3. Introduction
- Name of company: TLBA
- Business Scope: agricultural exports high quality
by using the technology of CAS of ABI
Japanese Corporate
- Technology application: food preservation technology
of CAS of ABI Japanese corporations
6. Marketing plan
Focus on: theJapanesemarket
1
• difficult markets
• require high quality of products
2
• a large market, high GDP
• willing to pay higher prices
7. Marketing plan
2. Competitor: China
3. Strategy:
- Sticking to keep potential customers.
- Brand Marketing
- OnlineMarketingeasybackstroke.
8. FinacialPlan
1. Initial investment
CASH
Buy land use rights $ 800,000
Build factory $ 50,000
Buy technology $ 1,000,000
Buy electrical
equipment
$ 150,000
Operating costs $ 50,000
Electric-system cost $ 200,000
Buy other equipment $ 500,000
Total $ 2,750,000
Working Capital $ 2,000,000
9. FinacialPlan
2. Forecast project revenues
a. Revenue
Year Total revenue Total expenses Total profit
First year $ 12,286,585 $ 9,771,951 $ 2,514,634
Second year $ 33,833,378 $ 28,253,592 $ 5,579,786
Third year $ 43,028,010 $ 36,016,213 $ 7,011,797
10. FinacialPlan
b. Price
Country Lychee Label Custard Mangosteen Rambutan
Japan
First Year
$
15.00
$
18.00
$
12.00
$
21.00
$
7.00
Second year
$
15.30
$
18.36
$
12.24
$
21.42
$
7.14
Third year
$
15.61
$
18.73
$
12.48
$
21.85
$
7.28
EU
and
US
First Year
$
-
$
-
$
-
$
-
$
-
Second year
$
21.00
$
25.00
$
16.00
$
30.00
$
11.00
Third year
$
21.42
$
25.50
$
16.32
$
30.60
$
11.22
Viet
Nam
First Year
VND
95,000
VND 120,000 VND 105,000 VND 200,000
VND
-
Second year VND 102,600 VND 129,600 VND 113,400 VND 216,000
VND
80,000
Third year VND 110,808 VND 139,968 VND 122,472 VND 233,280
VND
86,400
