Dr. José Pablo ZAMORANO RODRIGUEZ from the Instituto Madrileño de Investigación y Desarrollo Rural, Agrario y Alimentario (IMIDRA) provided advice for preparing successful Horizon 2020 proposals. He advised to (1) clearly address the evaluation criteria, (2) include the human element by explaining who is involved and their relevance, and (3) think about how evaluators will view the proposal rather than only considering one's own perspective. The document also summarized some of IMIDRA's research focus areas including grapevine, horticultural crops, livestock, cloning woody species, precision farming, microencapsulation, and evaluating local varieties for new cooking