The 1930s fashion was greatly influenced by the Great Depression, as designers and manufacturers sought cheaper materials and simpler styles to accommodate economic hardship. [1] Common affordable fabrics included cotton, organdy, lace and synthetic materials like artificial silk. [2] Cutting became simpler, with dresses having a slip-like fit and short sleeves. [3] Decoration was still used to bring joy, through items like silk flowers, costume jewelry, novelty buttons and metal garters.

1. Fashion in the 1930s By: Katie Miller

2. The Start of the 1930s At the start of the decade America was in the midst of the Great Depression. Lots of boutiques were opening. Style was greatly effected -A lot of designers had to trade extreme to simple -Chanel changed how they trimmed ends -Manufactures did anything to make clothing cheaper

3. The Great Depression Since the economy was in the hole everybody was very careful about what they spent. Unemployment rose 25% Everybody was looking for a way to escape reality ,and fashion was the gate way for some people.

4. Influence Fashion was influence a lot by cost. There are three main things that influence cost and they are : material, cut, and decoration.

5. Materials Designers used materials that had previously been over looked They used: Cotton, Organdy, Eyelet, Pique, Lace, Corduroy, Boucle Knit, Chintz, Toile, and Artificial Silk They also used Patent Leather, Nylon, Rhodophane, and Raccoon fur

6. Silks Artificial silk had it’s first widespread use in lingerie and nightgowns Peach synthetic silk was used for slips and other underwear.

7. Patent Leather It was used only for shoes. Men used patent leather for their two-tone shoes ( they were the first to have two-tone shoes). Women soon started to use patent leather for two-toned high heels.

8. Unique materials Nylon- it was first introduced in 1938 Rhodophane- Schiaparelli used this material to make glass-like tunics.

9. Cut There were many different types of cuts. Women wore a dress cut like a slip on the bias. Skirt hemlines rose just above the knee. Short sleeves had puffed shoulders. Elbow length gloves were worn

11. Decoration Silk flowers were sewn to neckline or waistline of a dress Rhinestone set clips Brooches Collars and cuffs both were removable Jabot

12. Decorations were very important during this time Costume jewelry became popular Hats were worn everyday Frills were added at the elbows and neck

13. Buttons Made of wood, cork, plexiglass, and synthetic plastics Vogue made novelty buttons Often resembled baskets of fruits or cigarette packs Mainbocher made silver clasp buttons Rochas made buttons in the shape of open books

14. Patou used flower pots, foxes, mermaids, and snake buttons Schiaparelli used circus buttons When WWII was over buttons became more functional than decorative

16. Garters They invented metal garters in this decade Most were made out of decorated elastic

17. Patterns Patterns were simple The barer the dress the more formal it was Bright shapes of flowers Plants and leaves East European embroidery

18. Day wear Women wore a modified shirtwaist dress, straight skirt or a slim suit, with a below the waist length fitted jacket.

19. Evening wear Women wore a dress cut like a slip on the bias

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