Ryota Tsutsumi is applying to MIT Sloan and shares information about himself. He has worked for 8 years as a marketer at Nippon Steel & Sumitomo Metal Corporation, where he launched the B2B brand SteeLinC. He describes himself as a democratic leader who builds consensus through team discussions. He is passionate about new challenges and gaining diverse experiences. If admitted to MIT Sloan, he aims to contribute to the community by leading clubs and activating alumni networks in Japan.

1. Ryota Tsutsumi
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Optional Essay
For MIT Sloan
The Admissions Committee invites you to share
additional information about yourself in any format. If
you choose a multimedia format, please host the
information on a website and provide us with the URL.

2. Ryota Tsutsumi
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Summary of this essay
・ I use this essay as an additional material of
・ my candidacy for MIT Sloan.
・ I’m a steel business marketer and brand creator.
・ I’m a democratic leader with great teamwork.
・ I love bridging culture gap and taking actions.
・ I’m passionate about new challenges.
・ I’ll contribute Sloan as a student and alumnus.

3. Ryota Tsutsumi
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Ⅰ. Who am I?
Name : Ryota Tsutsumi (Japanese)
Career : Eight years in Nippon Steel & Sumitomo
Metal Corporation (NSSMC)
I’ve honed my skill as marketer
・launched B2B brand SteeLinC
・to strengthen steel value chain
・established marketing strategy
・for construction machinery
Family : Spouse (Ai) and
Daughter (Saki)
[With my daughter Saki]

4. Ryota Tsutsumi
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Ⅱ. Leadership style
I’m a democratic leader, initiating people through
team discussions and building consensus.
In business reestablishing projects, I tried
various ways to make each member motivated.
・ 1. showed prospective profit to managers.
・ 2. stimulated engineers’ technical curiosity.
3. brought key members to
3. customers to learn how to
3. process.
4. arranged contingency plans.
→ achieved +2% share in 2015[On-site discussion] [Celebration party]

5. Ryota Tsutsumi
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Ⅲ. My personal value
I demonstrated my value through thesis in Kyoto
U, interviewing 11 visually impaired couples(*).
(*)My father is visually impaired, I was impelled to grasp his situation.
Bridge culture gap between the disabled and me
・I tried to integrate myself to their community.
→ I’ve aspired to be open-mind and adaptive.
Try hands-on actions with intellectual curiosity
・Even in unknown field, I got
discoveries through the
fieldwork.
→ I believe collecting firsthand
→ information is invaluable.
Adaptive
<I’m here>
[My personal value]
Open
-mind
Hands-on

6. Ryota Tsutsumi
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Ⅳ. My personal attribute
To gain new experiences, I entered into overseas
real estate investment ($100K in Laos).
Besides agents’ data, I calculate profitability
and quantitatively evaluate risk and return.
I researched the feasibility on-site, discussing
with local developers and agents.
→I nurtured my passion for
1. new challenges
2. curiosity for diversity
3. decision making
4. learning quantitative methods
Gain new
experiences!

7. Ryota Tsutsumi
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Ⅴ. Contribution to Sloan’s community
Being sociable marathon runner, I acted as a
coordinator of my relay team.
・By grasping members’ traits, I socialized and
・created communication in the community.
→ I’ll lead Golf Club and Japan Club at Sloan!
As an alumnus of Kyoto
U, I cooperated recruiting.
→ I’ll activate MIT Sloan’s
→ community in Japan!
→ Utilizing my network, I’ll
→ organize social events
→ and conferences.[With my company relay teammates]

8. Ryota Tsutsumi
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Sloan’s
Experience
SteeLinC
In the Globe!
Current
Situation
End