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ETIS09 - Black Swans and White Elephants - Presentation

Black Swans and white elephants are metaphors used to describe high-impact, hard-to-predict events in business and investments. This document discusses evaluating business intelligence investments using return on investment metrics, identifies common pitfalls that reduce the promised benefits of BI solutions, and provides examples of failed BI projects.

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Black Swans & White Elephants Return On Investment In Business Intelligence David M Walker Data Management & Warehousing ETIS ‒ Istanbul ‒ Oct 09
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Black Swans & White Elephants Return On Investment In Business Intelligence THANK YOU
Black Swans & White Elephants Return On Investment In Business Intelligence BI Environment Benchmark October 2009
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Black Swans & White Elephants Return On Investment In Business Intelligence BI Environment Benchmark Thank You

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ETIS09 - Black Swans and White Elephants - Presentation

  • 1.
    Black Swans & White Elephants Return On Investment In Business Intelligence David M Walker Data Management & Warehousing ETIS ‒ Istanbul ‒ Oct 09
  • 2.
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  • 3.
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  • 4.
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  • 5.
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  • 6.
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  • 7.
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  • 8.
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  • 23.
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  • 24.
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  • 25.
    Black Swans & White Elephants Return On Investment In Business Intelligence THANK YOU
  • 26.
    Black Swans & White Elephants Return On Investment In Business Intelligence BI Environment Benchmark October 2009
  • 27.
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  • 29.
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  • 33.
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  • 34.
    Black Swans & White Elephants Return On Investment In Business Intelligence BI Environment Benchmark Thank You