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The document summarizes The Exercise Coach franchise opportunity. It provides an overview of the proven fitness concept which caters to busy baby boomers through small private studio locations. Franchisees benefit from low overhead, a supportive branded system, training and ongoing support. The market opportunity is large as most people do not regularly exercise, and baby boomers are the fastest growing affluent demographic seeking to stay active into their later years.
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- 4. What Makes Our System Work Brian Cygan, our Founder and CEO, has been involved developing and delivering high quality exercise programs for over 15 years. Brian became convinced in his undergraduate days that brief, focused exercise was more beneficial to overall health than long-duration, low-intensity exercise sessions. His passion became helping people leverage the power and practicality of his approach even if they didn’t altogether love exercising to begin. The Exercise Coach has been inspiring and empowering even the unlikeliest of exercisers since 2000.
- 8. Our Market Is Affluent Someone turns 50 every 7.5 seconds in America. In 2011, our 77 Million baby boomers begin turning 65. This is the fastest growing age demographic in the country, it is also the most affluent. Many of our clients desire to lead active lives, and to be healthy and fit well into their later years. We provide a proven, safe, efficient, and effective way for them to reach their goals and they are more than willing to pay for the value we create.
- 13. To Learn More Call 855.20.COACH (855.202.6224) or email us at [email_address]