Giorgia Bonadies is an Italian marketing manager born in 1972. She currently works for Dolfin S.p.A. where she manages a marketing team, develops new products, analyzes market trends, and oversees communication strategies. Previously, she was a product manager at Latte Sole S.p.A. and did a Six Sigma internship at General Electric. She holds a degree in political science and is fluent in Italian, English, and French.

1. Giorgia Bonadies
Personal details
Place of birth: Pesaro
Date of birth: 08/05/1972
Italian citizenship
Marital status: Single
Work experiences
May 2005 / Current occupation Dolfin S.p.A. - Riposto (Catania) - Italy
Marketing Manager:
ϖ Managing and coordinating a 4 people team ( product manager) in order to deliver the
marketing plan. Coordinating a wider team of peers.
ϖ Managing process in developping new products with successful relationship between
marketing and R&D department, production, financial control and purchasing department.
ϖ Defining product portfolio by product categories, reporting to the Business Manager. The
same also in relation to licensed products.
ϖ Supervision of graphic approval procedures according to several licensors rules.
ϖ Managing brand mix (price, promo, pack, adv). Monitoring the turnover and profitability of
product potfolio and supporting its growth.
ϖ Managing analysis data trends: AC Nielsen (ScanTrack; Retail; Homescan, Special Analysis
PNS) - IRI Infoscan
ϖ Managing market and consumer research - with research institutes - in order to investigate
customer and market requirements : Concept and Product test. Survey questionnaires
definition according to cluster target. Managing qualitative and quantitative market studies in
order to support strategic decision.
ϖ Working on strategic brand stretching projects (under “Polaretti” umbrella brand).
ϖ Managing Communication Strategies (Marketing Media Mix) and developping ADV campaign
for Italian and others several foreign markets: detailed analysis of GRP, coverage, OTS, CPG;
Media campaign monitoring during the on air flight and analysis of final results.
ϖ Developping and implementing marketing communication. Production supervision for TV and
Radio adv/film/videos. Production supervision for App :Polaretti and Polaretti Tropical.
Managing content business for websites (www.dolfin.it; www.polaretti.it) and brand Polaretti’s
Social Network (Facebook and Instagram). Solid experience in main communications fields :
media, web, social media, event, publications, visual communications (photos and videos),
advertising, campaigning. Managing all ATL activities.
ϖ Managing the Charity Project with NGOs Intervita in partnership with Polaretti’s brand:
Playing learn (Summer 2014)
ϖ Responsible for coordinating press office
ϖ Responsible for coordinating customer care
January 2001 / April 2005 Latte Sole S.p.A. (Company Parmalat Group), Catania -
Italy
Product Manager:
ϖ New packaging realization and P.o.P material (Posters, stop bench, flyers), reporting directly
to the Marketing Manager. Managing all BTL activities
ϖ Sales documents realization (catalogs, folders, index cards). Guarantees the constant update
of Sale’s Team.
ϖ Briefing for advertising campaigns and operational step by step in the implementation of the
same
ϖ Creation consumer operations (contests collected points)
ϖ Administration Budget Marketing expenses and advancement
ϖ Organization & Events
Telephone: +39 347/7023657
E.mail address : giobonadies@hotmail.com

2. January 2000 / July 2000 General Electric Appliances Europe, Brussels - Belgium
Six Sigma internship (in collaboration with the Quality Leader):
ϖ Development of "Part Process DFSS Project" (Project for the improvement of the delivery of
accessories and parts process), through conducting worldwide surveys (customer satisfaction).
ϖ Support to Project Leader in using advanced tools of the method 6 Sigma and data analysis.
September 1997 / December 1999 Slam Graphics Giovanna Maria Lonobile, Catania -
Italy
Administrative Clerk: orders / transport / invoices / receipts
Education
09/1998 - University of Catania (Italy). - Degree in Political Science - 110/110 cum laude.
07/1990 - High School of Catania. Liceo Classico Statale Mario Cutelli. 52/60 . A level studies
Languages Abilities:
Italian: mother tongue
English: good spoken and written knowledge
French: good spoken and written knowledge
Trainings
2013-2015: School of Psychosynthesis: Catania Institute
2008: "Pricing" - SDA (School of Business Management at Bocconi University)
2008: AC Nielsen "Reatail Measurement Services"
2007: "Measuring the actions of communication: the evaluation of the benefits" "- LRA
(Learning Resources Associates) - Milan
2006: “Conquer Kids & Mums" – LRA - (Learning Resources Associates) - Milan
2006: "Basic Concepts and Indicators Media with application examples" ZenithOptimedia -
Milan
Computer knowledges
Operating System: WINDOWS 2010
Packages: Office 2013
Various interests
- Approach to wine tasting (Sett- October 2015; Academy of Mosto - Catania)
- Second level of Reiki Usui System of Natural Healing (April 2014)
- First level of Usui Reiki Natural Healing System (February 2013)
- Course of Sensory Analysis: Judge Qualified Certificate (Centre Tasters BS - Dec. 2010)
- Voluntary Fund Raising Activities for the Onlus "So many hands to one Solidary
development" (since 2009)
- Willing to transfers of national and foreign territory.
I authorize the treatment and dissemination of my personal data supplied by me for purposes
related to the selection of personnel in conformity with the italian law 675/96
Giorgia Bonadies