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WHAT ARE FASHION TRENDS? WHERE DOES A TREND
COME FROM?
What are fashion trends? Why update fashion trends? And what drives, creates
a fashion trend?
Fashion Inspirations
What is a fashion trend and how to create one? Photo: ImaxTree
Fashion today is not just clothes. Fashion has become a way of self-expression, identity through
the wearer's clothing. So, why should we care how a celebrity chooses to dress? Above all, what
are the fashion trends that we regularly update? Where did it originate? And what is the
impact?
What is a fashion trend?
Fashion trend occurs when a style, a particular clothing expression, is accepted, liked and
introduced by a group of people at a time in a certain area.
The bright way of looking at fashion trends is: Fashion trends with fresh and attractive looks will
boost consumer tastes.
The negative view is different: When designers "mimic each other" and release similar outfits,
but not called "stealing designs"!
Clothing 101 Book
Trendy handbag pattern floral wallpaper Autumn Winter 2022. Photo: ImaxTree
The concept of fashion trends has been around for a long time. Exactly from the 14th century,
when the social classes updated their dress trends to show their wealth and status. If a person
shows up with new clothes every few months, or every few weeks, then they are definitely
someone with a lot of money.
Dressing like royalty and aristocrats also satisfied the desire of the "Cinderella dream" of the
common people. Therefore, the costumes worn by the royal family also became a trend.
King Louis XIV created trends such as: Wearing wigs, wearing brocade textiles in a uniform
style, wearing shoes painted with red soles.
How long is the cycle of fashion trends?
Cyclical fashion trends are divided into several phases. Start with the introduction of the trend
and end with the outdated. The cycle can be divided into 4 or 5 phases as follows:
1. Birth of fashion trends.
2. First wave of development: When the trend is driven by a few pioneers.
3. The peak of a fashion trend occurs when it reaches mass popularity. Now the fashion
industry is exploiting this trend in large numbers. Not only luxury brands but also popular
products are trending.
4. Popularity starts to decline. The pioneers have turned to a different trend. Now only a few of
the latecomers are left to experiment with the current trend.
5. Outdated. The last step of the cycle is elimination.
However, due to the cyclical nature of fashion, it is possible for trends to return after being
considered obsolete.
The corset style was popular in the 16th and 17th centuries, but in the 20th century, the corset
received a great boycott, people advocated the liberation of the female body from the
oppressive corsets. Until now, after the movie Bridgerton premiered, corsets have gradually
returned. From left: Gucci x Adidas, Balmain, Christian Dior. Photo: ImaxTree
The cyclical nature of current fashion trends is quite evident. Designers and brands are
borrowing inspiration from previous decades and adapting to modern life. Outfits that were
deemed "inappropriate" a decade ago are making a comeback on the runways in recent years.
Trend forecasting is so important that it has become a profession. Famous designers,
journalists, and photographers depend on these forecasters to determine the next trendy style.
Places where fashion trends are born
Currently, in the apparel industry, fashion trends can be seen as the backbone of the industry.
Fashion trends are influenced by many factors. Including celebrity outfits, by big fashion brands,
fashion shows… In addition, fashion trends can completely come from street style, from cultural
products. popularization (such as music, movies) and from the lives of young people.
1. The catwalk of the luxury fashion village
Many current trends come from the collections that designers introduce on the runway.
Especially at major fashion weeks like Milan, Paris, London and New York.
A recent trend that can be mentioned is the super short skirt from the Spring Summer 2022
collection of the fashion house Miu Miu. Designer Miuccia Prada brought the icon of the 60s
back to the catwalk in a new, bolder way. And from here, the wave of super-short skirts began
to spread across the runways of other fashion houses.
The ultra-short skirt design in Miu Miu's Spring Summer 2022 collection has caused a wave,
leading the trend, bringing the mini skirt design from the 60s back. @miumiu
Then the mini skirt appeared on the runways of the Fall and Winter runways. Typically the
Off-White Fall Winter 2022 collection. @ImaxTree
Mini skirt at Diesel Fall Winter 2022 runway. @ImaxTree
And also in the Versace Fall Winter 2022 collection. Photo source: ImaxTree
The designers bring the collection with the latest trends that are expected to make waves all
over the world. The world of graves everywhere turned their attention to the runway. They
observe what people will wear in the next season and need to add to their wardrobe.
2. Street style of fashionistas at fashion weeks
The term “street style” has become very popular lately. True to its name, this fashion style was
born from the street, different from the flashy catwalks. Street style is everywhere and, of
course, can be the source of a trend.
One of the reasons street style is so easily trendy is because street style is ready-to-wear by
nature. They are simpler, easier to apply, easier to find and follow when compared to fashion
on the catwalk.
Korean stars' airport fashion is always watched. Photo: Newsen
On the street, seeing a person with an attractive taste in clothing, we are easily inspired, imitate
and spread it. Street fashion is synonymous with "casual" clothing and is easy to find anywhere.
For example, when artists take to the streets, people are also interested in what they will wear
in their daily lives. Photos of celebrities walking around the streets, going to the airport, eating
with friends and their costumes will quickly spread. And a fashion trend can start from there.
The image of Bella Hadid wearing low-rise jeans down the street marks the return of this trend
in the 2020s. Photo: Getty Images
>>> SEE ALSO: 10 ITEM IMMEDIATELY IN THE AIRPORT FASHION COMBINATION OF KOREAN
STARS
3. Celebrity's dressing style
There's no denying that celebrities are one of the biggest drivers of fashion trends!
The public is interested in celebrities. They follow every action, word, gesture and even every
item that a celebrity wears when appearing. That's also why recently, big brands are constantly
looking to influential spokespeople to represent their products.
Princess Kate Middleton is one of the trendsetters, a British fashion icon with a luxurious,
elegant style,
Royal standards but still extremely applicable. Photo: SAMIR HUSSEIN / GETTY IMAGES
Thanks to their huge fan base and influence, celebrities have a huge reach. Fans who follow
them for their impressive style tend to "copy" what they do, what they wear. For example,
Selena Gomez, Bella Hadid, Princess Kate Middleton, Harry Style and more recently the four
BLACKPINK girls.
The BLACKPINK girls are very active in "promoting" the Y2K trend with baby-tee tops, crop-tops,
low-rise jeans or belly chains. Every time the girls appear at the airport, the brand of clothes
they wear will quickly be found within the day and shared throughout social networks. Photo:
Instagram @blackpinkofficial
>>> SEE ALSO: WHY KOREA STARS are HEARED FOR GLOBAL BRAND AGENTS?
4. Movies are influential in popular culture
Movies that are watched by many people and possess outstanding fashion sense easily become
the focus of creating a fashion wave. During the pandemic, the trend of corsets and silk gloves
is back thanks to the historical drama Bridgerton . And this year, young people are crazy about
the movie Euphoria , retro-styled outfits that give life to 1960s fashion.
Euphoria's fashion style has become a new phenomenon for young people, especially Gen Z
>>> MORE: TOP 12 HOLLYWOOD MOVIES THAT CHANGED FASHION OF THE 20th
CENTURY
In addition, fashion trends are influenced by a number of other factors. They are
listed in the PEST analysis (political - political, economic - economic, social -
social, technological - technology). Fashion forecasters provide information to
help determine the growth or decline of a particular trend.

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Fashion.docx

  • 1. WHAT ARE FASHION TRENDS? WHERE DOES A TREND COME FROM? What are fashion trends? Why update fashion trends? And what drives, creates a fashion trend? Fashion Inspirations What is a fashion trend and how to create one? Photo: ImaxTree Fashion today is not just clothes. Fashion has become a way of self-expression, identity through the wearer's clothing. So, why should we care how a celebrity chooses to dress? Above all, what are the fashion trends that we regularly update? Where did it originate? And what is the impact? What is a fashion trend?
  • 2. Fashion trend occurs when a style, a particular clothing expression, is accepted, liked and introduced by a group of people at a time in a certain area. The bright way of looking at fashion trends is: Fashion trends with fresh and attractive looks will boost consumer tastes. The negative view is different: When designers "mimic each other" and release similar outfits, but not called "stealing designs"!
  • 3. Clothing 101 Book Trendy handbag pattern floral wallpaper Autumn Winter 2022. Photo: ImaxTree The concept of fashion trends has been around for a long time. Exactly from the 14th century, when the social classes updated their dress trends to show their wealth and status. If a person shows up with new clothes every few months, or every few weeks, then they are definitely someone with a lot of money. Dressing like royalty and aristocrats also satisfied the desire of the "Cinderella dream" of the common people. Therefore, the costumes worn by the royal family also became a trend.
  • 4. King Louis XIV created trends such as: Wearing wigs, wearing brocade textiles in a uniform style, wearing shoes painted with red soles. How long is the cycle of fashion trends? Cyclical fashion trends are divided into several phases. Start with the introduction of the trend and end with the outdated. The cycle can be divided into 4 or 5 phases as follows: 1. Birth of fashion trends. 2. First wave of development: When the trend is driven by a few pioneers. 3. The peak of a fashion trend occurs when it reaches mass popularity. Now the fashion industry is exploiting this trend in large numbers. Not only luxury brands but also popular products are trending. 4. Popularity starts to decline. The pioneers have turned to a different trend. Now only a few of the latecomers are left to experiment with the current trend. 5. Outdated. The last step of the cycle is elimination. However, due to the cyclical nature of fashion, it is possible for trends to return after being considered obsolete.
  • 5. The corset style was popular in the 16th and 17th centuries, but in the 20th century, the corset received a great boycott, people advocated the liberation of the female body from the oppressive corsets. Until now, after the movie Bridgerton premiered, corsets have gradually returned. From left: Gucci x Adidas, Balmain, Christian Dior. Photo: ImaxTree The cyclical nature of current fashion trends is quite evident. Designers and brands are borrowing inspiration from previous decades and adapting to modern life. Outfits that were deemed "inappropriate" a decade ago are making a comeback on the runways in recent years. Trend forecasting is so important that it has become a profession. Famous designers, journalists, and photographers depend on these forecasters to determine the next trendy style. Places where fashion trends are born Currently, in the apparel industry, fashion trends can be seen as the backbone of the industry. Fashion trends are influenced by many factors. Including celebrity outfits, by big fashion brands, fashion shows… In addition, fashion trends can completely come from street style, from cultural products. popularization (such as music, movies) and from the lives of young people.
  • 6. 1. The catwalk of the luxury fashion village Many current trends come from the collections that designers introduce on the runway. Especially at major fashion weeks like Milan, Paris, London and New York. A recent trend that can be mentioned is the super short skirt from the Spring Summer 2022 collection of the fashion house Miu Miu. Designer Miuccia Prada brought the icon of the 60s back to the catwalk in a new, bolder way. And from here, the wave of super-short skirts began to spread across the runways of other fashion houses. The ultra-short skirt design in Miu Miu's Spring Summer 2022 collection has caused a wave, leading the trend, bringing the mini skirt design from the 60s back. @miumiu
  • 7. Then the mini skirt appeared on the runways of the Fall and Winter runways. Typically the Off-White Fall Winter 2022 collection. @ImaxTree
  • 8. Mini skirt at Diesel Fall Winter 2022 runway. @ImaxTree
  • 9. And also in the Versace Fall Winter 2022 collection. Photo source: ImaxTree The designers bring the collection with the latest trends that are expected to make waves all over the world. The world of graves everywhere turned their attention to the runway. They observe what people will wear in the next season and need to add to their wardrobe. 2. Street style of fashionistas at fashion weeks The term “street style” has become very popular lately. True to its name, this fashion style was born from the street, different from the flashy catwalks. Street style is everywhere and, of course, can be the source of a trend. One of the reasons street style is so easily trendy is because street style is ready-to-wear by nature. They are simpler, easier to apply, easier to find and follow when compared to fashion on the catwalk.
  • 10. Korean stars' airport fashion is always watched. Photo: Newsen On the street, seeing a person with an attractive taste in clothing, we are easily inspired, imitate and spread it. Street fashion is synonymous with "casual" clothing and is easy to find anywhere. For example, when artists take to the streets, people are also interested in what they will wear
  • 11. in their daily lives. Photos of celebrities walking around the streets, going to the airport, eating with friends and their costumes will quickly spread. And a fashion trend can start from there. The image of Bella Hadid wearing low-rise jeans down the street marks the return of this trend in the 2020s. Photo: Getty Images
  • 12. >>> SEE ALSO: 10 ITEM IMMEDIATELY IN THE AIRPORT FASHION COMBINATION OF KOREAN STARS 3. Celebrity's dressing style There's no denying that celebrities are one of the biggest drivers of fashion trends! The public is interested in celebrities. They follow every action, word, gesture and even every item that a celebrity wears when appearing. That's also why recently, big brands are constantly looking to influential spokespeople to represent their products. Princess Kate Middleton is one of the trendsetters, a British fashion icon with a luxurious, elegant style, Royal standards but still extremely applicable. Photo: SAMIR HUSSEIN / GETTY IMAGES
  • 13. Thanks to their huge fan base and influence, celebrities have a huge reach. Fans who follow them for their impressive style tend to "copy" what they do, what they wear. For example, Selena Gomez, Bella Hadid, Princess Kate Middleton, Harry Style and more recently the four BLACKPINK girls. The BLACKPINK girls are very active in "promoting" the Y2K trend with baby-tee tops, crop-tops, low-rise jeans or belly chains. Every time the girls appear at the airport, the brand of clothes they wear will quickly be found within the day and shared throughout social networks. Photo: Instagram @blackpinkofficial >>> SEE ALSO: WHY KOREA STARS are HEARED FOR GLOBAL BRAND AGENTS? 4. Movies are influential in popular culture
  • 14. Movies that are watched by many people and possess outstanding fashion sense easily become the focus of creating a fashion wave. During the pandemic, the trend of corsets and silk gloves is back thanks to the historical drama Bridgerton . And this year, young people are crazy about the movie Euphoria , retro-styled outfits that give life to 1960s fashion. Euphoria's fashion style has become a new phenomenon for young people, especially Gen Z >>> MORE: TOP 12 HOLLYWOOD MOVIES THAT CHANGED FASHION OF THE 20th CENTURY In addition, fashion trends are influenced by a number of other factors. They are listed in the PEST analysis (political - political, economic - economic, social - social, technological - technology). Fashion forecasters provide information to help determine the growth or decline of a particular trend.