This document discusses various topics related to communication and ethics in organizations. It covers informal communication with outsiders as a top manager, examples of ethical and unethical behavior, discrimination, nepotism, theft of organizational resources, ethical situations, and communication barriers. Examples are provided of top managers at companies interacting informally with outsiders and customers. Definitions of discrimination, nepotism and theft of organizational resources are given. Ethical situations that may arise are presented along with how to demonstrate ethical behavior. Specific examples of ethical behavior by Howard Schultz of Starbucks and unethical behavior by other companies are outlined. Communication barriers between people are listed. In closing, the document notes that effective organizational communication and building strong internal and

1. AYESHA
QAMAR
By:

2. 1.INFORMAL COMMUNICATION WITH OUTSIDERS AS A
TOP MANAGER
2.COMMUNICATION AND ETHICAL ISSUES
. CROSS CULTURAL MESSAGES:
MISUNDERSTANDINGS & LANGUAGE
3. INDIVIDUAL FACTORS
* DISCRIMINATION
* NEPOTISM
* THEFT OF
ORGANIZATIONAL RESOURCES
4. ETHICAL SITUATIONS
5. CONSIDER THE FOLLOWING SITUATIONS. HOW WILL
YOU REACT?
6. EXAMPLES OF ETHICAL BEHAVIOR
7. COMMUNICATION BARRIERS
BY: AYESHA QAMAR

3. Informal communication with
outsiders, as a top manager
 Disney enforces strict grooming code for all
employees who interact with public
 High level managers recognize the value of
keeping in touch with real world.
 Stanley Gault (chairman, Rubbermaid) corners
travelers in airports to ask for ideas on new
products
 Xerox executives spend a day each month
handling customer complaints
 Hyatt hotel,senior execs. serve as bellhops
 BY: AYESHA QAMAR

4. Informal communication with
outsiders, as a top manager
 Walmart founder Sam Walton, used to visit
Kmart stores..acc. to him it was part of his
learning!
 BY: AYESHAQAMAR

7. WHAT DO YOU UNDERSTAND?
 DISCRIMINATION:
 NEPOTISM:
 THEFT OF ORGANIZATIONAL RESOURCES
 BY: AYESHA QAMAR

8. WHAT DO YOU UNDERSTAND BY?
 DISCRIMINATION:
 treatment or consideration of, or making a distinction in
favor of or against, a person or thing based on the group,
class, or category to which that person or thing belongs
rather than on individual merit: racial and religious
intolerance and discrimination.
 NEPOTISM:
 patronage bestowed or favoritism shown on the basis of
family relationship, as in business and politics: She was
accused of nepotism when she made her nephew an officer
of the firm.
 BY: AYESHA QAMAR

9.  THEFT OF ORGANIZATIONAL RESOURCES
 Inappropriate Computer Use
 Employees may use company computers to engage
in unethical behavior. For example, an employee
who is not permitted to use the Internet for personal
reasons commits an unethical act by shopping online
while at work. Random Internet surfing takes away
from the time she spends on work-related activities.
Employees sometimes use company email to spread
inappropriate websites or videos to co-workers
BY: AYESHA
QAMAR

10. Ethical situations
 Consider the following situations. How will you
react?
 During an on campus interview, a recruiter asks
you why he should hire you over another
candidate(a classmate of yours).You have some
negative information about this person. Do you
share it with the recruiter?
BY: AYESHA
QAMAR

11. Ethical situations
 Consider the following situations. How will you
react?
 You witness another student cheating during an
important accounting exam . Do you confront the
student?
Do you tell other students or a professor about the
incident?
BY: AYESHA
QAMAR

12. Ethical situations
 Consider the following situations. How will you
react?
 SAYING NOTHING WHEN YOU WITNESS
ONE EMPLOYEE TAKING CREDIT FOR
ANOTHER’S SUCCESSFUL IDEA
BY: AYESHA
QAMAR

13. Ethical situations
 Consider the following situations. How will
you react?
 YOU’RE SEATED NEXTTO ANOTHER
COMPETITOR’SCHIEF ENGINEER
 HE’S OPENLY STUDYING DETAILED
DRAWINGS OF AN EXCITING NEW
PRODUCT,WHICH HE LEAVES CARELESSLY,
IN HIS SEATWHEN HE GOESAWAYTO USE
A PHONE.
BY: AYESHA
QAMAR

14. Ethical behavior
 DO UNTO OTHERS,ASYOUWOULD HAVE
THEMTHEM DO UNTOYOU
 EXAMINEYOUR MOTIVES:
 YOUR INTENT IS HONEST
 ETHICAL DILEMMA involves choosing
alternatives that aren’t clear cut
BY: AYESHA
QAMAR

15. Ethical behaviour includes
 Avoid language that manipulates, discriminates or
exaggerates.
 Do not hide negative information behind an
optimistic attitude
 Do not state opinions as facts
 Be honest and caring with employees and co-
workers
BY: AYESHA
QAMAR

16. Examples of Un-ethical
behaviour
 Kraft food in its advert claimeed that each Kraft
singles processed cheese slice contained as much
calcium as 5 ounce of milk---this was an untrue
statement
 Federal trade commission of USA ordered Krafts
food to cancel this deceptive advertisement
` BY: AYESHA
QAMAR

17. Examples of Un-ethical
behaviour
 Beech-nut Corporation discovered that its
supplier was providing artificial “apple juice”
the y cancelled its contract but continued to
advertise and sell the adulterated ‘apple’juice
as 100% natural products.
BY: AYESHA QAMAR

18. Examples of ethical behaviour
 Howard Schultz, CEO of Starbucks
 By now, most people know that Schultz is the epitome of a rags-
to-riches success story, rising from the Brooklyn projects to
become the billionaire CEO of Starbucks.
 As Fast Company’s Austin Carr reported in June, Schultz was
pondering the social responsibility of a company with 22,000
stores that serve some 75 million customers per week.
 Taking part in a panel discussion at Spelman College not long
after his controversial “RaceTogether” initiative, Schultz said:
“Over the last two to three years, we’ve taken on a number of
issues that, for the most part, were absolutely untouchable for a
company, let alone for a company as ubiquitous as Starbucks.”
 One of the initiatives Schultz announced this year was that
Starbucks would cover college tuition for its U.S. employees
working more than 20 hours per week who enroll in an online
college degree program from Arizona State University.
 The move follows others such as offering comprehensive health
care and stock options that Schultz has made to create a more
committed workforce, something that is tough to do when most
are low-wage, hourly workers. “This is not altruistic; this is
business.Values are a big part of both the balance sheet and the
income statements of Starbucks—it’s behind the performance,”
he said.

19. Examples of ethical behaviour
 Walmart founder SamWalton, used to visit Kmart
stores..acc. to him it was part of his learning!
BY: AYESHA
QAMAR

20. Communication barriers
between people are:
 Differing background
 Incorrect filtering
 Language barrier
 Poor listening
 Physical barriers
 Semantic barriers
 Differing emotional states
BY: AYESHA
QAMAR

25. CHARACTERISTICS OF EFFECTIVE
ORGANIZATIONAL COMMUNICATION
 GOOD MANAGEMENT DEPENDS ON EFFECTIVE
COMMUNICATION
 OUTSTANDING COMPANIES ARETHOSETHAT
HAVE BUILTTHE BEST..
INTERNAL &
EXTERNAL COMMUNICATION NETWORKS
PREPARED BY: AYESHA QAMAR

26.  BUSINESSTERMS you might come across….
 Rose colored glasses syndrome..
 Red flag…that calls attention to deviations from
planned results.
THANKS
Any questions ??