This document discusses the importance of strategy for organizations and provides tools to help develop strategies. It defines a strategy as what gives a company an advantage and helps sustain that advantage. It then lists six questions to help form a strategy and outlines tools like storyboarding, strategy decks, mind mapping and SWOT analysis to develop strategies. These tools help create blueprints of ideas, set objectives, link information, and analyze strengths, weaknesses, opportunities and threats. Having a solid strategy is important for an organization to succeed.

1. Summary of Strategy Skills

2. The Importance of Strategy
A strategy is what will give you an advantage and help sustain that
advantage or what unique position will the company achieve.
Six questions to help form strategy:

Why do we exist?

Where are we going?

How will we conduct ourselves?

What will we do?

How will we measure our success?

What improvements or changes must we make?

3. Is your ocean blue?

4. Tools to develop strategies

Storyboarding

Strategy Deck

Mind Map

SWOT Analysis

5. Story Boarding
Benefits of using a story board

Creates a blue print of your idea

Moves idea along by using the format of a story

Makes areas that require change easier to find

6. Strategy Deck
Benefits of a strategy deck

Clearly outlines strategic objectives without the
rhetoric

Creates distinct and measurable goals

7. Mind Mapping
Benefits of a mind map

Creates a blueprint of current progress and needed
objectives

Branching allows you to add different goals and
objectives later

Helps link disconnected information into a
symmetrical view of an organization

8. SWOT Analysis
Benefits of a SWOT Analysis

Lists key information about a company

Helps to determine whether or not a company is a
good or bad risk

Offers objective possibilities for future growth and
potential hazards to the company

9. The Art of War

A guide to building a successful strategy to ensure
success of goals and visions

Helps companies prioritize goals and set
manageable plans of action

Can be used in a number of fields outside of the
military like business

10. Summary

An organization is not guaranteed success just
because it exists.

It needs a solid strategy in order to succeed

Tools like mind mapping, strategy decks, story
boarding and SWOT analyses will help
organizations build successful strategies