Digital marketing as we all know is a promotion of brands. The Internet is a wide ocean for promoting brands through E-platforms. Marketing helps brands introduce themselves to customers. It helps companies understand customer needs and fulfill them. It’s a trend to promote products through the internet, and making them stand out is not an easy task. To help with these, fundamentals of digital marketing and principles are introduced. Let us learn each one in the following section. When we look in the field of online marketing, people are more inclined to shop on online platforms rather than go out. So we can say that digital marketing has become a part of everyone’s lives. Let’s talk about the important aspects of digital marketing,