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Fansubbing & Video Streaming



                   http://getlazy.files.wordpress.com/2009/02/loveshuffle.jpg



           Mo Kudeki
What is Fansubbing?


• Short for “fan-subtitled”
• Foreign movie or tv show translated and
  subtitled by fans
Is Fansubbing Legal?
• No.
• International Treaties: Berne Convention
 • Translation considered “derivative” work
 • Author has right to who translates
• Reproduction and distribution also illegal
 • Files distributed via p2p networks
• But consequences are rare (if unlicensed)
Fansubber Ethics

• Fansub and distribute works for free
• Only fansub shows unlicensed in the US
• If a show gets licensed, stop subbing and
  distributing it
• Claim this helps the industry
Video Streamers
• What they do
• How they do it without getting in trouble
  themselves
    • http://www.mysoju.com/absolute-
      boyfriend-zettai-kareshi/episode-11/
      part-1/
• Who likes it and who hates it
Crunchyroll
• Anime & Jdrama streaming site, founded in
  2006 by a few CS/ECE majors at Berkeley
• Used fansubbed content without approval
  (mostly of it was copyrighted)
• User accounts were free but site had ads
• Gained popularity, content grew...
...more Crunchyroll
• $4.05 million investment from Venrock in
  December 2007

‣ Removed all copyrighted content
‣ Added user subscription fee
‣ Struck deals with Japanese TV companies to
  host popular titles like Naruto

          ✓   PROFIT
Reactions by Subbers
• Stop subbing?
• Fear of retaliating




                        From the STORMY Team Fansub Membership FAQ
Open Source Software
• Fansubbed content is copyrighted, but
  slightly different from mp3s – user content
• When a show is licensed, users have power
  to reject official translations
• “Source” is available as raws
• Similar development process
Ethical Questions


• Assuming a show will never be licensed in
  the US, is it ethical to fansub it? What
  about to sell it? If so, should it be legal?
Ethical Questions

• Fansubbers often want to stop subbing
  after their work has been stolen by a
  streamer. This harms the fans. If they
  attack the streamers, they risk being shut
  down themselves, which also harms the
  fans. What should fansubbers ethically do
  in this situation?
Ethical Questions


• Do you think what Crunchyroll did was
  ethical? Would you start a similar business?
Sources
Absolute Boyfriend (Zettai Kareshi) Episode 11 Part 1/3. MySoju. Web. 19 Mar. 2010. <http://www.mysoju.com/absolute-boyfriend-

     zettai-kareshi/episode-11/part-1/>.

Crunchyroll - Watch Naruto and Anime Videos Free Online. Web. 19 Mar. 2010. <http://www.crunchyroll.com/>.

"D-Addicts ::View Topic - Streaming Site with Fansubbed Work without Permission." D-Addicts :: Index. Web. 19 Mar. 2010.

     <http://www.d-addicts.com/forum/viewtopic_66651_0.htm>.

"Fansub -." Wikipedia, the Free Encyclopedia. Web. 19 Mar. 2010. <http://en.wikipedia.org/wiki/Fansub>.

Gao, Kun. "Crunchyroll CEO: Making Online Anime Pay." Interview. Crunchyroll CEO: Making Online Anime Pay. ICV2.com, 15 Dec.

     2008. Web. 19 Mar. 2010. <http://www.icv2.com/articles/news/13922.html>.

Hatcher, Jordan S. "Of Otakus and Fansubs." Welcome to Edinburgh Law School, Edinburgh Law School. 2005. Web. 19 Mar. 2010.

     <http://www.law.ed.ac.uk/ahrc/script-ed/vol2-4/hatcher.asp>.

Love Shuffle Banner. Digital image. Web. 19 Mar. 2010. <http://getlazy.files.wordpress.com/2009/02/loveshuffle.jpg>.

"STORMY Team Sub - Membership Rules." Community Center. 19 July 2009. Web. 19 Mar. 2010. <http://

     community.livejournal.com/stormy_team/79443.html>.

"Video Site with Unauthorized Anime Gets US$4M Capital -." Anime News Network. 11 Mar. 2008. Web. 19 Mar. 2010. <http://

     www.animenewsnetwork.com/news/2008-03-11/video-site-with-unauthorized-anime-gets-us$4m-venture>.

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Fansubs Key

  • 1. Fansubbing & Video Streaming http://getlazy.files.wordpress.com/2009/02/loveshuffle.jpg Mo Kudeki
  • 2. What is Fansubbing? • Short for “fan-subtitled” • Foreign movie or tv show translated and subtitled by fans
  • 3. Is Fansubbing Legal? • No. • International Treaties: Berne Convention • Translation considered “derivative” work • Author has right to who translates • Reproduction and distribution also illegal • Files distributed via p2p networks • But consequences are rare (if unlicensed)
  • 4. Fansubber Ethics • Fansub and distribute works for free • Only fansub shows unlicensed in the US • If a show gets licensed, stop subbing and distributing it • Claim this helps the industry
  • 5. Video Streamers • What they do • How they do it without getting in trouble themselves • http://www.mysoju.com/absolute- boyfriend-zettai-kareshi/episode-11/ part-1/ • Who likes it and who hates it
  • 6. Crunchyroll • Anime & Jdrama streaming site, founded in 2006 by a few CS/ECE majors at Berkeley • Used fansubbed content without approval (mostly of it was copyrighted) • User accounts were free but site had ads • Gained popularity, content grew...
  • 7. ...more Crunchyroll • $4.05 million investment from Venrock in December 2007 ‣ Removed all copyrighted content ‣ Added user subscription fee ‣ Struck deals with Japanese TV companies to host popular titles like Naruto ✓ PROFIT
  • 8. Reactions by Subbers • Stop subbing? • Fear of retaliating From the STORMY Team Fansub Membership FAQ
  • 9. Open Source Software • Fansubbed content is copyrighted, but slightly different from mp3s – user content • When a show is licensed, users have power to reject official translations • “Source” is available as raws • Similar development process
  • 10. Ethical Questions • Assuming a show will never be licensed in the US, is it ethical to fansub it? What about to sell it? If so, should it be legal?
  • 11. Ethical Questions • Fansubbers often want to stop subbing after their work has been stolen by a streamer. This harms the fans. If they attack the streamers, they risk being shut down themselves, which also harms the fans. What should fansubbers ethically do in this situation?
  • 12. Ethical Questions • Do you think what Crunchyroll did was ethical? Would you start a similar business?
  • 13. Sources Absolute Boyfriend (Zettai Kareshi) Episode 11 Part 1/3. MySoju. Web. 19 Mar. 2010. <http://www.mysoju.com/absolute-boyfriend- zettai-kareshi/episode-11/part-1/>. Crunchyroll - Watch Naruto and Anime Videos Free Online. Web. 19 Mar. 2010. <http://www.crunchyroll.com/>. "D-Addicts ::View Topic - Streaming Site with Fansubbed Work without Permission." D-Addicts :: Index. Web. 19 Mar. 2010. <http://www.d-addicts.com/forum/viewtopic_66651_0.htm>. "Fansub -." Wikipedia, the Free Encyclopedia. Web. 19 Mar. 2010. <http://en.wikipedia.org/wiki/Fansub>. Gao, Kun. "Crunchyroll CEO: Making Online Anime Pay." Interview. Crunchyroll CEO: Making Online Anime Pay. ICV2.com, 15 Dec. 2008. Web. 19 Mar. 2010. <http://www.icv2.com/articles/news/13922.html>. Hatcher, Jordan S. "Of Otakus and Fansubs." Welcome to Edinburgh Law School, Edinburgh Law School. 2005. Web. 19 Mar. 2010. <http://www.law.ed.ac.uk/ahrc/script-ed/vol2-4/hatcher.asp>. Love Shuffle Banner. Digital image. Web. 19 Mar. 2010. <http://getlazy.files.wordpress.com/2009/02/loveshuffle.jpg>. "STORMY Team Sub - Membership Rules." Community Center. 19 July 2009. Web. 19 Mar. 2010. <http:// community.livejournal.com/stormy_team/79443.html>. "Video Site with Unauthorized Anime Gets US$4M Capital -." Anime News Network. 11 Mar. 2008. Web. 19 Mar. 2010. <http:// www.animenewsnetwork.com/news/2008-03-11/video-site-with-unauthorized-anime-gets-us$4m-venture>.

Editor's Notes