2. The Beyond.com Career Network
• Who is Beyond.com? • Key Products & Services
• What Makes Beyond.com unique? • Beyond.com Global Solutions
• The Beyond.com Healthcare • Questions?
Channel
DISCUSSION TOPICS
3. One Career Network as focused as you are.
72 targeted career channels and thousands of sites enable you to reach the
most qualified candidates.
WHO IS BEYOND.COM?
4. The Beyond.com Difference
Targeted channels and sites connect you to the right candidates.
And 188 More And 37 More And 8 More
• Unique Branding Approach – You may not know Beyond.com, but you
very well may know our dedicated healthcare sites.
• Higher Quality, Passive Audience – Niche Sites attract a different caliber
of candidate.
WHAT MAKES BEYOND.COM UNIQUE?
5. The Beyond.com Difference
Beyond.com’s role in an effective recruitment marketing strategy.
ACTIVE PASSIVE
GENERAL TARGETED
WHAT MAKES BEYOND.COM UNIQUE?
7. Social & Mobile Reach
• As our premier career community for the healthcare industry,
HealthcareJobsite.com has a Facebook page, Twitter feed and blog.
• HealthcareJobsite.com also has a dedicated mobile application.
• Together they reach thousands of healthcare candidates each month.
WHAT MAKES BEYOND.COM UNIQUE?
8. The Beyond.com Healthcare Channel
Four million healthcare candidates in the Beyond.com Career Network.
One perfect hire for you.
Registered Candidates 4 Million
New Candidates/Mo. 180,000
Daily Job Alerts 621,000
Monthly Newsletters 1.2 Million
Job Views/Mo. 2.1 Million
Job Applications/Mo. 406,000
New Resumes/Mo. 64,000
Total Resumes 2 Million
THE BEYOND.COM HEALTHCARE CHANNEL
9. Recruit with the #1 Healthcare Site
SITE RANK UNIQUE VISITORS
#1 686,000
MiracleWorkers.com #3 368,000
HealthECareers.com #4 298,000
AllHealthcareJobs.com #6 211,000
NursingLink.com #9 108,000
Absolutely Healthcare #12 70,000
AllHealthcare.com #13 34,000
Ranked by Traffic, according to comScore, Inc. September 2011 unique visitor data.
THE BEYOND.COM HEALTHCARE CHANNEL
10. Case Study: Sources of Traffic
Analysis of recent client postings shows that our job views result from a variety of sources
& Beyond.com promotional activity.
Job Views
Mobile RSS
1. Job Search 2% 1%
2. Career Alerts Career Alerts
37%
3. Instant Alerts Job Search
46%
4. Mobile
5. RSS
Instant Alerts
14%
SOURCES OF TRAFFIC
11. Our Products & Services
• Job Postings
• Targeted Email Campaigns
• Display Advertising
• Featured Company Profiles
• Career Alert Sponsorships
• Newsletter Sponsorships
KEY PRODUCTS & SERVICES
12. Premium Job Postings
• Fixed-term postings OR
Interchangeable posting ‘slots’
• ALL Premium Postings include
Job Alerts
• Allow ‘Link-off’ apply URLs
directly to your corporate
career site, landing page, etc.
• 2.1 million healthcare job views
per month
• 406,000 healthcare job
applications per month
KEY PRODUCTS & SERVICES
13. Targeted Email Campaigns
• Targeted access to 4 million
healthcare candidates
• Excellent conversion rates:
99% Delivery; 12% Open;
3.63% Click Through
(Average 07/01/11 thru
09/30/11)
• Emails sent from the
community through which
the candidate registered
• Standard campaigns with
reach of 1K, 10K and 50K
highly targeted recipients
KEY PRODUCTS & SERVICES
14. Display (Banner) Advertising
• Variety of Banners available
throughout the Beyond.com
Career Network
• Can be served within specific
channels - like healthcare - and
by state
• Site ‘Take Overs’ are available
as inventory supports
• 64 million total ad impressions
per month Job Details
Job Search Results
KEY PRODUCTS & SERVICES
15. Mobile (Banner) Advertising
• Can be purchased on a site-
by-site basis
• Accessible via the iPhone,
Android, Blackberry &
Windows phone
• 1.77 million mobile pages
viewed per month
• 1.46 million mobile ad
impressions per month
KEY PRODUCTS & SERVICES
16. Featured Company Profiles
• Highlight your company
to your target audience
• Ultra-targeted to the
individual site
• Includes a link to all
your jobs
KEY PRODUCTS & SERVICES
17. Career Alert Sponsorships
• Personalized alerts notify members
when relevant jobs are posted &
provide valuable healthcare
industry insight
• These emails are very well-received
and extremely engaging
• Target by industry, location or
website
• 621,000 healthcare Career Alerts
sent daily
• 13% average overall open rate
KEY PRODUCTS & SERVICES
18. Newsletter Sponsorships
• Our Monthly Newsletter reaches
all opt-in members across the
network (1.2 million in healthcare)
• Very cost-effective way to build
and reinforce your brand to
candidates throughout the
Beyond.com Career Network
• 12% average overall open rate
KEY PRODUCTS & SERVICES
19. Diversity Solutions
• Compliance Driven Solutions
• Marketing / ROI / Changing Demographic Driven Solutions
• Targeted and Ultra Passive ‘Opt-In’ Email Campaigns leveraging
up to 130 data points to reach the following groups (by reach).
• Latino: 13.7 MM • Boomer: 53 MM
• African American: 8.4 MM • GLBT: 3 MM
• Asian American: 2 MM
KEY PRODUCTS & SERVICES
20. Beyond.com and The Network
• A single point of contact for global hiring needs, billing and account
management serving over 100 countries
• Access to Best of Breed Sites in each represented country
• Contract consolidation saves up to 40% worldwide
• Service, support and expertise from online recruitment leaders in their
respective local markets
• Consolidated posting process and consolidated monthly reporting
BEYOND.COM GLOBAL SOLUTIONS
21. The Network – Worldwide Coverage
The Network is a formal alliance of 52 leading recruitment job boards
committed to online recruitment in more than 120 countries.
BEYOND.COM GLOBAL SOLUTIONS
22. Comprehensive U.S. Coverage – Global Reach
Beyond.com is uniquely positioned to assist companies reach a strong and
fresh candidate audience through a highly targeted approach, no matter
where your needs exist.
BEYOND.COM IN CONCLUSION
