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Why Real Estate Crowdfunding could be the next BIG thing
1. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
Why Real Estate
Crowdfunding could be the
next BIG thing
Getty Goh
CEO & Co-Founder
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6. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
Attractive
ReturnsEmpowerment
Access to
Exclusive Deals
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7. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
It is NO LONGER
just a concept
That was a genuine deal that happened in Apr
2014
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8. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
25 Apr 2014: S$700,000 pledged in 1 hour
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9. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
Brief Introduction – Background
• CEO & Co-Founder of CoAssets. We are South East
Asia’s First RE Crowdfunding platform
• CoAssets.com is funded by the Media Development
Authority (MDA) of Singapore under the iJam Reload
scheme
• Director of Ascendant Assets – a real estate think tank
• Education:
– Masters of Science (Real Estate) from National University of Singapore
– Bachelor of Science (Building) from National University of Singapore
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10. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
CTO – Dr Seh Huan Kiat
• Received his PhD from MIT
• Received his Degree from Imperial
College
• Worked at Intel for 6 years
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11. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
SMART Expo 2010
Steve Melhuish
PropertyGuru
Mhd Ismail
Propnex
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23. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
Crowdfunding in Asia
• There is NO JOBS Act in Asia
• Crowdfunding sites that want to come to Singapore will have
to comply with:
– Company’s Act (Not more than 50 shareholders)
– Securities & Futures Act
– Estate Agent Act (specific to real estate transactions)
• Real estate investment is exempted from the Securities &
Futures Act
• How funds are raised comes under Securities & Futures Act
• US Firms keen to start in Singapore can consider adopting a
PE model
• So how do we do it…?
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25. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
Crowdfunding in Asia
• Unlike some of the crowdfunding websites,
CoAssets does NOT handle money
• CoAssets is a targeted leads generation site
– allow Opportunity Providers (i.e.
developers, funds, other RE crowdfunding
sites) and Funders to connect
• CoAssets’ niche:
– Helping Opportunity Providers access funds
between S$1million and S$5milllion
– Helping the mass affluent find viable opportunities
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26. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
Isn’t Real
Estate
Crowdfunding
risky?
27. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
Isn’t it a matter of perspective?
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30. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
What are the 3 main
risks/challenges
• The Singaporean “LAR”
• Legal – how to manage stakeholders
from different regions ?
• Accountability – will the project
materialize?
• Recourse – what happens if projects
fail?
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32. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
We aggregate our users in 3 ways
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Co-investCo-own Co-purchase
33. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
Why it works?
• Greater Disclosure – Opportunity Providers
can put their deals on the site and attach
relevant project details
• Greater Accountability – Funders can meet
the Opportunity Providers to view the relevant
documentations
• Greater Empowerment – Funders can do
property research before they proceed
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38. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
Value Added Service: Real Estate Research to
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Singapore Research Tools
Penang Research Tools
39. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
Research Collaboration with A*Star –
Real Estate Online Sentiment Charts
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40. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
Does this business model work?
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42. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
Help developers reach out and
aggregate funders
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Established Developers
Private Landowners
43. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
Help funders who are looking for
opportunities
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Man on the streets
Professional Investors
44. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
What does this mean to the
investors?
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Your risks are lowered There is no “down
time” to growing your
money
45. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
Democratizing the funding process
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You have greater say on which project to
support
46. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
CoAssets means Security and Connectivity
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Security Connectivity
47. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
How do we achieve that?
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Online Cross Border
Legal Contracts
Online Cross Border
Payment
48. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
Help to open new markets
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Residential projects
Infrastructure
49. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
In the pipeline: Solar farm project in India
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50. www.CoAssets.com South East Asia’s First Real Estate Crowdfunding Platform
What do we want to be?
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1. A market place 2. An online infrastructure