Frenchpharmacy has been founded to bridge the gap between US and French beauty products. We are bringing together all the brands found in French pharmacies into a one-stop concept store.
2. is to become
the world’s largest digital fair for
French Pharmacies’ exclusive
beauty products.
Weexisttogiveyoutheplatform
and audience to present your
products and tell the world your
brand story.
less is simply more
delivering the ultimate cult beauty products that aren’t available
stateside and all their secrets, anytime, anywhere, with a simple click
Have you ever wondered about French beauty secrets that keep
their skin line-free and hair silky?
Many of those absolute beauty secrets come from regular French pharmacies, an
unusual destination for some, but not for beauty bloggers, influencers, and international
wanderers eager to raid and stock up on unique beauty products to bring back home...
But, flying to Paris every time a new beauty product is needed is
definitely not convenient!
Social Beautistas
87% of women consult beauty tutorials on YouTube.
700 million beauty online videos are viewed each month.
Social beautistas crave key advices to find their ideal beauty regimen.
Customers’ Needs
Appeal to shoppers who are “fed up with traditional big guys“.
Showcasing brands and products that can’t be found elsewhere.
Quality at the right price.
French Beauty
3. My passion is women’s inner power.
Sparking and growing the power we women already have.
I believe women must acknowledge that power, use it, and most importantly, build upon it.
I am constantly looking out for unique and powerful secrets to share with the world.
together
we saw the invisible and
filled the missing link…
We have a long-standing history of creating beauty innovation.
We both have a solid French/American background.
We have combined our strength of beauty and ecommerce expertise to bring together all the brands found in
French Pharmacies into a one-stop-shop.
Christele de La Haye
The beauty expert
She uses her 14 years of beauty experience as the former Vice
President of Les Nouvelles Esthétiques & Spa magazine and The
International Congress of Esthetics and Spa, a series of skincare
and spa conferences, to provide the cleanest, most effective
formulas found in French pharmacies to the USA!
Jerome Salem
A very keen ecommerce expert
He is the founder and President of Direct Distribution International.
With 16 years of experience to back him up, Jerome decided to
focus his ecommerce knowledge to the creation of
Health and beauty are closely related.
We need to provide health and beauty advice with the right mix of products and wisdom to ensure
complete customer satisfaction. French Pharmacy is uniquely positioned to realize this goal.
His moto
Her moto
The Founders
Collaboration
We want to inspire you to work with us, trusting the strength and integrity of
Let’s work side by side as we create value for both of our organizations.
Our sole commitment is to deliver the best beauty, health and well-being
products made with the highest standards and integrity with a simple click !
A Board of Pharmacists
Four renowned pharmacists are members of the board of directors.
They have the responsibility and authority to direct the operations of
to meet the vision, mission and integrity of the platform.
4. Concept
bringing to the USA the best of cosmetics innovation, in terms of
quality, efficacy, and safety that are found in french pharmacies
Rallying for beautiful aging
blog
paraben-free
cruelty-free
no synthetic fragrances no hormone disruptors
skin care
well-being
nutri-cosmetics
makeup
personalized digital
esthetic service
sampling
accessories
Advanced beauty brands found in French pharmacies.
Introduction of innovative indie beauty brands.
the first french pharmacythe first french pharmacy concept store in the usa
5. trust.
connection.
credibility.
To shine a light on the exclusive French beauty products formulas and secrets.
We thrive to build consumer trust, credibility, and true connection
to increase word-of-mouth recommendation.
A TAILOR-MADE BEAUTY CONCEPT STORE WITH PRODUCTS THAT
MATCH OUR VISITORS’ SKIN, ASPIRATIONS, AND ALL THEIR BEAUTY
NEEDS IN THEIR INFINITE DIVERSITY.
Mission
6. 1 Three Steps
The expertise of our “Beauty Buddy” service enable us
to understand our customers
and deliver a tailored beauty routine.
The consultation also includes nutrition advice,
product recommendations, and tips.
3Option to buy recommended selection
Beauty Buddypersonalized skin coaching.AKA “BB”
Beauty Buddy Esthetician to assess
SELFIE
SKIN SURVEY
our market is nationwide,
our consumers’ skin unique
2SKIN ADVICE
PERSONALIZED RECOMMENDATIONS
LOWMEDIUMHIGH
2019
2020
2021
100
200
300
2019
2020
2021
200
400
600
2019
2020
2021
500
1,000
2,0000
Orders Per Day
Projection USA only
7. Because samples have a high conversion rate,
frenchpharmacy.com to include a minimum of three
specifically targeted product samples to give to each
customer a taste of what we offer and encourage
the customer to come back to buy.
Sampling
We are building a program to reward our clients with gifts,
early access, VIP treatment, and other special perks we think they'll love.
Give back
the love
9. Packaging
Delivery
our delivery box with a gift message inside,
to the texture, body, and finish of delivery boxes
Packaging
Sustainable, compact, lightweight, pure, chic.
Perfect unboxing experience.
Artful attention to detail.
Makes receiving a French Pharmacy box an experience.
Complimentary US domestic shipping on orders over $80.
11. presents a visual message of
the French touch, modernity, simplicity, and sophistication,
while focusing on the product and stories they tell.
uncluttered informational pages,
powerful images are consistently
treated throughout the site
Design
12. Marketing
Since consumers are increasingly and massively
connecting with brands online, our marketing
strategyismainlytowarda“digital-first”paradigm.
The campaigns will be designed for digital native
platforms such as Facebook and Instagram; fast-
paced, and immersive campaigns to captivate
engagement and sharing rates.
Modern-day consumers are blind to billboards
and deaf to commercials. They are self-sufficient
and want to research a brand on their own and
hear about it from someone they trust.
Consumers trust recommendations from a third
party more often than a brand itself. An influencer
is the mutual friend connecting your brands with
your target consumers.
digital communications:
a pillar of our marketing strategy
partnerships with nano & micro
influential ambassadors
13. Precision marketing
Personalized content to match individual
aspirations in every beauty category.
to increase consumer engagement
with our site, we personalize ads and e-mails
to send the right message at the right time
Marketing
14. North America Cosmetic Market
The high-income classes in North America are likely to show the fastest
population growth in the next 15 years. North America is expected to
be home to almost half of the world’s high-income classes by 2030.
(source Loréal 2017 annual report)
North America Cosmetic Market