1. The document discusses Eastern Washington University's business intelligence strategy and resources, including its BI architecture and various source systems that require data feeds or APIs. 2. It outlines the university's current and proposed levels of technology/support maturity and user sophistication for business operations, instructional technology, and students/academics. 3. Several use cases are described, including tracking enrollment performance, course capacity management, pipeline reporting for enrollment management, and a lean analysis of the IT department.

1. Business Intelligence @ Eastern Washington University
Strategy and Resources

2. BI Architecture
(EWU - Partial Service Catalog)
Requires Data Feed
API Y Y
Hosted C C
Centralized Reports J J J
Canned Reports (Client) 1 2 3 4 5 6 2 7 8 9 10 11
Consol. Data Staging (ODS)
Spreadsheet X X X
Database S O O U U O U O O O U S M M M S O ? ?
TRIO
Hobson's-Admissions
Maxient
RMS
StarRez
Banner
Soar
Hobson's-Retention*
AccreditationManagement
TenureManagement
CertificationPrograms-EDIE
InstitutionalResearch
Banner-Modules
OSSI(Police)
AIM
Canvas
Instructionalmediause
Wordpress
Ingeniux-CMS
PHPwebsites
Millennium
WebHelpDesk
Athletics
Library
OthersStudent Busines OpsAcademic Instructional Web Svcs. Advancement
Dashboards OLAP
Standard
Reports
Data
Mining
Source
Systems
Source
Systems
Source
Systems
Source
Systems
Source
Systems
Extract / Transform / Load / Integrate
Source
Systems
Source
Systems
Transaction Processing
Stand Alone Systems
Normalized Data Model
Transform / Integrate
Standardize
Logical Data Models
Integrated Data
Customized User Layer
Data Cube Data Cube
Central Administration
Data Cube Data Cube Data Cube
ODS

3. Technology / Support Maturity
Level of Self Service
SophisticationofUser
Current
Proposed
Effect of shift in technology Demand Effects
Business Operations
Instructional Technology
Student and Academic Y5Y0
Normalized
Model
Dimensional
Model
Canned Reports OLAP
Operational
System
Staged Data
ODS
Dimensional
Data Marts
Cubes
(Multi-dimensional)
Transaction
Processing
Strategic
Insights
Shift to Self
Service
Aggregated
Real time student
performance.
“Emerging
Markets”
Student Success
University Success
Constrained
by technical
skills.
Constrained
by business
knowledge.
Top Ten Changes
1. Ability to integrate entire service catalogue.
2. “One version of the truth effect”.
3. Automation of reporting.
4. Centralized admin of access and security.
5. Event driven reports and alerts.
6. Data mining & advanced analytics.
7. Reduction in # of reporting platforms.
8. Consolidation of licensing.
9. Elimination of legacy technology.

4. Use Case: Insights - Enrollment Management
Ability to Track Performance to Target Objectives
• Move towards true management systems.
Year over Year Measurement Capabilities
• Architecture required stretches the capabilities of ODS.
• Storage intensive solution implemented.
Course Capacity Management
• Significantly reduces time and effort to find open
courses.
Pipeline Reporting
• Provides End to end business process view of data.

5. Use Case: Productivity - IT Department Lean Analysis
0
3
4
7
9
5
10
5
9
2
10
64
0.0625
0.03125
0.0625
1
0.375
1
0.5
2
0.5
0.03125
0.03125
5.59375
0
10
20
30
40
50
60
70
80
M1 M2 M3 M4 M5 M6 M7 M8 M9 M10 M11 Total
Waiting
Total
Working
Time Waiting
Time Working
Movement Summary
M1: Client creates ticket w/ insufficient detail.
M2: Tech asks for more detail.
M3: Client provides more detail.
M4: Tech creates report.
M5: Client tests report, changes requirements.
M6: Tech reworks report, sends to client.
M7: Client tests report, finds bugs.
M8: Tech fixes report, sends to client.
M9: Client tests report, approves.
M10: Tech resolves ticket.
M11 Client Closes ticket.
Days
Sequential Back and Forth Movements Between Tech and Client
(Identifying waste in movements, work in process and queuing)

6. Resources
• Dave Dean, Ph.D.
ddean@ewu.edu
509-359-2256
• http://www.educause.edu/ecar
• http://tdwi.org
• http://www.gartner.com/technology/core/products/research/topic
s/businessIntelligence.jsp
• Todd Hoffman
thoffman2@ewu.edu
509-359-2857