Fundraising for Startups - Startup Chile - June 2013

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The document discusses tips for fundraising from angels and the rise of angel investors. It emphasizes focusing on traction and learning to communicate your solution effectively. Some key tips include pitching the problem and solution in the first 30 seconds using a demo, surgically targeting early investors, and being confident without arrogance. It also stresses the importance of distribution over product, tactics over strategy, and notability over pure credibility.

@paulsingh #startupchile
WHAT THE RISE OF THE ANGELS MEANS FOR YOU
FUNDRAISING YOU+
PAUL SINGH
@paulsingh・paul@dashboard.io・resultsjunkies.com

@paulsingh #startupchile
500 STARTUPS
PAUL SINGH
@paulsingh・paul@dashboard.io・resultsjunkies.com

@paulsingh #startupchile
A (R)EVOLUTION IN THINKING

@paulsingh #startupchile
VENTURE CAPITAL IS A
BUSINESS AND OPEN TO
ATTACK BY “STARTUPS”
WITH DISRUPTIVE NEW
BUSINESS MODELS AND
TECHNOLOGY.
“
-- NAVAL RAVIKANT (@naval)

@paulsingh #startupchile
RAISE MONEY
WHY IS IT SO HARD TO
FOR ME?

@paulsingh #startupchile
THE ODDS ARE
AGAINST YOUEVERYONE ELSE IS RAISING MONEY TOO

@paulsingh #startupchile
FIRST
IMPRESSIONS
MATTERGET AN INTRO. ALWAYS.

@paulsingh #startupchile
DON’T BE
WEIRD
YOUR #1 GOAL IN LIFE (AND FUNDRAISING)

@paulsingh #startupchile
YOUR SOLUTION IS
NOT MY PROBLEM

@paulsingh #startupchile
SOCIAL PROOF
PATTERN RECOGNITION
RECIPROCITY
CURIOSITY
|
|
RETURNS SCARCITY| | TRACTION

@paulsingh #startupchile
GET TO YESTHEN TALK TERMS

@paulsingh #startupchile
ANGELLIST
SO WHAT IS THIS
YOU SPEAK OF?

@paulsingh #startupchile
THE ELEMENTS
GETTING TO KNOW

@paulsingh #startupchile
ACTIVITY FEED
YOUR PRIMARY GOAL IS TO GET INTO THE

@paulsingh #startupchile
IT’S ALL ABOUT THE
FOLLOWS

@paulsingh #startupchile
REAL LIFE?
YEAH, BUT HOW’S THAT DIFFERENT THAN
(IT’S NOT)

@paulsingh #startupchile
MAKE IT RAINI’VE THOUGHT WAYYYY TOO MUCH ABOUT THIS
TIPS, TRICKS, PLEASE DO’S, & PLEASE DON’TS

@paulsingh #startupchile
TIPS & TRICKS
PITCH THE PROBLEM (demo FTW!)

@paulsingh #startupchile
TIPS & TRICKS
if you have traction, pimp that shit in the ﬁrst 30 seconds
PITCH THE PROBLEM (demo FTW!)

@paulsingh #startupchile
TIPS & TRICKS
if you have traction, pimp that shit in the ﬁrst 30 seconds
PITCH THE PROBLEM (demo FTW!)
be conﬁdent, without being a dick

@paulsingh #startupchile
TIPS & TRICKS
if you have traction, pimp that shit in the ﬁrst 30 seconds
PITCH THE PROBLEM (demo FTW!)
surgically strike early investors, go wider once you nail them
be conﬁdent, without being a dick

@paulsingh #startupchile
DO’S & DONT’SWHEN IN DOUBT, DO NOT INNOVATE IN FINANCE OR LEGAL

@paulsingh #startupchile
FUNDRAISING
IS A PROCESS

@paulsingh #startupchile
BY IT’S NATURE, THE
INTERNET UNDERMINED
ANYONE WHOSE STATUS
DEPENDED ON A
PRIVILEGED ACCESS TO
INFORMATION.
“
-- MICHAEL LEWIS

@paulsingh #startupchile
Demo DayVideos ⟹ livestream.com/500startups
Sample Pitch Decks ⟹ slideshare.net/500startups
Venture Capital 101 ⟹ venturehacks.com/archives
Investor Thoughts:
Brad Feld ⟹ feld.com
Fred Wilson ⟹ avc.com
Chris Dixon ⟹ cdixon.org
Mark Suster ⟹ bothsidesofthetable.com
angel.co/valuations and angel.co/salaries

@paulsingh #startupchile
YOUR KEY TAKEAWAYS

@paulsingh #startupchile
YOUR KEY TAKEAWAYS
Focus on Traction.

@paulsingh #startupchile
YOUR KEY TAKEAWAYS
Focus on Traction.
Learn to Communicate and Inspire.

@paulsingh #startupchile
ALSO...
Distribution > Product

@paulsingh #startupchile
ALSO...
Distribution > Product
Tactics > Strategy

@paulsingh #startupchile
ALSO...
Distribution > Product
Tactics > Strategy
Notability > Credibility

@paulsingh #startupchile
ALSO...
Distribution > Product
Tactics > Strategy
Notability > Credibility
Get on AngelList

@paulsingh #startupchile
ALSO...
Distribution > Product
Tactics > Strategy
Notability > Credibility
Get on AngelList
Raise 12-18+ months of funding

@paulsingh #startupchile
ALSO...
Distribution > Product
Tactics > Strategy
Notability > Credibility
Get on AngelList
Raise 12-18+ months of funding
Learn the basics of VC economics

@paulsingh #startupchile
WHAT THE RISE OF THE ANGELS MEANS FOR YOU
FUNDRAISING YOU+
@paulsingh・paul@dashboard.io・resultsjunkies.com
LEARN MORE:
events.dashboard.io/startupchile

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Fundraising for Startups - Startup Chile - June 2013

1. @paulsingh #startupchile WHAT THE RISE OF THE ANGELS MEANS FOR YOU FUNDRAISING YOU+ PAUL SINGH @paulsingh・paul@dashboard.io・resultsjunkies.com

2. @paulsingh #startupchile 500 STARTUPS PAUL SINGH @paulsingh・paul@dashboard.io・resultsjunkies.com

3. @paulsingh #startupchile

4. @paulsingh #startupchile A (R)EVOLUTION IN THINKING

5. @paulsingh #startupchile VENTURE CAPITAL IS A BUSINESS AND OPEN TO ATTACK BY “STARTUPS” WITH DISRUPTIVE NEW BUSINESS MODELS AND TECHNOLOGY. “ -- NAVAL RAVIKANT (@naval)

6. @paulsingh #startupchile RAISE MONEY WHY IS IT SO HARD TO FOR ME?

7. @paulsingh #startupchile THE ODDS ARE AGAINST YOUEVERYONE ELSE IS RAISING MONEY TOO

8. @paulsingh #startupchile FIRST IMPRESSIONS MATTERGET AN INTRO. ALWAYS.

9. @paulsingh #startupchile DON’T BE WEIRD YOUR #1 GOAL IN LIFE (AND FUNDRAISING)

10. @paulsingh #startupchile YOUR SOLUTION IS NOT MY PROBLEM

11. @paulsingh #startupchile SOCIAL PROOF PATTERN RECOGNITION RECIPROCITY CURIOSITY | | RETURNS SCARCITY| | TRACTION

12. @paulsingh #startupchile DEMO > DECK

13. @paulsingh #startupchile GET TO YESTHEN TALK TERMS

14. @paulsingh #startupchile ANGELLIST SO WHAT IS THIS YOU SPEAK OF?

15. @paulsingh #startupchile THE ELEMENTS GETTING TO KNOW

16. @paulsingh #startupchile THE ELEMENTS GETTING TO KNOW

17. @paulsingh #startupchile THE ELEMENTS GETTING TO KNOW

18. @paulsingh #startupchile THE ELEMENTS GETTING TO KNOW

19. @paulsingh #startupchile THE ELEMENTS GETTING TO KNOW

20. @paulsingh #startupchile THE ELEMENTS GETTING TO KNOW

21. @paulsingh #startupchile ACTIVITY FEED YOUR PRIMARY GOAL IS TO GET INTO THE

22. @paulsingh #startupchile IT’S ALL ABOUT THE FOLLOWS

23. @paulsingh #startupchile REAL LIFE? YEAH, BUT HOW’S THAT DIFFERENT THAN (IT’S NOT)

24. @paulsingh #startupchile MAKE IT RAINI’VE THOUGHT WAYYYY TOO MUCH ABOUT THIS TIPS, TRICKS, PLEASE DO’S, & PLEASE DON’TS

25. @paulsingh #startupchile FOMO & GREED

26. @paulsingh #startupchile TIPS & TRICKS

27. @paulsingh #startupchile TIPS & TRICKS PITCH THE PROBLEM (demo FTW!)

28. @paulsingh #startupchile TIPS & TRICKS if you have traction, pimp that shit in the ﬁrst 30 seconds PITCH THE PROBLEM (demo FTW!)

29. @paulsingh #startupchile TIPS & TRICKS if you have traction, pimp that shit in the ﬁrst 30 seconds PITCH THE PROBLEM (demo FTW!) be conﬁdent, without being a dick

30. @paulsingh #startupchile TIPS & TRICKS if you have traction, pimp that shit in the ﬁrst 30 seconds PITCH THE PROBLEM (demo FTW!) surgically strike early investors, go wider once you nail them be conﬁdent, without being a dick

31. @paulsingh #startupchile TIPS & TRICKS if you have traction, pimp that shit in the ﬁrst 30 seconds PITCH THE PROBLEM (demo FTW!) surgically strike early investors, go wider once you nail them be conﬁdent, without being a dick sales 101: sell what they want, not what you need

32. @paulsingh #startupchile TIPS & TRICKS if you have traction, pimp that shit in the ﬁrst 30 seconds PITCH THE PROBLEM (demo FTW!) surgically strike early investors, go wider once you nail them be conﬁdent, without being a dick sales 101: sell what they want, not what you need angels != VC

33. @paulsingh #startupchile TIPS & TRICKS if you have traction, pimp that shit in the ﬁrst 30 seconds PITCH THE PROBLEM (demo FTW!) surgically strike early investors, go wider once you nail them be conﬁdent, without being a dick sales 101: sell what they want, not what you need angels != VC faces > names && images > text

34. @paulsingh #startupchile TIPS & TRICKS if you have traction, pimp that shit in the ﬁrst 30 seconds PITCH THE PROBLEM (demo FTW!) surgically strike early investors, go wider once you nail them be conﬁdent, without being a dick sales 101: sell what they want, not what you need angels != VC faces > names && images > text investors are not banks

35. @paulsingh #startupchile DO’S & DONT’SWHEN IN DOUBT, DO NOT INNOVATE IN FINANCE OR LEGAL

36. @paulsingh #startupchile FUNDRAISING IS A PROCESS

37. @paulsingh #startupchile BY IT’S NATURE, THE INTERNET UNDERMINED ANYONE WHOSE STATUS DEPENDED ON A PRIVILEGED ACCESS TO INFORMATION. “ -- MICHAEL LEWIS

38. @paulsingh #startupchile Demo DayVideos ⟹ livestream.com/500startups Sample Pitch Decks ⟹ slideshare.net/500startups Venture Capital 101 ⟹ venturehacks.com/archives Investor Thoughts: Brad Feld ⟹ feld.com Fred Wilson ⟹ avc.com Chris Dixon ⟹ cdixon.org Mark Suster ⟹ bothsidesofthetable.com angel.co/valuations and angel.co/salaries

39. @paulsingh #startupchile YOUR KEY TAKEAWAYS

40. @paulsingh #startupchile YOUR KEY TAKEAWAYS Focus on Traction.

41. @paulsingh #startupchile YOUR KEY TAKEAWAYS Focus on Traction. Learn to Communicate and Inspire.

42. @paulsingh #startupchile

43. @paulsingh #startupchile ALSO...

44. @paulsingh #startupchile ALSO... Distribution > Product

45. @paulsingh #startupchile ALSO... Distribution > Product Tactics > Strategy

46. @paulsingh #startupchile ALSO... Distribution > Product Tactics > Strategy Notability > Credibility

47. @paulsingh #startupchile ALSO... Distribution > Product Tactics > Strategy Notability > Credibility Get on AngelList

48. @paulsingh #startupchile ALSO... Distribution > Product Tactics > Strategy Notability > Credibility Get on AngelList Raise 12-18+ months of funding

49. @paulsingh #startupchile ALSO... Distribution > Product Tactics > Strategy Notability > Credibility Get on AngelList Raise 12-18+ months of funding Learn the basics of VC economics

50. @paulsingh #startupchile ALSO... Distribution > Product Tactics > Strategy Notability > Credibility Get on AngelList Raise 12-18+ months of funding Learn the basics of VC economics Shameless plug: dashboard.io

51. @paulsingh #startupchile WHAT THE RISE OF THE ANGELS MEANS FOR YOU FUNDRAISING YOU+ @paulsingh・paul@dashboard.io・resultsjunkies.com LEARN MORE: events.dashboard.io/startupchile

Fundraising for Startups - Startup Chile - June 2013

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