invaluable service both with their quarterly presentations and reports as well as on speci c tailored
projects. GDR has made us think “out of the box”.
Head of Regent Street Portfolio
The Crown Estate
16. For information about GDR:
Dilke House
Kate Ancketill,
1 Malet Street
Founder and Managing Director
London WC1E 7JN
Kate@gdruk.com
T +44 (0) 20 7580 5589
To arrange a meeting:
F +44 (0) 20 7580 5576 Lotta@gdruk.com
I www.gdruk.com
Follow us on twitter: http://twitter.com/gdruk
To request GDR’s monthly Intelligence Brie ng by email:
info@gdruk.com
Courtesy of HWKN