Revit Understanding Reference Planes and Reference lines in Revit for Family ...
Ethno Research Draft
1. Amanda Bentley
Professor Klinkowstein
Selected Business Article
Starbucks to Dumb Starbucks:
Don’t use our trademark
http://money.cnn.com/2014/02/10/news/companies/dumb-starbucks/index.html?iid=HP_LN
7. Amanda Bentley
Professor Klinkowstein
Ethnographic Research Observations
• Students mainly alone
• Play with cell phones in line
• Do not greet server with a smile but with a
demand of an order
• In turn, server seems unhappy- though she
has a smile pin
9. Amanda Bentley
Professor Klinkowstein
Ethnographic Research Observations
• Everyone does work or looks at phone
• No effort to talk with other people around them
• Only voice is boy on skype- black headphones
on, ipad
• Latte too hot
• Music overwhelmingly loud compared to silence
of customers
• All oldies music
10. Amanda Bentley
Professor Klinkowstein
Ethnographic Research Observations
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Cold gust of wind from doors
Most still have jackets on
Seem uncomfortable, want to leave
Most looking out window, avoiding others
12. Amanda Bentley
Professor Klinkowstein
Ethnographic Research Observations
• One girl at window continuously looked out the
window uncomfortably
– Seems to have book open only too seem like she has
something to do
• Girl at table across from me checking phone
nervously- has multiple bags, seems to be waiting
for something
• Man on skype goes to order another drink (soy
latte), looks tired, rubs eye
– Looks uninterested in speaking with the server
– Wears thick sweater
13. Amanda Bentley
Professor Klinkowstein
Ethnographic Research Observations
• Girl keeps her legs crossed, eats croissant with
one hand, tries to look engaged with
book, but keeps glancing up
– Drinks water, looks around
– Wears large, black, thick rimmed glasses
• Customers who come in alone tend to leave
immediately after they get their drin
14. Amanda Bentley
Professor Klinkowstein
Ethnographic Research Observations
• Girl across from me starts to eat banana, still
checking phone
– Taps foot to music
• Two people coming in together- boy, a little
larger, just maroon
sweatshirt, glasses, girl, skinny, tan/gold down
jacket
– Girl speaks with server about how busy it gets in herefeels bad when it’s so busy and not many workers
– Girl enthusiastic- comments on how much she needs
15. Amanda Bentley
Professor Klinkowstein
Ethnographic Research Observations
• More people starting to come in
• Two new girls sit across from me- whisper
about someone that might have heard them
say something weird
• Music still very loud- hard to hear whole
conversations
16. Amanda Bentley
Professor Klinkowstein
Ethnographic Research Observations
• Both girls stay in coats- talking but starting at
phones, not making eye contact
– Girl looks at me consistently
• Girl spills coffee- doesn’t pick it up
• Two girls look at open door, don’t get up to
close it, comment when I do
18. Amanda Bentley
Professor Klinkowstein
Ethnographic Research Observations
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Much more quiet- more people studying
Most listening to headphones
Those buying coffee are quick in and out
Server seems to be pouting, uninterested with
job
19. Amanda Bentley
Professor Klinkowstein
Ethnographic Research Observations
• One girl has papers spread across table, iced
coffe
• Boy on ipad, headphones, lunch across tableburrito bowl, salsa, empty water bottle
– Seems in zone of what he is doing
– Blue shirt, hat
• Not many people buying coffee
21. Amanda Bentley
Professor Klinkowstein
Ethnographic Research Observations
• Girl in sweatshirt, leggings, scarf
• Boy still in jacket, headphones around
neck, laptops open
• New boy comes to talk, Boy talks about
shaving head for film for no reason
22. Amanda Bentley
Professor Klinkowstein
Ethnographic Research Observations
• Buzzing of fridge extremely loud
• Girl and boy clap randomly
• Girl uses large, whipping gestures with hands
when she speaks
25. Amanda Bentley
Professor Klinkowstein
Ethnographic Research Observations
• Boy shows girl gift from girl friend- small silver
object, unidentifiable
– Boy in city for valentines day
– Girl at home by herself, jokiningly upset
– “Do you sob to everybody” –boy
– “there’s always room for cake…. No theres always
room for cigarettes”- boy
27. Amanda Bentley
Professor Klinkowstein
Ethnographic Research Observations
• Boy leaves, girl puts on headphones
• Server makes tapping noise with straw
• Boy on ipad smiles to himself- possible
watching a movie?
• People getting iced coffee
