John C. Maxwell is an internationally renowned leadership expert, speaker, and best-selling author who has sold over 19 million books. He founded EQUIP, a nonprofit that has trained over 5 million leaders in 126 countries. Maxwell argues that the difference between average and highly successful people is their perception of and response to failure, and that success comes through repeated failure rather than avoiding things we think we might fail at. He provides seven points about failure, including that it is not avoidable or a stigma, and encourages developing purpose, eliminating excuses, and continually learning from mistakes to move forward.