Findability Abwc2008

•

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The document discusses ways to drive readers deeper into a blog through theme elements like related posts and landing page modules. It also covers improving search and findability by indexing full content and social media posts from platforms like YouTube, Facebook, and Flickr to provide more robust search results.

Technology Design

Search and Findability
The Voodoo that Drives Readers Deeper

Presented by Aaron Brazell

Theme Structure
Theme Elements that Make a Blog Deeper

Related Posts

Related Posts

Provide relevant content based on the post

Related Posts

Provide relevant content based on the post
Landing page modules to help search engine visitors
go deeper

Related Posts

Provide relevant content based on the post
Landing page modules to help search engine visitors
go deeper
Post listings based on tags

Search

Full content/context search results

Search

Full content/context search results
Search indexing of social content

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

Findability Abwc2008

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Findability Abwc2008

1. Search and Findability The Voodoo that Drives Readers Deeper Presented by Aaron Brazell

2. Theme Structure Theme Elements that Make a Blog Deeper

3. Related Posts

4. Related Posts Provide relevant content based on the post

5. Related Posts Provide relevant content based on the post Landing page modules to help search engine visitors go deeper

6. Related Posts Provide relevant content based on the post Landing page modules to help search engine visitors go deeper Post listings based on tags

8. Search Full content/context search results

9. Search Full content/context search results Search indexing of social content