This document outlines five free marketing opportunities for online businesses with limited budgets: 1. Personalize welcome letters for new subscribers to introduce yourself and promote your business. 2. Use goodbye letters to thank unsubscribing subscribers and ask for feedback to improve. 3. Include an effective email signature in online communications to advertise your business. 4. Add a brief postscript (PS) to capture attention and promote offers. 5. Collaborate with other publishers on a group subscription page to cross-promote each other's newsletters.

1. Five Ways to Boost Your
Marketing Power

2. Building an online business is not easy, especially

3. when you are on a very limited budget. As I come

4. in contact with more people, I realize that numerous

5. publishers and netpreneurs are overlooking some very

6. effective free advertising opportunities.

7. Examples of these opportunities are:

8. 1. Welcome letter for your subscribers - I subscribe to

9. tons of groups and ezines and am always disappointed

10. when I get the default welcome letter. Personalize it

11. by introducing yourself and letting the subscriber know

12. about your website/business. This is a crucial moment

13. in that you can start bonding/connecting with the reader

14. before they even get your ezine.

15. *Inform them of any specials you might have.

16. *Tell them your advertising rates and add a testimonial.

17. *Invite them to your site to utilize the free resources.

18. *Let them know your email so they can contact you.

19. *Use some of the space for ad swapping with other

20. publishers and their welcome letters.

21. *Add an affiliate product or program review.

22. 2. Goodbye letter for your subscribers - This is your

23. last chance to get this person back. Make it a good

24. one! ;-)

25. Thank them for being a subscriber and encourage them

26. to re-sub. I also have a little message in my goodbye

27. letter that encourages people to let me know why they

28. unsubbed.

29. Example:

30. Thank you for being a subscriber to the Bulletin.

31. I am sorry to see you go. If you could take a minute

32. to let me know why you unsubbed, I would appreciate it.

33. Please drop a quick note to (put email here)

34. Thank you.

35. By doing this you might be able to change their minds

36. and if not, you could find ways to improve your ezine

37. for the next subscriber. Remember, always send them

38. an appreciative thank you note as well.

39. 3. Email Signature - This simple but powerful method

40. of promotion is unknown to some. By using an effective

41. email signature, every time your email goes out to

42. someone, you have free advertising. Join several

43. discussion groups and message boards to utilize your

44. sigtag to the maximum.

45. Example of a email signature:

46. Warm regards,

47. Jane Doser

48. FREE Ecourses - Sign-up for one or all!

49. (Put link here.)

50. Build Your Business with Us!

51. (Put subscribe email here.)

52. You want to keep your signature fairly short - about

53. 6 - 8 lines. Many discussion groups will have a limit

54. to the number of lines you can have in your sigtag.

55. 4. P.S. - It has been found that a P.S. is very likely

56. to get read. Using a P.S. can be quite effective.

57. Make it short and to the point. A P.S. novel will more

58. than likely be ignored!

59. Example:

60. P.S. Need more subscribers? FR~E Report

61. (put email or link here)

62. Then you would have your main message on auto-

63. responder. Do not just send them a sales pitch. Add

64. some useful information and resources that will

65. actually help the reader. This will get you more

66. credibility, which is extremely important if you want

68. 5. Thank you page - An excellent way to get more

69. subscribers is to get together with a group of fellow

70. publishers and set up a group subscription page.

71. Every time someone subscribes to one of the group's

72. ezine, the thank you page will come up with a message

73. something like this:

74. Thank you for subscribing to the Bulletin. Take this

75. opportunity to check out more quality ezines. Please

76. check the ones you wish to receive.

77. You would have each groups member's ezine listed with

78. a short description. This is a very powerful method of

79. gaining subscribers because the person is already in

80. a subscribing mood and will most likely check most or

81. all of the other ezines.

82. The above advertising opportunities are quite simple,

83. but simple can be most effective!

84. Please visit:
http://internethomebusinessopportunityreview.info/form
.php?id=48722
for more info