Ahead of the marcus evans Private Wealth Management Summit 2020, Bill LaPrise discusses how to invest in crypto projects successfully

1. Enhancing the Long-Term Return
of Cryptocurrency Assets
Interview with: Bill LaPrise, Co-
Founder & Chief Executive Officer,
WhiteTower Capital Management
“Digital Assets represent a totally new
dimension of the internet itself - Web
3.0. The core innovation is a protocol
layer that enables direct, peer-to-peer
value transfer with no intermediary.
Reflect on the gravity of this point:
everyone who can reach the internet
becomes an international banker. Still,
many of the present crypto projects are
neither useful nor competitive and are
unlikely to succeed. We believe this is
true even of some presently in the top
10 ranking by market capitalization,
which makes any indexing strategy
risky relative to what is commonly
accepted in traditional markets,” says
Bill LaPrise, Co-Founder & Chief Execu-
tive Officer, WhiteTower Capital
Management. “Even the strongest
tokens, including Bitcoin, experience
sharp and sustained downturn periods,
well beyond what is experienced in
traditional markets. When managed
effectively however, investors can
greatly enhance long-term return,” he
explains.
WhiteTower Capital Management is an
investment firm attending the marcus
evans Private Wealth Management
Summit 2020.
What are the advantages of a fund
structure for investing in Bitcoin or
other cryptocurrencies?
A fund provides more resilient returns
across cycles through a managed,
diversified portfolio of researched
positions. Though Bitcoin is the first and
largest example in this new asset class,
there are over 7,000 cryptocurrencies
(and increasing) in existence today.
Each seeks to bring some particular
advantage to different verticals of the
USD 300-Trillion global financial market.
As these digital asset verticals mature
over the next 5-7 years, we anticipate
the strongest adoption from a set of
“best-in-class” token projects. Outsized
returns will come from a carefully
curated and maintained basket of these
holdings.
What crypto projects do you con-
sider successful? What do you look
for?
Our performance has come from
selecting projects addressing the
broadest market segments with the best
innovation in areas like money and
banking, securities, real estate, insur-
ance, legal, and logistics. To achieve
this, we examine project design trade-
offs between security, decentralization,
and scalability. And here’s a big test: Do
they actually do something important in
a better way than existing architec-
tures? Not everyone who uses a
blockchain is offering a solid invest-
ment.
What risks do investors need
protection from?
While returns have been great, this new
asset class is still in early innings, and
investors face a variety of significant
event risks. These areas include:
technical risks, like network security and
software bugs; operational risks,
particularly in custody and trading, since
these are bearer instruments and there
is no 1-800-HELPME line to rewind any
mishandling; and economic and volatil-
ity risks, which are global in nature and
often more dramatic than traditional
markets. All these require a depth of
technological and “tokenomic” under-
standing to assess, manage, and
mitigate effectively in a portfolio.
What are the WhiteTower Digital
Assets Fund’s value propositions?
First, the WhiteTower management
team brings many years of professional
experience in both traditional institu-
tional investment management and
enterprise network systems together
with expertise in this emerging block-
chain space.
Additionally, our custody and operations
integrate the leading institutional-grade
service providers and security systems.
And finally, our investment strategy is
designed to hold only direct, unlevered,
non-derivative assets of the best-in-
class projects. Everything we do is
focused on avoiding the landmines and
maintaining staying power against
periodic market turmoil, which has
broken many funds.
We achieve this with an investment
discipline that systematically reviews
emerging technologies, applications,
and threats. And importantly, the fund
also has a provision for strategic gold
bullion positioning to de-risk the fund
during broad market overvaluation
periods without incurring fiat currency
risk. This is significant in case those two
events occur together at some time in
the future.
The core innovation
is a protocol layer
that enables direct,
peer-to-peer value
transfer with no
intermediary

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Please note that the Summit is a
closed business event and the
number of participants strictly
limited.
About the Private Wealth Management Summit 2020
The 30th Private Wealth Management Summit is the premium forum bringing
leaders from America’s leading single and multi-family offices and service providers
together. The Summit offers service providers and executives from single and multi-
family offices an intimate environment for a focused discussion of key new drivers
shaping the future of the industry. The Summit includes presentations on reducing
portfolio vulnerability, discussing the economy, markets and highlighting investment
opportunities after COVID-19, tax efficiency, and alternative investments.
www.s2.privatewealthsummit.com
About WhiteTower Capital Management
The WhiteTower Capital Management team is a group of veteran Financial-Technology professionals with a multi-year history of
managing a privately-held crypto currency company. Their experience also includes construction and operation of an active light-
industrial mining facility.
The Managers bring a depth of professional background across technology, investment banking, portfolio management,
engineering, and economics, as well as application and understanding of the crypto currency and blockchain space.
www.whitetowerfunds.com
About marcus evans Summits
marcus evans Summits are high level business forums for the world’s leading decision-makers to meet, learn and discuss
strategies and solutions. Held at exclusive locations around the world, these events provide attendees with a unique opportunity to
individually tailor their schedules of keynote presentations, case studies, roundtables and one-on-one business meetings.
For more information, please visit: www.marcusevans.com
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http://events.marcusevans-events.com/pwm2020-bill-laprise
Contact
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