Ethographic opportunity analysis 2011(delcore&mullooly)
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In brief, here are the Steps: –1. Find a routine, taken-for-granted task/service/product, –2. “Hang out” and “thickly describe” it in a notebook, –3. In a one page pitch, suggest some sort of innovation that will add value.
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Ethographic opportunity analysis 2011(delcore&mullooly)
- 6. Shushi in US
- 7. Sugar Beets in 1870s
- 10. Master of Innovation as improvement of an existing good
- 17. Apple is a Software Company (Jobs) The Ipod’s Itunes Store
- 18. Apple is a Software Company (Jobs) The Iphone’s App Store
- 19. Apple is a Software Company (Jobs) The Ipad’s App Store
- 20. How can you find these opportunities?
- 22. The AnthroGuy Himself Professor Hank Delcore
- 33. Observe, analyze, suggest, but do not be vague with your suggestion.
- 37. Final Quiz: Can you notice any Opportunities in the following…
- 39. T hanks for your Time