This document outlines the steps for conducting market research on a new product or service idea. It involves brainstorming an idea, writing a 250-350 word product description with details like features and target audience. A questionnaire with at least 10 different question types should then be written and conducted with 50 respondents to gather feedback. Finally, the results should be analyzed in a 400-450 word report with graphs and tables, and presented in a PowerPoint. The goal is to research audience interest and gather insights to inform the potential product or service.