1. Buyer’sGuideSPRING
SUMMER
2018
EverydayFamily
YOUR GATEWAY TO 2.2MM NEW AND EXPECTING MOMS
PLUS: Your Comprehensive Amazon Registry Checklist
WIN!
$10,000
worth of free
gear sweeps
Hit page 32 for details!
Don’t Let Pregnancy Ruin Your Skin
Bump up
the jam!
PREGNANCY MUST HAVES
Always the
BEST
GEAR!6 Best Car Seats
6 Top Strollers
6 Smart Products
2. Let EverydayFamily.com
be your Point of Market Entry
Why Advertise with
EverydayFamily.com?
About EverydayFamily.Com
We provide expecting and new families with
exactly the information, inspiration and ideas
they demand. Our community is active,
transactional and educated.
Families connect with EverydayFamily.com because
we provide up-to-date information from leading experts, blended with
personal perspectives from other families, including our own, who are
facing the same challenges.
Our diverse and exclusive community provides real-life
solutions and insights families need as they develop the
many dimensions of their lives – from preconception,
pregnancy and parenting, to health and wellness,
volunteering, charity and family well-being.
Our first annual Buyer’s Guide is a natural addition to the
information and inspiration our community has come to
expect from EverydayFamily.com over the last decade.
To over
2.2 MM
Moms
each and every
month
Call Tony Golden at (949) 608-0524 x521
or email Tony.Golden@EverydayFamily.com
to allocate your space!
Stretch your advertising budget by being part
of this low cost, highly targeted source guide
for new & expecting moms.
An Exclusive Online
Community of Moms
• 2.2 MM unique visitors monthly
• 250,000+ new registered users each month
• Over 8 MM page views
• 1,000,000+ social media fans
EverydayFamily.com
By the Numbers
• 92% Women, 21-45 years old
• 95% have at least one child 0-10
• Average HHI $74,500
Hyper
Targeting
• Age of child
• DMA
• Behavioral
• Contextual
3. DISTRIBUTION
Every new EverydayFamily.com
Community Member will
receive a copy of the Custom
Interactive Buyer’s Guide.
Buyer’sGuide:
225,000 Guide Monthly
ANNUAL BUYER’S GUIDE
Featuring reviews and buying information about the best
products for new parents, including the following categories:
RATES
InsideFrontCoverSpread . . . . . . . . . . . . . . . . . . . . . $1,500 worth of Sweepstakes Product
Double-PageSpread. . . . . . . . . . . . . . . . . . . . . . . . . $1,500 worth of Sweepstakes Product
FullPage(facingcontentpages). . . . . . . . . . . . . . . . $1,000 worth of Sweepstakes Product
HalfPage . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $500 worth of Sweepstakes Products
1/4Page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $250 worth of Sweepstakes Product
OutsideBackCover . . . . . . . . . . . . . . . . . . . . . . . . . . $1,000 worth of Sweepstakes Product
*Sweepstakes run monthly. Brand will be responsible
for delivery of Sweeps Product to Consumer.
DEADLINES
BuyersGuideRelease:
1/15/2018
Space:
11/15/2017
Circulation:
225,000 Each Month
EDITORIAL HIGHLIGHTS
What to
Look For
Top products
in all the main
categories.
How to Choose
Buyers checklists and
product comparison charts
to help readers decide
at the store.
Buying Advice
What do moms need now?
What should they borrow or buy used?
What are the best products to maximize family time?
What is just plain fun to have?
• Baby Carriers
• Cord Blood
• Nursing Pillows
• Baby Monitors
• Diaper Bags
• Play Yards
• Bottles
• Diaper Bins
• Shower Gifts
• Care Packages
• Breast Pumps
• Mattresses
• Nursing Covers
• Strollers
• Car Seats
• Tubs
SPACE IS EXTREMELY LIMITED AND SPACE WILL BE ALLOCATED
ON A FIRST COME, FIRST SERVED BASIS
4. Halo SleepSack
Safe sleep is at the forefront of parents’minds.
Both because they’d love to get some sleep
and they’re always aware of making safe
choices for their baby. That’s one reason why
the Halo SleepSack is such a consistently
popular choice.
Basically it’s like a wearable sleeping bag for
your little one, that keeps them warm and
comfortable without the risks of blankets or
other loose items in the crib. The SleepSack
comes in a variety of materials in different
weights and styles to suit different seasons
and temperatures.
There are also different designs for all ages,
from the youngest babies that still enjoy
the swaddle to big kids who can’t seem to
master using a blanket to stay warm t
hrough the night.
Buy Now:
www.Amazon.com/HaloSleepSack
Graco Nautilus
The Graco Nautilus is one of those products
that just makes life easier every day, and lasts
long enough to make you feel like it’s worth
every penny. Once you’re ready for a front-
facing car seat, this one can carry you through
the rest of the car seat days. With a weight limit
of 65 pounds as a five-point harness and 100
pounds as a high back or backless booster, it
is made to last.
Watch video to learn more
Buy Now:
www.Amazon.com/GracoNautilus
Fisher Price Rock‘N Play
When you finally get your little one in your
arms it is tempting to hold the forever. Of
course, if you ever want to eat, or pee, or take
a shower, you’re eventually going to need a
place to set that precious baby down. The
Fisher Price Rock‘N Play is the perfect spot
for your baby when he can’t be in your arms.
So what is this magical baby space? It’s kind
of a hybrid bassinet/rocker/chair for your
baby. The seat is on a slight incline, which is
especially great for all those reflux babies that
need to sit up or spit up. The base allows for
stability or a gentle rocking motion. And if
your little one isn’t a fan of the rock, you can
try the vibration setting for a calming addition.
Buy Now:
www.Amzon.com/FisherPricRockNPlay
F A V O R I T E B A B Y I T E M S
4 • EverydayFamily Buyer’s Guide