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Redefining Sports
Business Consulting
GameChanger
       Sports Ventures



Who are we?        Our Clients


Our Service
                   Our Team
 Offerings
We are an exciting sports
     business consulting firm
 Our team comprises of experts across different domains
  of the sports industry, including sports business & legal
  structuring, sponsorship consulting, anti-doping advisory &
  digital marketing

 We have a presence in Bangalore, New Delhi &
  Singapore

 Our proprietary content platform-
  gamechangerindia.com, is emerging as one of India’s
  few thought leadership platforms on niche sports
  management, sports marketing and sports law issues that
  impact the global sports market
Why Gamechanger?

    The business of sport requires
  specialist knowledge in different
 disciplines : sport-specific business
    & legal strategy, sponsorship
     consulting & digital media.


                 ✚
  There exists a gap in the sports
  industry, with different services
    being provided by different
       service providers. Our
 professionals bring each of these
   different skills under one roof!
GameChanger
       Sports Ventures



Who are we?        Our Clients


Our Service
                   Our Team
 Offerings
We offer services to make sports
 management, professional.


 Football     Cricket
                           Sponsorship
 Business     Business
                            Consulting
Consulting   Consulting




 Digital     Anti-Doping    Corporate
Marketing     Advisory     Partnerships
We advise key stakeholders in any                          Football
football related business on the                           Business
                                                          Consulting

various constituents of the
‘Football Brandscape’
 Advise football clubs & players on the FIFA/AFC/AIFF
  Regulatory Framework

 Our professionals are qualified to advise clubs & players
  on Player Transfer/employment transactions in the Indian
  Football Market

 Advise clubs & businesses on football-specific
  sponsorship opportunities, digital marketing strategies,
  and provide anti-doping advisory services

 We provide access to specialist sports legal services
As the sport of cricket grows, we                          Cricket
enable cricket-related businesses to                       Business
                                                          Consulting

adopt sound management and
marketing practices
 Advise Cricket Boards, Clubs & Players on the ICC/
  Home Board/Provincial Association Regulatory Framework

 Our professionals are qualified to advise clubs & players on
  Player Transfer/employment transactions in any cricket
  market

 Advise clubs & players on cricket-specific sponsorship
  opportunities, digital marketing strategies and anti-doping
  advisory services

 We provide access to specialist sports legal services
We use a hard data-driven approach
to advise sponsors & property right                       Sponsorship
                                                           Consulting

holders in devising creative yet
financially meaningful solutions
 Sponsor/ Property Rights Holder Due Diligence

 We assist in structuring, negotiating & designing the
  Sponsorship Package

 We advise on development of appropriate
  Sponsorship Activation Strategies

 We advise on adoption of appropriate metrics to determine
  ROI & ROO on a sponsorship investment
We specialize in marketing sports
personnel, teams, franchises,                         Digital
                                                     Marketing

governing bodies & events through
new media channels
 Pay for Performance based Social Media Fan,
  Follower & Viewership Generation

 Social Media Content & Community Management

 Social Media Contests, Engagement & integration with on-
  ground offline activation

 Digital Display Banner & Mobile Advertising

 Online video marketing

 Web & Social Analytics Services to measure ROI
We advise, educate & engage                             Anti-
sporting entities on deciphering the                   Doping
                                                       Advisory

anti-doping frameworks & in
outreach programs
 We provide advise to federations and athletes on various
  aspects of the World Anti-Doping Code

 We assist sporting federations in designing and implementing
  Anti-Doping Policies and Procedures

 We structure Anti-Doping Awareness and Education Modules
  and conduct Training Sessions

 We provide access to legal assistance in the event of
  commencement of anti-doping investigations/proceedings
We leverage on our extensive global                        Corporate

network in the sporting world to
                                                          Partnerships



structure meaningful corporate
partnerships
 Sports League Formation & Development

 Sports Franchise Rights Acquisition

 Licensing and Merchandising Rights Acquisition

 Digital Media Rights Acquisition

 Celebrity Endorsements

 Joint Ventures & Corporate Social Responsibility Initiatives
GameChanger
       Sports Ventures



Who are we?        Our Clients


Our Service
                   Our Team
 Offerings
Since our inception in October 2011, a few
clients have entrusted us with mandates to
provide advisory services to their sporting
businesses.
GameChanger
       Sports Ventures



Who are we?        Our Clients


Our Service
                   Our Team
 Offerings
We are a team of young, sports business
professionals with experience in our
respective practice domains and with a
shared passion for sport!




 Founder Partner   Senior Consultant   Managing Partner
Amrut Joshi

 Bangalore-based Founder Partner, who is
  responsible for shaping the vision and strategy
  of the Firm

 10 years experience in structuring transactions
  in the Asian sports market

 Shaping the Firm’s Football & Cricket Business Consulting Practices

 One of India’s few specialist sports lawyers, he has represented
  clients in structuring landmark player representation, broadcasting
  rights, franchise rights and licensing & merchandising rights
  transactions in Asia

 Member of the Editorial Board of the World Sports Law Report

 Graduated from the National Law School of India University in 2003
Prantik Mazumdar

 Singapore-based Managing Partner, who is
  responsible for the firm’s operations.

 Developing the Firm’s Sponsorship Consulting &
  Digital Marketing practices

 Brand Marketer with 8 years experience in advising
  corporate & public sector clients on building their brands in the
  Asia-Pacific Region

 He is also a partner at Happy Marketer, one of the leading digital
  marketing consulting & training firms of Singapore.

 Regular columnist for the Singapore Business Review & Digital
  Market Asia and Speaker at several regional digital conferences

 Graduated from the National University of Singapore in 2005
Aditya Shamlal

 New Delhi-based Senior Consultant, who is
  responsible for the management of the
  Delhi practice of the Firm

 Has acquired valuable transactional and dispute resolution
  experience in the fields of commercial law, constitutional law &
  environmental law

 Developing the Firm’s Anti-Doping Advisory & Corporate
  Partnerships Practices. Strategically positioned in New Delhi, the
  seat of the National Anti-Doping Tribunal, to assist clients in anti-
  doping proceedings

 Commenced his career as an Associate in the Corporate Practice
  at Amarchand Mangaldas, one of India’s premier law firms

 Graduated from the National Law School of India University in 2008
Visit ‘gamechangerindia.com’ to
  check us out or drop us an email
at amrut@gamechangerindia.com to
            enquire more!

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Gamechanger Sports Ventures Corporate Profile

  • 2. GameChanger Sports Ventures Who are we? Our Clients Our Service Our Team Offerings
  • 3. We are an exciting sports business consulting firm  Our team comprises of experts across different domains of the sports industry, including sports business & legal structuring, sponsorship consulting, anti-doping advisory & digital marketing  We have a presence in Bangalore, New Delhi & Singapore  Our proprietary content platform- gamechangerindia.com, is emerging as one of India’s few thought leadership platforms on niche sports management, sports marketing and sports law issues that impact the global sports market
  • 4. Why Gamechanger? The business of sport requires specialist knowledge in different disciplines : sport-specific business & legal strategy, sponsorship consulting & digital media. ✚ There exists a gap in the sports industry, with different services being provided by different service providers. Our professionals bring each of these different skills under one roof!
  • 5. GameChanger Sports Ventures Who are we? Our Clients Our Service Our Team Offerings
  • 6. We offer services to make sports management, professional. Football Cricket Sponsorship Business Business Consulting Consulting Consulting Digital Anti-Doping Corporate Marketing Advisory Partnerships
  • 7. We advise key stakeholders in any Football football related business on the Business Consulting various constituents of the ‘Football Brandscape’  Advise football clubs & players on the FIFA/AFC/AIFF Regulatory Framework  Our professionals are qualified to advise clubs & players on Player Transfer/employment transactions in the Indian Football Market  Advise clubs & businesses on football-specific sponsorship opportunities, digital marketing strategies, and provide anti-doping advisory services  We provide access to specialist sports legal services
  • 8. As the sport of cricket grows, we Cricket enable cricket-related businesses to Business Consulting adopt sound management and marketing practices  Advise Cricket Boards, Clubs & Players on the ICC/ Home Board/Provincial Association Regulatory Framework  Our professionals are qualified to advise clubs & players on Player Transfer/employment transactions in any cricket market  Advise clubs & players on cricket-specific sponsorship opportunities, digital marketing strategies and anti-doping advisory services  We provide access to specialist sports legal services
  • 9. We use a hard data-driven approach to advise sponsors & property right Sponsorship Consulting holders in devising creative yet financially meaningful solutions  Sponsor/ Property Rights Holder Due Diligence  We assist in structuring, negotiating & designing the Sponsorship Package  We advise on development of appropriate Sponsorship Activation Strategies  We advise on adoption of appropriate metrics to determine ROI & ROO on a sponsorship investment
  • 10. We specialize in marketing sports personnel, teams, franchises, Digital Marketing governing bodies & events through new media channels  Pay for Performance based Social Media Fan, Follower & Viewership Generation  Social Media Content & Community Management  Social Media Contests, Engagement & integration with on- ground offline activation  Digital Display Banner & Mobile Advertising  Online video marketing  Web & Social Analytics Services to measure ROI
  • 11. We advise, educate & engage Anti- sporting entities on deciphering the Doping Advisory anti-doping frameworks & in outreach programs  We provide advise to federations and athletes on various aspects of the World Anti-Doping Code  We assist sporting federations in designing and implementing Anti-Doping Policies and Procedures  We structure Anti-Doping Awareness and Education Modules and conduct Training Sessions  We provide access to legal assistance in the event of commencement of anti-doping investigations/proceedings
  • 12. We leverage on our extensive global Corporate network in the sporting world to Partnerships structure meaningful corporate partnerships  Sports League Formation & Development  Sports Franchise Rights Acquisition  Licensing and Merchandising Rights Acquisition  Digital Media Rights Acquisition  Celebrity Endorsements  Joint Ventures & Corporate Social Responsibility Initiatives
  • 13. GameChanger Sports Ventures Who are we? Our Clients Our Service Our Team Offerings
  • 14. Since our inception in October 2011, a few clients have entrusted us with mandates to provide advisory services to their sporting businesses.
  • 15. GameChanger Sports Ventures Who are we? Our Clients Our Service Our Team Offerings
  • 16. We are a team of young, sports business professionals with experience in our respective practice domains and with a shared passion for sport! Founder Partner Senior Consultant Managing Partner
  • 17. Amrut Joshi  Bangalore-based Founder Partner, who is responsible for shaping the vision and strategy of the Firm  10 years experience in structuring transactions in the Asian sports market  Shaping the Firm’s Football & Cricket Business Consulting Practices  One of India’s few specialist sports lawyers, he has represented clients in structuring landmark player representation, broadcasting rights, franchise rights and licensing & merchandising rights transactions in Asia  Member of the Editorial Board of the World Sports Law Report  Graduated from the National Law School of India University in 2003
  • 18. Prantik Mazumdar  Singapore-based Managing Partner, who is responsible for the firm’s operations.  Developing the Firm’s Sponsorship Consulting & Digital Marketing practices  Brand Marketer with 8 years experience in advising corporate & public sector clients on building their brands in the Asia-Pacific Region  He is also a partner at Happy Marketer, one of the leading digital marketing consulting & training firms of Singapore.  Regular columnist for the Singapore Business Review & Digital Market Asia and Speaker at several regional digital conferences  Graduated from the National University of Singapore in 2005
  • 19. Aditya Shamlal  New Delhi-based Senior Consultant, who is responsible for the management of the Delhi practice of the Firm  Has acquired valuable transactional and dispute resolution experience in the fields of commercial law, constitutional law & environmental law  Developing the Firm’s Anti-Doping Advisory & Corporate Partnerships Practices. Strategically positioned in New Delhi, the seat of the National Anti-Doping Tribunal, to assist clients in anti- doping proceedings  Commenced his career as an Associate in the Corporate Practice at Amarchand Mangaldas, one of India’s premier law firms  Graduated from the National Law School of India University in 2008
  • 20. Visit ‘gamechangerindia.com’ to check us out or drop us an email at amrut@gamechangerindia.com to enquire more!