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fitivitymovement.com
PROBLEMS!




ORGANIZED   UNORGANIZED
ORGANIZED




       Costly



                Limiting
UNORGANIZED

                     Thousands of
You want to play     people in your
basketball           area want
                     to play with you!


You want to follow   Thousands of
a workout program    people from your
in a social          community want
environment          to train with you!



                     Thousands
You want to train    of people from
for a marathon       your city want to
with other people    train with you!
Works with
Monetize Fitivity
Supplementary Programs       Paid Services           Advertisement

 • Fitivity’s data and app     • Gym/Facility
   experience generates          Rentals
   revenues for
   thousands of                • Exclusive
   businesses worldwide          software
                                 licensing per
                                 event or per year

                               • Personal training

                               • Fitness classes

                               • Fitivity
                                 events/tourname
                                 nts
GUY PISTONE




              JANA DANKOVA     SEAN POSSEMATO




INTERN TEAM   JAMES FORKEY      NATHAN DOE      TREVOR HODDE
Group Subscribers
             Predicted Growth
                                      Proposed Activities
12,000,000

10,000,000

 8,000,000

 6,000,000

 4,000,000
                                Inflection
 2,000,000                      Point!

        0
$150,000
TO GET 100,000 USERS BY
DECEMBER 2013

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Fitivity pp

  • 2. PROBLEMS! ORGANIZED UNORGANIZED
  • 3. ORGANIZED Costly Limiting
  • 4. UNORGANIZED Thousands of You want to play people in your basketball area want to play with you! You want to follow Thousands of a workout program people from your in a social community want environment to train with you! Thousands You want to train of people from for a marathon your city want to with other people train with you!
  • 5.
  • 6.
  • 7.
  • 9. Monetize Fitivity Supplementary Programs Paid Services Advertisement • Fitivity’s data and app • Gym/Facility experience generates Rentals revenues for thousands of • Exclusive businesses worldwide software licensing per event or per year • Personal training • Fitness classes • Fitivity events/tourname nts
  • 10. GUY PISTONE JANA DANKOVA SEAN POSSEMATO INTERN TEAM JAMES FORKEY NATHAN DOE TREVOR HODDE
  • 11. Group Subscribers Predicted Growth Proposed Activities 12,000,000 10,000,000 8,000,000 6,000,000 4,000,000 Inflection 2,000,000 Point! 0
  • 12. $150,000 TO GET 100,000 USERS BY DECEMBER 2013

Editor's Notes

  1. But there is hope! Let me explain it to you.
  2. To In order to play in leagues or train in groups with an instructor to guide you– you must spend houndreds and even thousands of dollars. There is also no flexibility to when these events occur–with you having to abide by the strict schedule and hours. Well, I guess then the most logical thing to do would be “unorganized” activity.
  3. To In order to play in leagues or train in groups with an instructor to guide you– you must spend houndreds and even thousands of dollars. There is also no flexibility to when these events occur–with you having to abide by the strict schedule and hours. Well, I guess then the most logical thing to do would be “unorganized” activity.
  4. Fitivity provides personal training in the form of challenge for fitness and sports. Whether you want to get better at basketball, lose 30 pounds, get a ripped body or train for the next marathon– fitivity provides a detailed program to help you master your activity. Imagine having a personal training specifically for your sport or fitness goal– to guide you week by week, day by day.
  5. We are the first fitness technology platform to bring entertaintment and social networking into fitness – allwoing people to live a more exciting, social, and fit lifestyle. In doing so we generate signigicant data.
  6. Fitivity is built on top of twitter, facebook and is intergrated into your friends and followers can be part of the experience.
  7. We need funding to go after large companies in which we can supplement there programs. We believe our concept is extremely beneficial to these existing companies– supplementing their efforts and increasing their revenues. Supplement – help increase revenues for gyms, health clubs, clubs, programs, websites, mobile appications, review sites. You ask how– well fitivity provides entertainment and a service that currently has no single platform that faciliates it. In the total TV sports market, the dominator is ESPN – however,fitivity is created a whole new medium - in the actionable fitness/sports market – it will be fitivity– the medium is known as fitivity. fitivity is creating its own medium. Fitivity has created its own medium. This medium supplies data, entertainment, social and collaborative tools, -- crteating its own market– and having a platform to control its contents. We will intergrate and benefit other established brands to first build up our userbase and then monetize off of. Other brands will be able to increase their revenues through a partnership with fitivity. This is not advertising– this is total intergration and sharing of resources so both parties benefit.
  8. So let me tell you about who is behind this -- The team is led by me, a serial entrepreneur and MBA Student at Clark University. Prior to fitivity, I had tested and built 3 other platforms related to physical activity. Readytoball, Sportsched, and Reward Your Fitness–all gained traction and were used to find the answer to the problem we are solving.