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Financial Wellness: The Future of
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Speaker: Jake Spiegel
Senior Research Analyst
HelloWallet
Lee Eliav
Digital Marketing Manager
Morningstar
Moderator: Sarah Sipek
Associate Editor
Workforce magazine
Financial Wellness: The Future of
Work
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Frequently	
  Asked	
  Ques6ons	
  
#WFwebinar
	
   	
  
	
  	
  
Sarah	
  Sipek	
  
Associate	
  Editor	
  
Workforce	
  magazine	
  
Financial Wellness: The Future of
Work
#WFwebinar
Jake	
  Spiegel 	
   	
  	
  
Senior	
  Research	
  Analyst	
  
HelloWallet	
  
Financial Wellness: The Future of
Work
Lee	
  Eliav	
   	
  	
  
Digital	
  Marke=ng	
  Manager	
  
Morningstar	
  
Financial Wellness
The Future of Work
September 2015
What to Expect
1 2 3
What
What is financial
wellness?
Why
Why does it matter for
employees &
employers?
Does It Work
Are financial
wellness programs
having impact?
1
What
What is Financial Wellness?
For employers, a basic definition:
o  Financial wellness is a program or set of programs designed to
improve employees’ financial behavior and
outcomes while also driving business impact
What is Financial Wellness?
For employees, financial wellness is defined by
health, not wealth
It includes the following elements across an
individual’s financial life:
ü  Spending
ü  Emergencies
ü  Guidance
ü  Benefits
ü  Investments
We look at these elements as rungs on a
ladder
Investments
Benefits
Guidance
Emergencies
Spending
PRIMARY NEEDS
SECONDARY NEEDS
What is Financial Wellness?
o  Specific rung elements to consider include:
•  Spending less than you earn
•  Having sufficient emergency savings
•  Holding enough in a checking account for credit card bills
•  Having enough savings for out-of-pocket health
expenses
•  Carrying loan balances appropriate for your income
•  Holding sufficient insurance coverage
•  Saving enough to have sufficient income in retirement
2
The Why
The Roots of Financial Wellness
By addressing the anxieties workers had about their future economic
security, the hope among policymakers was that workers would feel more
comfortable spending their paychecks instead of saving. It worked.
EXAMPLE 1
1935 Social Security Act
1950
11
%
2015
5%
PERSONAL SAVINGS
RATE ONLY
15
%
of workers list
retirement as their
top financial priority
FOR EVERY
$1Contributed to
Social Security
THERE IS A DECREASE OF
$.50 In Private
Wealth
FINANCIAL PRIORITIES
EXAMPLE 2
The National Housing Act of 1934
By subsidizing the housing market, the hope among policymakers was
that workers would feel more comfortable buying homes. It worked.
HOME OWNERSHIP
RATES
SHARE OF GDP
GOING TO HOUSING
SHARE OF INCOME
GOING TO HOUSING
59	
  
60	
  
61	
  
62	
  
63	
  
64	
  
65	
  
66	
  
67	
  
68	
  
69	
  
70	
  
1965	
  
1969	
  
1973	
  
1977	
  
1981	
  
1985	
  
1989	
  
1993	
  
1997	
  
2001	
  
2005	
  
2009	
  
2013	
  
24%	
  
25%	
  
25%	
  
26%	
  
26%	
  
27%	
  
27%	
  
28%	
  
28%	
  
29%	
  
29%	
  
1984	
  
1986	
  
1988	
  
1990	
  
1992	
  
1994	
  
1996	
  
1998	
  
2000	
  
2002	
  
2004	
  
2006	
  
2008	
  
2010	
  
2012	
  
0%	
  
1%	
  
2%	
  
3%	
  
4%	
  
5%	
  
6%	
  
7%	
  
8%	
  
1947	
  
1952	
  
1957	
  
1962	
  
1967	
  
1972	
  
1977	
  
1982	
  
1987	
  
1992	
  
1997	
  
2002	
  
2007	
  
2012	
  
EXAMPLE 3
Agricultural Adjustment Act of 1933
By subsidizing corn, soybeans, and cattle feed, the hope among policy-
makers was that demand for these products would increase. It worked.
2X
The Average American Consumed Nearly
MORE
CORN
In 2000 than in 1950
7X
MORE CORN
SWEETENER
S
Are consumed per capita each year in the US
85
LBS
OF CORN
SWEETENERS
AND
Unfortunately, this helped to also make workers much less healthy and
much more expensive to insure.
Than they were in
1950
30 POUNDS
HEAVIER
The Average U.S.
Worker in 2000 was
From what it was in 1950
TRIPLE
D
The American Adult
Obesity Rate in 2000
2 3OUT
OF
American Adults
are now Obese
EXAMPLE 3
Agricultural Adjustment Act of 1933
Bottom Line
The Financial Wellness Market is decades in the making. It grew out of
deliberate policy decisions that had unintended consequences.
Why Now? We’re Approaching a Perfect
Storm
Benefits
•  Increasing Costs
•  Consumerization
Wages
•  Remain Flat
•  Not Optimized
Behavior
•  Spend Economy
•  No DB Security
Benefit Costs are Skyrocketing
0%
20%
40%
60%
80%
100%
120%
140%
1988 1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012
Retirement Spending Health Spending
Percent Change in Spending Since 1988
Efficacy Increasingly in Doubt
23
24
25
26
27
28
29
Avg Male BMI Avg Female BMI
0
5
10
15
20
25
1992 1995 1998 2001 2004 2007 2010
Average BMI Median Months of
Annual Income Saved
2%2002
54%2010
73%2014
In Response to These Trends:
Employers Are Consumerizing Benefits
Share of Large Employers
Who Offer Consumer Driven Health Care Plans
Employees Lack the Foundation
Investments
Benefits
Guidance
Emergencies
Spending
SHORT-TERM
NEEDS
LONG-TERM
NEEDS &
CORPORATE
SPENDING
State of Consumer Finances
15%HAVE A
BUDGET
Workers can’t know how
much to save for healthcare
and retirement, if they don’t
even know how much they
spend on groceries
55%SPEND MORE
THAN EARN
Workers don’t feel like they
can afford savings increases
or manage this financial
responsibility if they spend
more than they make
60%GROW DEBT
FASTER THAN
SAVINGS
Workers cannot hold onto
accumulated savings if
they are accumulating
more debt than savings
every month
Financial Wellness Has Come Out of
Nowhere
0
20
40
60
80
100
120
140
160
180
200
Jun-04
Sep-04
Dec-04
Mar-05
Jun-05
Sep-05
Dec-05
Mar-06
Jun-06
Sep-06
Dec-06
Mar-07
Jun-07
Sep-07
Dec-07
Mar-08
Jun-08
Sep-08
Dec-08
Mar-09
Jun-09
Sep-09
Dec-09
Mar-10
Jun-10
Sep-10
Dec-10
Mar-11
Jun-11
Sep-11
Dec-11
Mar-12
Jun-12
Sep-12
Dec-12
Mar-13
Jun-13
Sep-13
Dec-13
Mar-14
Jun-14
Sep-14
Number of Media Stories About Financial Wellness
And It’s Gaining Momentum
2014 Aon-Hewitt
Survey
2015 Aon-Hewitt
Survey
76%
FINANCIAL
WELLNESS
OF COMPANIES ARE PLANNING
TO FOCUS ON EMPLOYEE
Why Think About a Program?
A thoughtful financial wellness program:
o  Is a “win-win” for both employees and employers
For Employees:
•  Reduces financial stress
•  Reduces time spent on
financial matters
•  Improves retirement readiness
•  Improves benefit optimization
•  Improves financial confidence
•  Increases job satisfaction
For Employers:
•  Reduces absenteeism
•  Increases employee
engagement
•  Reduces compensation and
healthcare costs
•  Reduces payroll taxes
•  Increases job tenure
What to Consider
5 Important Components:
ü  Behavior Change
ü  Holistic Consideration
ü  Personalization
ü  Independence
ü  Data
Areas of Caution
Top 3:
ü  Standalone Education
ü  Free!
ü  One Size Fits All
How Programs Differ
There are many different types of “financial wellness” offerings:
o  Think of these in terms of focal area and delivery method
Focal Area (Ladder):
•  Spending
•  Emergencies
•  Guidance
•  Benefits
•  Investments
Delivery Method:
•  Software
•  Advisors
•  Content
•  Consulting Services
3
Does It Work
HelloWallet Impact
HelloWallet Impact
HelloWallet Impact
Overall Financial Well-Being Influences Tenure Rates
Emergency Savings
Insufficient >> Sufficient
Credit Card Debt
Revolving >> Not Revolving
Increase in Job Tenure
28% 10%Increase in Job Tenure
Leads to a Leads to a
HelloWallet Impact
Increasing Retirement Readiness Has Implications
on Long Term Compensation Spend
Younger
Workers
Replace Them
Reduction in
Compensation
Spend
Older Workers
Retire
ROI
Insurance Industry*
Average compensation for
employees aged 60-65
Average compensation for
employees aged 22-30
Net replacement impact
*Source: Federal Reserve
$30,906
$70,436
$39,530
Questions?
Comments?
www.hellowallet.com
lee@hellowallet.com
jake@hellowallet.com
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Financial Wellness: The Future of Work

  • 1. #WFwebinar The presentation will begin at the top of the hour. A dial in number will not be provided. Listen to today’s webinar using your computer’s speakers or headphones. Financial Wellness: The Future of Work
  • 2. #WFwebinar         Speaker: Jake Spiegel Senior Research Analyst HelloWallet Lee Eliav Digital Marketing Manager Morningstar Moderator: Sarah Sipek Associate Editor Workforce magazine Financial Wellness: The Future of Work
  • 3. #WFwebinar         Tools You Can Use Audio Control –  A dial in number will not be provided. –  Adjust the volume by sliding the indicator in the Media Player box to the left. –  Also check your computer’s volume for external speakers or headsets.
  • 4. #WFwebinar Tools  You  Can  Use   Speaker Bios Resources Media Player Q&A Slides Twitter Help Post Event EvaluationShare This Group Chat HRCI WF Webinars
  • 5. #WFwebinar         Tools You Can Use Q&A and Live Group Chat –  Enter your first name and initial and join the live discussion with other webinar attendees –  Enter technical or content- related questions into the Q&A box –  Type your question in the space at the bottom. –  Click “Submit.” Q&A Group Chat
  • 6. #WFwebinar         Tools You Can Use Twitter -  Click “Post” in the Twitter widget. #WFwebinar @WorkforceNews
  • 7. #WFwebinar         1. May I receive a copy of the slides? YES! Click on the resource list located on the top left portion of your screen. 2. May I review the webinar recording at a later date? YES! You may log in again using today’s link to review the presentation on-demand. 3. Is this webinar HRCI certified? YES! The HRCI certification code will appear in the box to the right of the slides after the required watch-time has elapsed. Frequently  Asked  Ques6ons  
  • 8. #WFwebinar         Sarah  Sipek   Associate  Editor   Workforce  magazine   Financial Wellness: The Future of Work
  • 9. #WFwebinar Jake  Spiegel       Senior  Research  Analyst   HelloWallet   Financial Wellness: The Future of Work Lee  Eliav       Digital  Marke=ng  Manager   Morningstar  
  • 10. Financial Wellness The Future of Work September 2015
  • 11. What to Expect 1 2 3 What What is financial wellness? Why Why does it matter for employees & employers? Does It Work Are financial wellness programs having impact?
  • 13. What is Financial Wellness? For employers, a basic definition: o  Financial wellness is a program or set of programs designed to improve employees’ financial behavior and outcomes while also driving business impact
  • 14. What is Financial Wellness? For employees, financial wellness is defined by health, not wealth It includes the following elements across an individual’s financial life: ü  Spending ü  Emergencies ü  Guidance ü  Benefits ü  Investments
  • 15. We look at these elements as rungs on a ladder Investments Benefits Guidance Emergencies Spending PRIMARY NEEDS SECONDARY NEEDS
  • 16. What is Financial Wellness? o  Specific rung elements to consider include: •  Spending less than you earn •  Having sufficient emergency savings •  Holding enough in a checking account for credit card bills •  Having enough savings for out-of-pocket health expenses •  Carrying loan balances appropriate for your income •  Holding sufficient insurance coverage •  Saving enough to have sufficient income in retirement
  • 18. The Roots of Financial Wellness
  • 19. By addressing the anxieties workers had about their future economic security, the hope among policymakers was that workers would feel more comfortable spending their paychecks instead of saving. It worked. EXAMPLE 1 1935 Social Security Act 1950 11 % 2015 5% PERSONAL SAVINGS RATE ONLY 15 % of workers list retirement as their top financial priority FOR EVERY $1Contributed to Social Security THERE IS A DECREASE OF $.50 In Private Wealth FINANCIAL PRIORITIES
  • 20. EXAMPLE 2 The National Housing Act of 1934 By subsidizing the housing market, the hope among policymakers was that workers would feel more comfortable buying homes. It worked. HOME OWNERSHIP RATES SHARE OF GDP GOING TO HOUSING SHARE OF INCOME GOING TO HOUSING 59   60   61   62   63   64   65   66   67   68   69   70   1965   1969   1973   1977   1981   1985   1989   1993   1997   2001   2005   2009   2013   24%   25%   25%   26%   26%   27%   27%   28%   28%   29%   29%   1984   1986   1988   1990   1992   1994   1996   1998   2000   2002   2004   2006   2008   2010   2012   0%   1%   2%   3%   4%   5%   6%   7%   8%   1947   1952   1957   1962   1967   1972   1977   1982   1987   1992   1997   2002   2007   2012  
  • 21. EXAMPLE 3 Agricultural Adjustment Act of 1933 By subsidizing corn, soybeans, and cattle feed, the hope among policy- makers was that demand for these products would increase. It worked. 2X The Average American Consumed Nearly MORE CORN In 2000 than in 1950 7X MORE CORN SWEETENER S Are consumed per capita each year in the US 85 LBS OF CORN SWEETENERS AND
  • 22. Unfortunately, this helped to also make workers much less healthy and much more expensive to insure. Than they were in 1950 30 POUNDS HEAVIER The Average U.S. Worker in 2000 was From what it was in 1950 TRIPLE D The American Adult Obesity Rate in 2000 2 3OUT OF American Adults are now Obese EXAMPLE 3 Agricultural Adjustment Act of 1933
  • 23. Bottom Line The Financial Wellness Market is decades in the making. It grew out of deliberate policy decisions that had unintended consequences.
  • 24. Why Now? We’re Approaching a Perfect Storm Benefits •  Increasing Costs •  Consumerization Wages •  Remain Flat •  Not Optimized Behavior •  Spend Economy •  No DB Security
  • 25. Benefit Costs are Skyrocketing 0% 20% 40% 60% 80% 100% 120% 140% 1988 1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 Retirement Spending Health Spending Percent Change in Spending Since 1988
  • 26. Efficacy Increasingly in Doubt 23 24 25 26 27 28 29 Avg Male BMI Avg Female BMI 0 5 10 15 20 25 1992 1995 1998 2001 2004 2007 2010 Average BMI Median Months of Annual Income Saved
  • 27. 2%2002 54%2010 73%2014 In Response to These Trends: Employers Are Consumerizing Benefits Share of Large Employers Who Offer Consumer Driven Health Care Plans
  • 28. Employees Lack the Foundation Investments Benefits Guidance Emergencies Spending SHORT-TERM NEEDS LONG-TERM NEEDS & CORPORATE SPENDING
  • 29. State of Consumer Finances 15%HAVE A BUDGET Workers can’t know how much to save for healthcare and retirement, if they don’t even know how much they spend on groceries 55%SPEND MORE THAN EARN Workers don’t feel like they can afford savings increases or manage this financial responsibility if they spend more than they make 60%GROW DEBT FASTER THAN SAVINGS Workers cannot hold onto accumulated savings if they are accumulating more debt than savings every month
  • 30. Financial Wellness Has Come Out of Nowhere 0 20 40 60 80 100 120 140 160 180 200 Jun-04 Sep-04 Dec-04 Mar-05 Jun-05 Sep-05 Dec-05 Mar-06 Jun-06 Sep-06 Dec-06 Mar-07 Jun-07 Sep-07 Dec-07 Mar-08 Jun-08 Sep-08 Dec-08 Mar-09 Jun-09 Sep-09 Dec-09 Mar-10 Jun-10 Sep-10 Dec-10 Mar-11 Jun-11 Sep-11 Dec-11 Mar-12 Jun-12 Sep-12 Dec-12 Mar-13 Jun-13 Sep-13 Dec-13 Mar-14 Jun-14 Sep-14 Number of Media Stories About Financial Wellness
  • 31. And It’s Gaining Momentum 2014 Aon-Hewitt Survey 2015 Aon-Hewitt Survey 76% FINANCIAL WELLNESS OF COMPANIES ARE PLANNING TO FOCUS ON EMPLOYEE
  • 32. Why Think About a Program? A thoughtful financial wellness program: o  Is a “win-win” for both employees and employers For Employees: •  Reduces financial stress •  Reduces time spent on financial matters •  Improves retirement readiness •  Improves benefit optimization •  Improves financial confidence •  Increases job satisfaction For Employers: •  Reduces absenteeism •  Increases employee engagement •  Reduces compensation and healthcare costs •  Reduces payroll taxes •  Increases job tenure
  • 33. What to Consider 5 Important Components: ü  Behavior Change ü  Holistic Consideration ü  Personalization ü  Independence ü  Data
  • 34. Areas of Caution Top 3: ü  Standalone Education ü  Free! ü  One Size Fits All
  • 35. How Programs Differ There are many different types of “financial wellness” offerings: o  Think of these in terms of focal area and delivery method Focal Area (Ladder): •  Spending •  Emergencies •  Guidance •  Benefits •  Investments Delivery Method: •  Software •  Advisors •  Content •  Consulting Services
  • 40. Overall Financial Well-Being Influences Tenure Rates Emergency Savings Insufficient >> Sufficient Credit Card Debt Revolving >> Not Revolving Increase in Job Tenure 28% 10%Increase in Job Tenure Leads to a Leads to a
  • 42. Increasing Retirement Readiness Has Implications on Long Term Compensation Spend Younger Workers Replace Them Reduction in Compensation Spend Older Workers Retire ROI Insurance Industry* Average compensation for employees aged 60-65 Average compensation for employees aged 22-30 Net replacement impact *Source: Federal Reserve $30,906 $70,436 $39,530
  • 44. #WFwebinar         Please complete the webinar evaluation.
  • 45. #WFwebinar         Join our next Webinar! “Maximize Business Results by Preparing Your Headcount Plan Within Budget” Wednesday, October 7, 2015 Webinars start at 2 p.m. Eastern / 11 a.m. Pacific Register for all upcoming Workforce Webinars at www.workforce.com/webinars OR click the icon on the widget bar!