SlideShare a Scribd company logo
CURRENT ICT
TRENDS IN BUSINESS
NAME
COURSE
INSTRUCTOR
INSTITUTION
DATE
AGENDA
• Define specific large, medium, small
and single-person businesses
• Identify and integrate ICT trends
into different business models
• Identify benefits and risk in the
application of trends into the
business model
LARGE: HEALTH TECHNOLOGY ENTERPRISE
• Health technology is growing
market and various international
conglomerates are integrating
advances in ICT into improving
patient outcomes, reducing costs and
providing better access to care.
TREND 1: WEARABLE DEVICES
• The use of wearable technologies that
monitor patient telemetries and vitals
are on an upward trend in the current
decade. Specifically smart watches e.g
FitBit devices (Navaz et al., 2021).
• The ICT trend can track patient health
by providing real time data.
Additionally, the information from the
patient data can inform and improve
personalized care and patient
outcomes (Navaz et al., 2021).
TREND 2: CLOUD COMPUTING
• In the recent decade, storage capacity has
risen commensurately with the growing
computational power of devices. Therefore,
advances in remote storage capabilities
have developed cloud computing (Ali et al.,
2018).
• The ICT trend is applicable in health
technology in the form of outsourcing
computational power for health
information management systems and
secure off-site storage of patient data (Ali et
al., 2018).
RISKS AND BENEFITS
• Risk
• Security
• Privacy
• Regulatory Compliance
• Technical issues
• Benefits
• Improved data collection analysis
• Remote Monitoring
• Personalized medicine
• Cost saving
HEALTH TECHNOLOGY
ENTERPRISE
TREND 1: WEARABLE DEVICES TREND 2: CLOUD COMPUTING
HEALTH TECHNOLOGY ENTERPRISE
INTERGRATION
MEDIUM: NICHE FOOD AND BEVERAGES
• Niche food and beverage businesses
can benefit ICT innovations and
trend because they serve a selected
population of customers.
Additionally, the technology
optimize business operations and
supply chain management as well as
improve customer experiences
TREND 1: MOBILE APPLICATIONS
• The ICT sector has seen the rapid adoption of smart
phone technologies that have allowed growth in
interactive smart mobile applications that have
streamlined service based industries and broaden
their reach (Gao & Ahn, 2022).
• Mobile applications can assist niche food and
beverage industries collect customer data on their
behavior, preferences and purchasing patterns.
Additionally, the ICT trend allows for social media
interfaces that allow the service providers to connect
with their customers and potential markets (Gao &
Ahn, 2022).
TREND 2: A.I. AND MACHINE LEARNING
• Artificial Intelligence (AI) and Machine
Learning (ML) are growing ICT technologies
that are transforming business environments.
Their growth has risen exponentially in the
last 2 years largely due to increased
computational capacities and refined
programming languages (Micu et al., 2021).
• The ICT trend can benefit niche food and
beverage industries in conjunction with other
data collection technologies. The AI and ML is
trained on the data to identify patterns to
create personalized offerings, optimize
inventory and streamline supply
management (Micu et al., 2021).
RISKS AND BENEFITS
• Risk
• Security
• Privacy
• Regulatory Compliance
• Technical issues
• Benefits
• Improved customer experience
• Enhanced marketing
• Improved decision making
• Increased revenue
www.free-powerpoint-templates-design.com
NICHE FOOD AND
BEVERAGES
TREND 1: MOBILE APPLICATIONS TREND 2: A.I. AND MACHINE LEARNING
NICHE FOOD AND BEVERAGES
INTEGRATION
SMALL: SOCIAL MEDIA MARKETING
• Social media marketing can be used
to effectively promote products
using ICT platforms or technologies.
Specifically, they leverage on
consumer data to create personalized
experiences or products.
Additionally, they enhance customer
engagement, decision making and
efficiency.
TREND 1: A.I. AND MACHINE LEARNING
• Advances in Artificial Intelligence (AI) and
Machine Learning (ML) has been used in
social media marketing. For instance, Google’s
AdSense technology as used in YouTube to
advertise and promote products based on
video content (Kumar et al., 2021).
• The ICT trend can overall be used to monitor
customer data for consumer trends to
personalize marketing messages.
Additionally, in social media forums AI and
ML can be used to automate posts to optimize
marketing strategies (Kumar et al., 2021).
TREND 2: CHATBOTS AND MESSAGING
APPLICATIONS
• The use of chatbots have been a common
staple in social media sites, for instance
Twitter and have been used to moderate
chat forums (Tsai et al., 2021)).
• The ICT trend can be used to manage social
media markets by automating customer
service and provide real-time support to
customers. Additionally, they can be used
to deliver personalized marketing messages
and recommendations (Tsai et al., 2021)
RISKS AND BENEFITS
• Risk
• Security
• Privacy
• Regulatory Compliance
• Technical issues
• Benefits
• Personalized marketing
• Enhanced customer engagement
• Increased efficiency
• Improved decision making
www.free-powerpoint-templates-design.com
SOCIAL MEDIA
MARKETING
TREND 1: A.I. AND MACHINE LEARNING
TREND 2: CHATBOTS AND MESSAGING
APPLICATIONS
SOCIAL MEDIA MARKETING INTEGRATION
SINGLE-PERSON: ONLINE
TUTORING/COACHING
• Online tutoring is a growing
education sector enabled by ICT
technologies and infrastructure.
Particularly, it improves access and
flexibility of classes, and engagement
through personalized learning.
TREND 1: VIDEO CONFERENCING AND
ONLINE COLLABORATION TOOLS
• The technology has been on upward trend
particularly following the onset of the
COVID-19 pandemic, the technologies that
have revolutionized this space are Zoom
and Google Teams (Knapp, 2018).
• The ICT trend can benefit single person
businesses by offering virtual classes,
webinars and personalized sessions.
Additionally, they have capabilities that
enable remote communication and
collaboration (Knapp, 2018).
TREND 2: LEARNING MANAGEMENT
SYSTEM (LMS)
• During and after the COVID-19 pandemic,
there was a need to safely have students
continue with studies across learning
institutions. Therefore, third party ICT
innovators developed LMS to streamline
learning among students using online ICT
infrastructure (Song, 2021).
• Single-person businesses can benefit from the
LMS platforms by providing and automating
features such as grading, course materials,
quizzes and progress tracking of individual
students (Song, 2021).
RISKS AND BENEFITS
• Risk
• Security
• Privacy
• Lack of personal interaction
• Technical issues
• Benefits
• Flexibility
• Customized learning
• Cost effective
• Improved performance
www.free-powerpoint-templates-design.com
ONLINE
TUTORING/COACHING
TREND 1: VIDEO CONFERENCING AND
ONLINE COLLABORATION TOOLS
TREND 2: LEARNING MANAGEMENT
SYSTEM (LMS)
ONLINE TUTORING/COACHING INTEGRATION
QUESTION AND ANSWER (Q & A)
REFERENCES
Shrestha, A., Soar, J., & Wamba, S. F. (2018). Cloud computing-enabled healthcare opportunities, issues, and applications: A
systematic review. International Journal of Information Management, 43, 146–158.
https://doi.org/10.1016/j.ijinfomgt.2018.07.009
Gao, M., & Ahn, J. (2022). Research note: factors influencing employee use of company mobile applications in the food and
beverage industry. Journal of Foodservice Business Research, 1–9. https://doi.org/10.1080/15378020.2022.2045858
Jo, A., Coronel, B. D., Coakes, C. E., & Mainous, A. G. (2019). Is There a Benefit to Patients Using Wearable Devices Such as
Fitbit or Health Apps on Mobiles? A Systematic Review. The American Journal of Medicine, 132(12).
https://doi.org/10.1016/j.amjmed.2019.06.018
Knapp, N. F. (2018). Increasing Interaction in a Flipped Online Classroom through Video Conferencing. TechTrends, 62(6),
618–624. https://doi.org/10.1007/s11528-018-0336-z
Kumar, I., Rawat, J., Mohd, N., & Husain, S. (2021). Opportunities of Artificial Intelligence and Machine Learning in the Food
Industry. Journal of Food Quality, 2021, 1–10. https://doi.org/10.1155/2021/453556
Micu, A., Capatina, A., Micu, A.-E., Geru, M., & Lixandroiu, R. (2021). Social Media Marketing Experts’
Perceptions Regarding the Capabilities of a Future Artificial Intelligence Software. International Journal of
Machine Learning and Computing, 11(3), 230–235. https://doi.org/10.18178/ijmlc.2021.11.3.1040
Navaz, A. N., Serhani, M. A., El Kassabi, H. T., Al-Qirim, N., & Ismail, H. (2021). Trends, Technologies,
and Key Challenges in Smart and Connected Healthcare. IEEE Access, 9, 74044–74067.
https://doi.org/10.1109/access.2021.3079217
Song, G. (2021). Blended Learning and Student Satisfaction. SSRN Electronic Journal.
https://doi.org/10.2139/ssrn.3869741
Tsai, W.-H. S., Liu, Y., & Chuan, C.-H. (2021). How chatbots’ social presence communication enhances
consumer engagement: the mediating role of parasocial interaction and dialogue. Journal of Research in
Interactive Marketing, 15(3), 460–482. https://doi.org/10.1108/jrim-12-2019-0200

More Related Content

Similar to final drafts CURRENT ICT TRENDS IN BUSINESS.pptx

Presenter StudentInstitution Grantham UniversityDate July.docx
Presenter StudentInstitution Grantham UniversityDate July.docxPresenter StudentInstitution Grantham UniversityDate July.docx
Presenter StudentInstitution Grantham UniversityDate July.docx
shpopkinkz
 
Big data analytics and its impact on internet users
Big data analytics and its impact on internet usersBig data analytics and its impact on internet users
Big data analytics and its impact on internet users
Struggler Ever
 
IRJET- Social Media Marketing
IRJET- Social Media MarketingIRJET- Social Media Marketing
IRJET- Social Media Marketing
IRJET Journal
 
Strategies for product improvement: Tracing the attitude of real estate mobil...
Strategies for product improvement: Tracing the attitude of real estate mobil...Strategies for product improvement: Tracing the attitude of real estate mobil...
Strategies for product improvement: Tracing the attitude of real estate mobil...
inventionjournals
 
Information Technology Investment in Sustainability and Profitability
Information Technology Investment in Sustainability and ProfitabilityInformation Technology Investment in Sustainability and Profitability
Information Technology Investment in Sustainability and ProfitabilityYasser Al Mimar
 
To Assess the Main Drawbacks of Advanced Technology for the Accounting Sphere
To Assess the Main Drawbacks of Advanced Technology for the Accounting SphereTo Assess the Main Drawbacks of Advanced Technology for the Accounting Sphere
To Assess the Main Drawbacks of Advanced Technology for the Accounting Sphere
FinancialMarketCorpo
 
IT Applications in Apparel Industry
IT Applications in Apparel IndustryIT Applications in Apparel Industry
IT Applications in Apparel IndustryEnquzer Getachew
 
Full Paper: Analytics: Key to go from generating big data to deriving busines...
Full Paper: Analytics: Key to go from generating big data to deriving busines...Full Paper: Analytics: Key to go from generating big data to deriving busines...
Full Paper: Analytics: Key to go from generating big data to deriving busines...
Piyush Malik
 
The Impact of IoT on the Evolution of Medical Devices
The Impact of IoT on the Evolution of Medical DevicesThe Impact of IoT on the Evolution of Medical Devices
The Impact of IoT on the Evolution of Medical Devices
ICFAIEDGE
 
Key Trends and Opportunities in Business Mobility and Enterprise Communications
Key Trends and Opportunities in Business Mobility and Enterprise CommunicationsKey Trends and Opportunities in Business Mobility and Enterprise Communications
Key Trends and Opportunities in Business Mobility and Enterprise CommunicationsRaúl Castañón Martínez
 
JSMM-V1(1);30-40+(1).docx
JSMM-V1(1);30-40+(1).docxJSMM-V1(1);30-40+(1).docx
JSMM-V1(1);30-40+(1).docx
fetene worku
 
E-Learning Market.pdf
E-Learning Market.pdfE-Learning Market.pdf
E-Learning Market.pdf
shitalpatil465838
 
Digital Classroom Market by Product Type, Distribution Channel, End User 2024...
Digital Classroom Market by Product Type, Distribution Channel, End User 2024...Digital Classroom Market by Product Type, Distribution Channel, End User 2024...
Digital Classroom Market by Product Type, Distribution Channel, End User 2024...
IMARC Group
 
New technology trend opportunities and challenges
New technology trend opportunities and challengesNew technology trend opportunities and challenges
New technology trend opportunities and challenges
Saeed Al Dhaheri
 
Big Data idea implementation in organizations: potential, roadblocks
Big Data idea implementation in organizations: potential, roadblocksBig Data idea implementation in organizations: potential, roadblocks
Big Data idea implementation in organizations: potential, roadblocks
IRJET Journal
 
Making-the-Case-for-Social-Computing
Making-the-Case-for-Social-ComputingMaking-the-Case-for-Social-Computing
Making-the-Case-for-Social-ComputingAmit Shah
 
Information Technology (IT) Development Strategy of STIE INABA in the Perspec...
Information Technology (IT) Development Strategy of STIE INABA in the Perspec...Information Technology (IT) Development Strategy of STIE INABA in the Perspec...
Information Technology (IT) Development Strategy of STIE INABA in the Perspec...
AJHSSR Journal
 
UC_whitepaper_AKibia
UC_whitepaper_AKibiaUC_whitepaper_AKibia
UC_whitepaper_AKibiaMark Bushey
 
new social media rule web ofsciences.pdf
new social media rule web ofsciences.pdfnew social media rule web ofsciences.pdf
new social media rule web ofsciences.pdf
ashimasahni3
 
IRJET - MADTECH Software System using Social Media Mining
IRJET - MADTECH Software System using Social Media MiningIRJET - MADTECH Software System using Social Media Mining
IRJET - MADTECH Software System using Social Media Mining
IRJET Journal
 

Similar to final drafts CURRENT ICT TRENDS IN BUSINESS.pptx (20)

Presenter StudentInstitution Grantham UniversityDate July.docx
Presenter StudentInstitution Grantham UniversityDate July.docxPresenter StudentInstitution Grantham UniversityDate July.docx
Presenter StudentInstitution Grantham UniversityDate July.docx
 
Big data analytics and its impact on internet users
Big data analytics and its impact on internet usersBig data analytics and its impact on internet users
Big data analytics and its impact on internet users
 
IRJET- Social Media Marketing
IRJET- Social Media MarketingIRJET- Social Media Marketing
IRJET- Social Media Marketing
 
Strategies for product improvement: Tracing the attitude of real estate mobil...
Strategies for product improvement: Tracing the attitude of real estate mobil...Strategies for product improvement: Tracing the attitude of real estate mobil...
Strategies for product improvement: Tracing the attitude of real estate mobil...
 
Information Technology Investment in Sustainability and Profitability
Information Technology Investment in Sustainability and ProfitabilityInformation Technology Investment in Sustainability and Profitability
Information Technology Investment in Sustainability and Profitability
 
To Assess the Main Drawbacks of Advanced Technology for the Accounting Sphere
To Assess the Main Drawbacks of Advanced Technology for the Accounting SphereTo Assess the Main Drawbacks of Advanced Technology for the Accounting Sphere
To Assess the Main Drawbacks of Advanced Technology for the Accounting Sphere
 
IT Applications in Apparel Industry
IT Applications in Apparel IndustryIT Applications in Apparel Industry
IT Applications in Apparel Industry
 
Full Paper: Analytics: Key to go from generating big data to deriving busines...
Full Paper: Analytics: Key to go from generating big data to deriving busines...Full Paper: Analytics: Key to go from generating big data to deriving busines...
Full Paper: Analytics: Key to go from generating big data to deriving busines...
 
The Impact of IoT on the Evolution of Medical Devices
The Impact of IoT on the Evolution of Medical DevicesThe Impact of IoT on the Evolution of Medical Devices
The Impact of IoT on the Evolution of Medical Devices
 
Key Trends and Opportunities in Business Mobility and Enterprise Communications
Key Trends and Opportunities in Business Mobility and Enterprise CommunicationsKey Trends and Opportunities in Business Mobility and Enterprise Communications
Key Trends and Opportunities in Business Mobility and Enterprise Communications
 
JSMM-V1(1);30-40+(1).docx
JSMM-V1(1);30-40+(1).docxJSMM-V1(1);30-40+(1).docx
JSMM-V1(1);30-40+(1).docx
 
E-Learning Market.pdf
E-Learning Market.pdfE-Learning Market.pdf
E-Learning Market.pdf
 
Digital Classroom Market by Product Type, Distribution Channel, End User 2024...
Digital Classroom Market by Product Type, Distribution Channel, End User 2024...Digital Classroom Market by Product Type, Distribution Channel, End User 2024...
Digital Classroom Market by Product Type, Distribution Channel, End User 2024...
 
New technology trend opportunities and challenges
New technology trend opportunities and challengesNew technology trend opportunities and challenges
New technology trend opportunities and challenges
 
Big Data idea implementation in organizations: potential, roadblocks
Big Data idea implementation in organizations: potential, roadblocksBig Data idea implementation in organizations: potential, roadblocks
Big Data idea implementation in organizations: potential, roadblocks
 
Making-the-Case-for-Social-Computing
Making-the-Case-for-Social-ComputingMaking-the-Case-for-Social-Computing
Making-the-Case-for-Social-Computing
 
Information Technology (IT) Development Strategy of STIE INABA in the Perspec...
Information Technology (IT) Development Strategy of STIE INABA in the Perspec...Information Technology (IT) Development Strategy of STIE INABA in the Perspec...
Information Technology (IT) Development Strategy of STIE INABA in the Perspec...
 
UC_whitepaper_AKibia
UC_whitepaper_AKibiaUC_whitepaper_AKibia
UC_whitepaper_AKibia
 
new social media rule web ofsciences.pdf
new social media rule web ofsciences.pdfnew social media rule web ofsciences.pdf
new social media rule web ofsciences.pdf
 
IRJET - MADTECH Software System using Social Media Mining
IRJET - MADTECH Software System using Social Media MiningIRJET - MADTECH Software System using Social Media Mining
IRJET - MADTECH Software System using Social Media Mining
 

Recently uploaded

一比一原版(UofS毕业证书)萨省大学毕业证如何办理
一比一原版(UofS毕业证书)萨省大学毕业证如何办理一比一原版(UofS毕业证书)萨省大学毕业证如何办理
一比一原版(UofS毕业证书)萨省大学毕业证如何办理
v3tuleee
 
06-04-2024 - NYC Tech Week - Discussion on Vector Databases, Unstructured Dat...
06-04-2024 - NYC Tech Week - Discussion on Vector Databases, Unstructured Dat...06-04-2024 - NYC Tech Week - Discussion on Vector Databases, Unstructured Dat...
06-04-2024 - NYC Tech Week - Discussion on Vector Databases, Unstructured Dat...
Timothy Spann
 
My burning issue is homelessness K.C.M.O.
My burning issue is homelessness K.C.M.O.My burning issue is homelessness K.C.M.O.
My burning issue is homelessness K.C.M.O.
rwarrenll
 
一比一原版(Adelaide毕业证书)阿德莱德大学毕业证如何办理
一比一原版(Adelaide毕业证书)阿德莱德大学毕业证如何办理一比一原版(Adelaide毕业证书)阿德莱德大学毕业证如何办理
一比一原版(Adelaide毕业证书)阿德莱德大学毕业证如何办理
slg6lamcq
 
一比一原版(CBU毕业证)不列颠海角大学毕业证成绩单
一比一原版(CBU毕业证)不列颠海角大学毕业证成绩单一比一原版(CBU毕业证)不列颠海角大学毕业证成绩单
一比一原版(CBU毕业证)不列颠海角大学毕业证成绩单
nscud
 
Criminal IP - Threat Hunting Webinar.pdf
Criminal IP - Threat Hunting Webinar.pdfCriminal IP - Threat Hunting Webinar.pdf
Criminal IP - Threat Hunting Webinar.pdf
Criminal IP
 
standardisation of garbhpala offhgfffghh
standardisation of garbhpala offhgfffghhstandardisation of garbhpala offhgfffghh
standardisation of garbhpala offhgfffghh
ArpitMalhotra16
 
Malana- Gimlet Market Analysis (Portfolio 2)
Malana- Gimlet Market Analysis (Portfolio 2)Malana- Gimlet Market Analysis (Portfolio 2)
Malana- Gimlet Market Analysis (Portfolio 2)
TravisMalana
 
一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理
一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理
一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理
g4dpvqap0
 
Opendatabay - Open Data Marketplace.pptx
Opendatabay - Open Data Marketplace.pptxOpendatabay - Open Data Marketplace.pptx
Opendatabay - Open Data Marketplace.pptx
Opendatabay
 
Adjusting primitives for graph : SHORT REPORT / NOTES
Adjusting primitives for graph : SHORT REPORT / NOTESAdjusting primitives for graph : SHORT REPORT / NOTES
Adjusting primitives for graph : SHORT REPORT / NOTES
Subhajit Sahu
 
原版制作(Deakin毕业证书)迪肯大学毕业证学位证一模一样
原版制作(Deakin毕业证书)迪肯大学毕业证学位证一模一样原版制作(Deakin毕业证书)迪肯大学毕业证学位证一模一样
原版制作(Deakin毕业证书)迪肯大学毕业证学位证一模一样
u86oixdj
 
一比一原版(UniSA毕业证书)南澳大学毕业证如何办理
一比一原版(UniSA毕业证书)南澳大学毕业证如何办理一比一原版(UniSA毕业证书)南澳大学毕业证如何办理
一比一原版(UniSA毕业证书)南澳大学毕业证如何办理
slg6lamcq
 
The affect of service quality and online reviews on customer loyalty in the E...
The affect of service quality and online reviews on customer loyalty in the E...The affect of service quality and online reviews on customer loyalty in the E...
The affect of service quality and online reviews on customer loyalty in the E...
jerlynmaetalle
 
Criminal IP - Threat Hunting Webinar.pdf
Criminal IP - Threat Hunting Webinar.pdfCriminal IP - Threat Hunting Webinar.pdf
Criminal IP - Threat Hunting Webinar.pdf
Criminal IP
 
一比一原版(NYU毕业证)纽约大学毕业证成绩单
一比一原版(NYU毕业证)纽约大学毕业证成绩单一比一原版(NYU毕业证)纽约大学毕业证成绩单
一比一原版(NYU毕业证)纽约大学毕业证成绩单
ewymefz
 
一比一原版(UofM毕业证)明尼苏达大学毕业证成绩单
一比一原版(UofM毕业证)明尼苏达大学毕业证成绩单一比一原版(UofM毕业证)明尼苏达大学毕业证成绩单
一比一原版(UofM毕业证)明尼苏达大学毕业证成绩单
ewymefz
 
Best best suvichar in gujarati english meaning of this sentence as Silk road ...
Best best suvichar in gujarati english meaning of this sentence as Silk road ...Best best suvichar in gujarati english meaning of this sentence as Silk road ...
Best best suvichar in gujarati english meaning of this sentence as Silk road ...
AbhimanyuSinha9
 
一比一原版(RUG毕业证)格罗宁根大学毕业证成绩单
一比一原版(RUG毕业证)格罗宁根大学毕业证成绩单一比一原版(RUG毕业证)格罗宁根大学毕业证成绩单
一比一原版(RUG毕业证)格罗宁根大学毕业证成绩单
vcaxypu
 
Data_and_Analytics_Essentials_Architect_an_Analytics_Platform.pptx
Data_and_Analytics_Essentials_Architect_an_Analytics_Platform.pptxData_and_Analytics_Essentials_Architect_an_Analytics_Platform.pptx
Data_and_Analytics_Essentials_Architect_an_Analytics_Platform.pptx
AnirbanRoy608946
 

Recently uploaded (20)

一比一原版(UofS毕业证书)萨省大学毕业证如何办理
一比一原版(UofS毕业证书)萨省大学毕业证如何办理一比一原版(UofS毕业证书)萨省大学毕业证如何办理
一比一原版(UofS毕业证书)萨省大学毕业证如何办理
 
06-04-2024 - NYC Tech Week - Discussion on Vector Databases, Unstructured Dat...
06-04-2024 - NYC Tech Week - Discussion on Vector Databases, Unstructured Dat...06-04-2024 - NYC Tech Week - Discussion on Vector Databases, Unstructured Dat...
06-04-2024 - NYC Tech Week - Discussion on Vector Databases, Unstructured Dat...
 
My burning issue is homelessness K.C.M.O.
My burning issue is homelessness K.C.M.O.My burning issue is homelessness K.C.M.O.
My burning issue is homelessness K.C.M.O.
 
一比一原版(Adelaide毕业证书)阿德莱德大学毕业证如何办理
一比一原版(Adelaide毕业证书)阿德莱德大学毕业证如何办理一比一原版(Adelaide毕业证书)阿德莱德大学毕业证如何办理
一比一原版(Adelaide毕业证书)阿德莱德大学毕业证如何办理
 
一比一原版(CBU毕业证)不列颠海角大学毕业证成绩单
一比一原版(CBU毕业证)不列颠海角大学毕业证成绩单一比一原版(CBU毕业证)不列颠海角大学毕业证成绩单
一比一原版(CBU毕业证)不列颠海角大学毕业证成绩单
 
Criminal IP - Threat Hunting Webinar.pdf
Criminal IP - Threat Hunting Webinar.pdfCriminal IP - Threat Hunting Webinar.pdf
Criminal IP - Threat Hunting Webinar.pdf
 
standardisation of garbhpala offhgfffghh
standardisation of garbhpala offhgfffghhstandardisation of garbhpala offhgfffghh
standardisation of garbhpala offhgfffghh
 
Malana- Gimlet Market Analysis (Portfolio 2)
Malana- Gimlet Market Analysis (Portfolio 2)Malana- Gimlet Market Analysis (Portfolio 2)
Malana- Gimlet Market Analysis (Portfolio 2)
 
一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理
一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理
一比一原版(爱大毕业证书)爱丁堡大学毕业证如何办理
 
Opendatabay - Open Data Marketplace.pptx
Opendatabay - Open Data Marketplace.pptxOpendatabay - Open Data Marketplace.pptx
Opendatabay - Open Data Marketplace.pptx
 
Adjusting primitives for graph : SHORT REPORT / NOTES
Adjusting primitives for graph : SHORT REPORT / NOTESAdjusting primitives for graph : SHORT REPORT / NOTES
Adjusting primitives for graph : SHORT REPORT / NOTES
 
原版制作(Deakin毕业证书)迪肯大学毕业证学位证一模一样
原版制作(Deakin毕业证书)迪肯大学毕业证学位证一模一样原版制作(Deakin毕业证书)迪肯大学毕业证学位证一模一样
原版制作(Deakin毕业证书)迪肯大学毕业证学位证一模一样
 
一比一原版(UniSA毕业证书)南澳大学毕业证如何办理
一比一原版(UniSA毕业证书)南澳大学毕业证如何办理一比一原版(UniSA毕业证书)南澳大学毕业证如何办理
一比一原版(UniSA毕业证书)南澳大学毕业证如何办理
 
The affect of service quality and online reviews on customer loyalty in the E...
The affect of service quality and online reviews on customer loyalty in the E...The affect of service quality and online reviews on customer loyalty in the E...
The affect of service quality and online reviews on customer loyalty in the E...
 
Criminal IP - Threat Hunting Webinar.pdf
Criminal IP - Threat Hunting Webinar.pdfCriminal IP - Threat Hunting Webinar.pdf
Criminal IP - Threat Hunting Webinar.pdf
 
一比一原版(NYU毕业证)纽约大学毕业证成绩单
一比一原版(NYU毕业证)纽约大学毕业证成绩单一比一原版(NYU毕业证)纽约大学毕业证成绩单
一比一原版(NYU毕业证)纽约大学毕业证成绩单
 
一比一原版(UofM毕业证)明尼苏达大学毕业证成绩单
一比一原版(UofM毕业证)明尼苏达大学毕业证成绩单一比一原版(UofM毕业证)明尼苏达大学毕业证成绩单
一比一原版(UofM毕业证)明尼苏达大学毕业证成绩单
 
Best best suvichar in gujarati english meaning of this sentence as Silk road ...
Best best suvichar in gujarati english meaning of this sentence as Silk road ...Best best suvichar in gujarati english meaning of this sentence as Silk road ...
Best best suvichar in gujarati english meaning of this sentence as Silk road ...
 
一比一原版(RUG毕业证)格罗宁根大学毕业证成绩单
一比一原版(RUG毕业证)格罗宁根大学毕业证成绩单一比一原版(RUG毕业证)格罗宁根大学毕业证成绩单
一比一原版(RUG毕业证)格罗宁根大学毕业证成绩单
 
Data_and_Analytics_Essentials_Architect_an_Analytics_Platform.pptx
Data_and_Analytics_Essentials_Architect_an_Analytics_Platform.pptxData_and_Analytics_Essentials_Architect_an_Analytics_Platform.pptx
Data_and_Analytics_Essentials_Architect_an_Analytics_Platform.pptx
 

final drafts CURRENT ICT TRENDS IN BUSINESS.pptx

  • 1. CURRENT ICT TRENDS IN BUSINESS NAME COURSE INSTRUCTOR INSTITUTION DATE
  • 2. AGENDA • Define specific large, medium, small and single-person businesses • Identify and integrate ICT trends into different business models • Identify benefits and risk in the application of trends into the business model
  • 3. LARGE: HEALTH TECHNOLOGY ENTERPRISE • Health technology is growing market and various international conglomerates are integrating advances in ICT into improving patient outcomes, reducing costs and providing better access to care.
  • 4. TREND 1: WEARABLE DEVICES • The use of wearable technologies that monitor patient telemetries and vitals are on an upward trend in the current decade. Specifically smart watches e.g FitBit devices (Navaz et al., 2021). • The ICT trend can track patient health by providing real time data. Additionally, the information from the patient data can inform and improve personalized care and patient outcomes (Navaz et al., 2021).
  • 5. TREND 2: CLOUD COMPUTING • In the recent decade, storage capacity has risen commensurately with the growing computational power of devices. Therefore, advances in remote storage capabilities have developed cloud computing (Ali et al., 2018). • The ICT trend is applicable in health technology in the form of outsourcing computational power for health information management systems and secure off-site storage of patient data (Ali et al., 2018).
  • 6. RISKS AND BENEFITS • Risk • Security • Privacy • Regulatory Compliance • Technical issues • Benefits • Improved data collection analysis • Remote Monitoring • Personalized medicine • Cost saving
  • 7. HEALTH TECHNOLOGY ENTERPRISE TREND 1: WEARABLE DEVICES TREND 2: CLOUD COMPUTING HEALTH TECHNOLOGY ENTERPRISE INTERGRATION
  • 8. MEDIUM: NICHE FOOD AND BEVERAGES • Niche food and beverage businesses can benefit ICT innovations and trend because they serve a selected population of customers. Additionally, the technology optimize business operations and supply chain management as well as improve customer experiences
  • 9. TREND 1: MOBILE APPLICATIONS • The ICT sector has seen the rapid adoption of smart phone technologies that have allowed growth in interactive smart mobile applications that have streamlined service based industries and broaden their reach (Gao & Ahn, 2022). • Mobile applications can assist niche food and beverage industries collect customer data on their behavior, preferences and purchasing patterns. Additionally, the ICT trend allows for social media interfaces that allow the service providers to connect with their customers and potential markets (Gao & Ahn, 2022).
  • 10. TREND 2: A.I. AND MACHINE LEARNING • Artificial Intelligence (AI) and Machine Learning (ML) are growing ICT technologies that are transforming business environments. Their growth has risen exponentially in the last 2 years largely due to increased computational capacities and refined programming languages (Micu et al., 2021). • The ICT trend can benefit niche food and beverage industries in conjunction with other data collection technologies. The AI and ML is trained on the data to identify patterns to create personalized offerings, optimize inventory and streamline supply management (Micu et al., 2021).
  • 11. RISKS AND BENEFITS • Risk • Security • Privacy • Regulatory Compliance • Technical issues • Benefits • Improved customer experience • Enhanced marketing • Improved decision making • Increased revenue
  • 12. www.free-powerpoint-templates-design.com NICHE FOOD AND BEVERAGES TREND 1: MOBILE APPLICATIONS TREND 2: A.I. AND MACHINE LEARNING NICHE FOOD AND BEVERAGES INTEGRATION
  • 13. SMALL: SOCIAL MEDIA MARKETING • Social media marketing can be used to effectively promote products using ICT platforms or technologies. Specifically, they leverage on consumer data to create personalized experiences or products. Additionally, they enhance customer engagement, decision making and efficiency.
  • 14. TREND 1: A.I. AND MACHINE LEARNING • Advances in Artificial Intelligence (AI) and Machine Learning (ML) has been used in social media marketing. For instance, Google’s AdSense technology as used in YouTube to advertise and promote products based on video content (Kumar et al., 2021). • The ICT trend can overall be used to monitor customer data for consumer trends to personalize marketing messages. Additionally, in social media forums AI and ML can be used to automate posts to optimize marketing strategies (Kumar et al., 2021).
  • 15. TREND 2: CHATBOTS AND MESSAGING APPLICATIONS • The use of chatbots have been a common staple in social media sites, for instance Twitter and have been used to moderate chat forums (Tsai et al., 2021)). • The ICT trend can be used to manage social media markets by automating customer service and provide real-time support to customers. Additionally, they can be used to deliver personalized marketing messages and recommendations (Tsai et al., 2021)
  • 16. RISKS AND BENEFITS • Risk • Security • Privacy • Regulatory Compliance • Technical issues • Benefits • Personalized marketing • Enhanced customer engagement • Increased efficiency • Improved decision making
  • 17. www.free-powerpoint-templates-design.com SOCIAL MEDIA MARKETING TREND 1: A.I. AND MACHINE LEARNING TREND 2: CHATBOTS AND MESSAGING APPLICATIONS SOCIAL MEDIA MARKETING INTEGRATION
  • 18. SINGLE-PERSON: ONLINE TUTORING/COACHING • Online tutoring is a growing education sector enabled by ICT technologies and infrastructure. Particularly, it improves access and flexibility of classes, and engagement through personalized learning.
  • 19. TREND 1: VIDEO CONFERENCING AND ONLINE COLLABORATION TOOLS • The technology has been on upward trend particularly following the onset of the COVID-19 pandemic, the technologies that have revolutionized this space are Zoom and Google Teams (Knapp, 2018). • The ICT trend can benefit single person businesses by offering virtual classes, webinars and personalized sessions. Additionally, they have capabilities that enable remote communication and collaboration (Knapp, 2018).
  • 20. TREND 2: LEARNING MANAGEMENT SYSTEM (LMS) • During and after the COVID-19 pandemic, there was a need to safely have students continue with studies across learning institutions. Therefore, third party ICT innovators developed LMS to streamline learning among students using online ICT infrastructure (Song, 2021). • Single-person businesses can benefit from the LMS platforms by providing and automating features such as grading, course materials, quizzes and progress tracking of individual students (Song, 2021).
  • 21. RISKS AND BENEFITS • Risk • Security • Privacy • Lack of personal interaction • Technical issues • Benefits • Flexibility • Customized learning • Cost effective • Improved performance
  • 22. www.free-powerpoint-templates-design.com ONLINE TUTORING/COACHING TREND 1: VIDEO CONFERENCING AND ONLINE COLLABORATION TOOLS TREND 2: LEARNING MANAGEMENT SYSTEM (LMS) ONLINE TUTORING/COACHING INTEGRATION
  • 24. REFERENCES Shrestha, A., Soar, J., & Wamba, S. F. (2018). Cloud computing-enabled healthcare opportunities, issues, and applications: A systematic review. International Journal of Information Management, 43, 146–158. https://doi.org/10.1016/j.ijinfomgt.2018.07.009 Gao, M., & Ahn, J. (2022). Research note: factors influencing employee use of company mobile applications in the food and beverage industry. Journal of Foodservice Business Research, 1–9. https://doi.org/10.1080/15378020.2022.2045858 Jo, A., Coronel, B. D., Coakes, C. E., & Mainous, A. G. (2019). Is There a Benefit to Patients Using Wearable Devices Such as Fitbit or Health Apps on Mobiles? A Systematic Review. The American Journal of Medicine, 132(12). https://doi.org/10.1016/j.amjmed.2019.06.018 Knapp, N. F. (2018). Increasing Interaction in a Flipped Online Classroom through Video Conferencing. TechTrends, 62(6), 618–624. https://doi.org/10.1007/s11528-018-0336-z Kumar, I., Rawat, J., Mohd, N., & Husain, S. (2021). Opportunities of Artificial Intelligence and Machine Learning in the Food Industry. Journal of Food Quality, 2021, 1–10. https://doi.org/10.1155/2021/453556 Micu, A., Capatina, A., Micu, A.-E., Geru, M., & Lixandroiu, R. (2021). Social Media Marketing Experts’ Perceptions Regarding the Capabilities of a Future Artificial Intelligence Software. International Journal of Machine Learning and Computing, 11(3), 230–235. https://doi.org/10.18178/ijmlc.2021.11.3.1040 Navaz, A. N., Serhani, M. A., El Kassabi, H. T., Al-Qirim, N., & Ismail, H. (2021). Trends, Technologies, and Key Challenges in Smart and Connected Healthcare. IEEE Access, 9, 74044–74067. https://doi.org/10.1109/access.2021.3079217 Song, G. (2021). Blended Learning and Student Satisfaction. SSRN Electronic Journal. https://doi.org/10.2139/ssrn.3869741 Tsai, W.-H. S., Liu, Y., & Chuan, C.-H. (2021). How chatbots’ social presence communication enhances consumer engagement: the mediating role of parasocial interaction and dialogue. Journal of Research in Interactive Marketing, 15(3), 460–482. https://doi.org/10.1108/jrim-12-2019-0200

Editor's Notes

  1. Navaz, A. N., Serhani, M. A., El Kassabi, H. T., Al-Qirim, N., & Ismail, H. (2021). Trends, Technologies, and Key Challenges in Smart and Connected Healthcare. IEEE Access, 9, 74044–74067. https://doi.org/10.1109/access.2021.3079217
  2. Ali, O., Shrestha, A., Soar, J., & Wamba, S. F. (2018). Cloud computing-enabled healthcare opportunities, issues, and applications: A systematic review. International Journal of Information Management, 43, 146–158. https://doi.org/10.1016/j.ijinfomgt.2018.07.009
  3. Gao, M., & Ahn, J. (2022). Research note: factors influencing employee use of company mobile applications in the food and beverage industry. Journal of Foodservice Business Research, 1–9. https://doi.org/10.1080/15378020.2022.2045858
  4. Micu, A., Capatina, A., Micu, A.-E., Geru, M., & Lixandroiu, R. (2021). Social Media Marketing Experts’ Perceptions Regarding the Capabilities of a Future Artificial Intelligence Software. International Journal of Machine Learning and Computing, 11(3), 230–235. https://doi.org/10.18178/ijmlc.2021.11.3.1040
  5. Kumar, I., Rawat, J., Mohd, N., & Husain, S. (2021). Opportunities of Artificial Intelligence and Machine Learning in the Food Industry. Journal of Food Quality, 2021, 1–10. https://doi.org/10.1155/2021/4535567
  6. Micu, A., Capatina, ATsai, W.-H. S., Liu, Y., & Chuan, C.-H. (2021). How chatbots’ social presence communication enhances consumer engagement: the mediating role of parasocial interaction and dialogue. Journal of Research in Interactive Marketing, 15(3), 460–482. https://doi.org/10.1108/jrim-12-2019-0200
  7. Knapp, N. F. (2018). Increasing Interaction in a Flipped Online Classroom through Video Conferencing. TechTrends, 62(6), 618–624. https://doi.org/10.1007/s11528-018-0336-z
  8. Song, G. (2021). Blended Learning and Student Satisfaction. SSRN Electronic Journal. https://doi.org/10.2139/ssrn.3869741