1. English 4000 Summary
Led by Dr. Justin Noetzel, the English 4000 course at Saint Louis University known as
Business and Professional Writing is exactly what you would expect out of the title of the course
and then some. Within this course, we were not only trained to learn and know how to produce
various documents found in the corporate and professional worlds, we were done so in a real-life
context through the use of a fictional company known as re:BrandU.
This company was designed as a rebranding firm in which the classroom functioned as
the company while we were taught to create documents that applied to the job market, our future
careers, and the class as a whole, primarily through our fictional rebranding process of a local
security business known as Will Electronics. By selecting a primary business that our writings
revolved around, the class was able to have a real life reference as to what our work can affect
and influence as we created several managerial documents, press releases, proposals, and media
kits all to aid in the renewal of this small, family owned business.

2. Will Electronics Rebranding Proposal
Since it began in 1955, Will Electronics has been able to grow from a simple television repair
shop into the large, Saint Louis based security integrator that it is today. However, since its
beginning over fifty years ago, Will Electronics is not the only thing that has changed, as its
offered services and target audience have shifted as well and, unfortunately, the logo and the
name of the company no longer reflect the company’s current services and products. By
following this simple rebranding proposal of altering the current name and logo, Will Electronics
will be able to effectively showcase their offerings at a quick glance while staying true to their
core values and familial outlook on business that all have come to know from them over the
years.
Assessment
With the current marketing strategies of Will Electronics, it is effectively passing itself off as an
honest-run and family focused electronics company with an emphasis on its security products
and services. The current brand of Will Electronics allows the company to present itself as an
effective company with its priorities set in all the right values to encourage a healthy relationship
between its clients and contractors; unfortunately, with this same brand, the company does not
allow itself to be directly accessed by its target audience, as it is currently marketed as an
electronics company that specializes in security as opposed to solely identifying as a security
company.
Will Electronics’ target audience has obviously shifted since its creation from people with
broken televisions to people and larger companies with a need for security products and
integration and in today’s world, security is not what customers think of when they hear the term
“technology” and for that reason, Will Electronics is not currently branded in a way that is aimed
at their target audience. With their current website layout, Will Electronics displays solely
information, products, solutions, and references based on their offerings and experiences with
their “advanced security solutions” which is something that is not reflected or even mentioned by
their current logo and name. While the “Electronics” portion of their name does encompass their
security offerings, the phrase is so broad for a company that deals only with security.
Will Electronics has been able to demonstrate their success through a rebranding before, after
changing their name from Carl Will TV. Carl Will TV became Will Electronics after nearly forty
years of already being in business, making another rebranding in its current state seem like a
doable change that would allow for a better focus on the company’s true target audience.

3. Proposal
Problem: The current name and logo of Will Electronics does not accurately reflect their
services and offerings or their targeted audience.
Proposed Solution: Will Electronics will change its name to Will Security to better reflect its
offerings as a company as well as alter their logo to better do the same.
Process: To kick start the rebranding process, an announcement should be placed conspicuously
on the homepage of the current Will Electronics website to inform current and prospective
clients of the purely aesthetic change to the company roughly two months before the change
takes place to allow enough time for it to be seen and prepared for. Along with this notification,
each current client should be sent a memo in email form to be informed of the incoming change
in case they are unable to get around to viewing the announcement on the website to avoid any
unnecessary confusion.
Once these steps and precautions are made, the transition from Will Electronics to Will Security
may be made to accurately depict the company’s offered services and to attract more clients
looking for these services.
The logo change will be made at the same time as the name change, but will need no prior
announcement as it will make no difference to clients.
Due to the name change to Will Security, the logo will be changed to display this newfound
focus on security, as well by being changed to a locked red padlock with a simple block “W” in
the center. By keeping the same color scheme and simplicity in the new logo, the company will
be able to still be recognized for its small business-like mentality and still be connected to its
history.
After these changes, the company will continue to function normally.
Why it’s necessary: In today’s market, customers aim for simple searching and buying
experiences, meaning that they don’t want to find the product they need; they want it to find
them. Keeping this customer mentality in mind, a simple Google search for “Saint Louis
electronics” doesn’t even result in Will Electronics on the front page.
Why is this? Because their current target audience is not meant for people only looking for
“electronics” as nearly everything they offer at this point in their business is security oriented,
meaning that their target audience can’t find them with even the most simple internet searches.
By choosing to rebrand, Will Electronics is making themselves a more accurately depicted
company, which allows them to come off as an honest business that still manages to maintain its
small business roots but in a bigger business manifestation.

4. “re:BrandU” Seminar Instructor
As a seminar instructor for re:BrandU, you will exist within the Education branch of the company’s
Special Projects division. “re:BrandY” is the seminar given to outside businesses to answer the
question of “why rebrand?” and as an instructor, you will discuss the importance of rebranding the
business and what our company can do to provide those rebranding services.
Responsibilities of the Job
 Promote the benefits of hiring re:BrandU for rebranding needs
 Inform independent clients of the benefits that can be had from rebranding
 Represent re:BrandU to other companies in a professional and courteous manner
 Hold prior knowledge of the companies that you visit to educate
Education/Qualifications
 Minimum of a Bachelor’s Degree
 Exceptional personal relation skills
 Ability to work with the necessary technology to give a presentation
 Ability to learn quickly and adapt to situations
 Knowledge of the re:BrandU business (history, services, branches, etc.)
How to Apply
To apply for the position of a “re:BrandU” seminar instructor, please email your resume with a
cover letter to our Human Resources department with at least two past employers as references. If
your qualifications meet our needs, we will call you in for a follow up interview with the possibility
of granting you a one year contract with our company that will be renewed upon reviewing your
performance after your first year has concluded.

5. Tyler Myers
Public Relations Manager
re:BrandU
3800 Lindell Boulevard
St. Louis, MO 63108
February 18, 2015
David Cary
Security Administrator
SSM Cardinal Glennon Children’s Medical Center
1465 S Grand Boulevard
Saint Louis, MO 63104
Dear Mr. Cary:
My name is Tyler Myers and I work in the Public Relations division of re:BrandU, a rebranding
agency that has been contracted by Will Electronics, your current supplier and consultant for all
your security needs. Over the course of the next few months, changes will be taking place at Will
Electronics and I am writing to inform you of the positive changes that this will breathe into your
business.
Our company has many positive improvements planned for the new branding of Will
Electronics, most of which will be revealed to the public in due time, however; we will be
planning to change the format of their current website which may change your experiences in
dealing with their company. The changes currently planned for the website include a digital
restructuring that will do away with any non-security related material (as that has become the
sole focus of their company’s business) in order to streamline your experience with the Will
Electronics website. I’d like to reiterate that this is the only change in the rebranding process that
will have any effect on any business you may have with Will Electronics; aside from a few
aesthetic changes being made to the company’s brand, it will continue to be the same
professional and loyal company it has proven to be throughout the years.
Sincerely yours,
Tyler Myers
Public Relations Manager

6. Tyler Myers
Public Relations Manager
re:BrandU
3800 Lindell Boulevard
St. Louis, MO 63108
News Release
FOR IMMEDIATE RELEASE FOR MORE INFORMATION:
February 18, 2015 Tyler Myers
Public Relations Manager
(636) 544-8609
tmyers@rebrandu.com
re:BrandU takes on Will Electronics as a new rebranding project
SAINT LOUIS- Local rebranding agency re:BrandU has been hired on by securities
provider and consultant, Will Electronics. Will Electronics has been in business for over fifty
years and has now decided to adapt its brand to the times as its services have adapted over the
years of the company’s operation.
As the company has shifted and adapted over the years, its primary focus has changed
from an all-encompassing electronics provider to having a sole emphasis on its security
endeavors and, therefore, has turned to re:BrandU for assistance on rebranding the company to
better display this new business mentality. Over the next few months, Will Electronics will begin
to operate under the new name of Will Securities and include several aesthetic changes,
including a new logo as well as a restructuring to display its focus on security towards current
and prospective clients. The company will continue to function as is, but will be more
recognizable for their specific services of security provisions and consultations.

7. Justin Noetzel
Chief Executive Officer
re:BrandU
3800 Lindell Boulevard
St. Louis, MO 63108
April 21st
, 2015
Kurt Will
Will Securities
9789 Reavis Park Drive
Saint Louis, MO 63123
Dear Mr. Will,
Thank you once again for giving us the chance to provide the former Will Electronics with the
chance to fully realize its potential as a business by fully equipping yourselves with essential
marketing components provided to you by our business of re:BrandU. Enclosed within this
media kit, you will find the best supplies to market your rebranding to the world from the best
marketing minds we have at our company. Please take the time to read the following information
to best understand how to utilize the tools provided to you in order to most effectively promote
your new brand of Will Securities.
Within this kit, you will find several components to effectively display your transition from Will
Electronics to Will Securities. These media kit items include a fact sheet to provide general
information to your clients and associates after the rebranding; a backgrounder to provide
information about your company’s history, including past rebranding decisions and big steps the
company has had along with its most recent decision to alter its brand from Will Electronics to
Will Securities; a mock-up of the new website designed to coincide with your recent decision to
rebrand that has been put together to effectively showcase your new design and integrating a new
timeline for the history of Will Securities, as well as a catalog of cost-effective items to be given
at conventions to potential clients; a press release to the media over detailing the rebranding
process; an identity sheet of the members at our company, detailing their involvement in the
rebranding process; and lastly, a series of advertising campaign materials including a radio ad to
be aired several times a day on stations such as 101Sport and NPR for a cost ranging from $106
to $2000, a short television ad to be played later in the evenings on news stations to attract an
audience of homeowners and parents, and plans for a billboard to be displayed near highways. In
addition to this, a physical media kit is to be included to be sent to current and potential clients in
a security lockbox that holds a company backgrounder in the form of a birth certificate, the facts
from the fact sheet in the form of currency, and a flash drive holding the rest of the media kit’s
documents.
!

8. Our company would once again like to state our appreciation for the opportunity you have given
us to take your brand to the next level of today’s market. It has been a pleasure to do everything
to make sure that you and your company are taken care of during this transition of your brand
from the past into this new era of Will family legacy. We wish you luck during your time as Will
Securities and would be happy to give our services for any further rebranding assistance you may
need.
Sincerely,
Dr. Justin Noetzel
Chief Executive Officer
re:BrandU
Encl.: press release, backgrounder, fact sheet, radio script, tv script, website mockup, identity
sheet

9. re:BrandU
3800 Lindell Boulevard
St. Louis, MO 63108
Re:BrandU is a company hired by businesses wishing to rebrand themselves through means of
logo, name, style, and/or design changes at the discretion of the company and the employees
delegating the rebranding process. At re:BrandU, we house several different departments that are
utilized during a company’s rebrand, allowing us to be flexible enough to take on any project and
be able to hit every possible detail to effectively change a company’s aesthetic identity. For the
unique process of rebranding Will Electronics to Will Securities, we assigned a very gifted team
to the process, each with their own specialties and responsibilities.
Catherine Honigfort: Catherine’s role during the Will Securities rebrand was primarily design
and format. Being in charge of the website redesign, Catherine created several potential pages of
a newly renovated website for the new Will Securities. Included in this is an interactive company
timeline, information on the company’s biggest clients and projects, as well as created a newer
and sleeker update of the company logo all on par with the company’s new black and red color
scheme. Catherine’s design skills were also utilized to create potential templates for the media
kit’s fact sheet as well as creating the company’s backgrounder.
Ben Kennedy: Ben had his influence in two departments as he participated in both research and
design for the Will Securities media kit as he did his part in creating potential templates for the
fact sheet alongside Catherine as well as create a billboard to be used for advertisement. Also, for
the physical component of the media kit, Ben designed and created the birth certificate
backgrounder along with the currency styled facts.
Matthew Krzmarzick: Matthew’s contribution to the media kit for Will Securities was mainly
writing and advertising. To complete the media kit fully, Matthew wrote the press release for the
media, as well as scripted a radio ad and did all necessary research for the ad, which included
potential cost as well as targeted radio stations to play the advertisement on with a determined
frequency in mind as to how often to play it.
Tyler Myers: Tyler’s additions to the media kit lie within the writing department of the media kit
project. Tasked with identity sheet, client letter, and certain advertising components, Tyler
articulated specific points of the media kit and its components to the client, Will Securities, in the
client letter, discussed the delegations of the project in the identity sheet, as well as created the
mock-ups for convention swag items, and scripted a short tv spot for television advertising.
!

10. !
Kurt Will
CEO
Will Securities
3800 Lindell Boulevard
St. Louis, MO 63108
21 April 2015
Fox 2 News
1235 Lindell Blvd.
Saint Louis, MO 63103
Will Securities
Dear Saint Louis Community,
Will Electronics has been serving the Saint Louis Community for over 60 years,
providing the best in advanced security solutions. Currently, Will Electronics hold
contracts with Busch Stadium, SSM Cardinal Glennon and many other large Saint Louis
based community companies. Traditionally, Will Electronics has been focused on serving
our communities needs on a large scale. But with working with re:BrandU for the past 6
months we are developing a new focus and direction of our company.
We are proud to announce our change in name to Will Securities to better describe
the new focus of our business. Will Securities will now be serving small businesses and
families across the Saint Louis area in their needs. Will Securities will continue to service
large companies, but is now more focused now serving you, the small business, Mall and
Pa show, hardworking Americans.
If you have any questions or wish to learn about our organization please visit our website,
www.willsecurities.com or call us at (314) 555-5555.
Sincerely,
Kurt Will
CEO

11. Fact%Sheet%
!
• Currently!operational!with!17!staff!members,!not!including!field!
technicians!
!
• Worked!closely!with!companies!such!as!Panasonic,!Sachs!Electric,!and!
Facility!Control!Systems!
!
• Has!been!a!part!of!several!security!overhauls,!including!Busch!Stadium!
and!SSM!Cardinal!Glennon!
!
• Headquarters!located!at!9789!Reavis!Park!Dr!in!Saint!Louis,!Missouri!
!
• Began!in!1955!as!a!repair!shop!for!televisions!and!radios!and!has!
serviced!the!greater!Saint!Louis!area!ever!since!
!
• Currently!owned!and!operated!by!Kurt!Will!and!the!Will!family!
!
• Operated!as!a!security!solution!company!that!specializes!in!surveillance,!
alarms,!and!system!repairs!for!businesses!
!
• Services!offered!range!from!necessities!of!smaller!operations!such!as!
retail!and!restaurants!to!municipalities!
!
• Serving!clients!from!St.!Louis,!to!Illinois,!to!North!America!and!beyond!
!
• Affiliated!with!several!industries!involved!with!both!our!business!and!
clients!
• Includes:!PSA!Security!Network,!ASIS!International,!BOMA!
International,!NICET,!and!the!Alarm!Association!of!Greater!St.!
Louis!

12. History
• 1955 Carl R. Will founded the company, calling it CARL WILL TV. Our focus at
that time was on the repair of televisions and radios. Carl's philosophy was to
"treat your customer the way you'd like to be treated."
• 1975 We expanded into the industrial video products market by servicing and
repairing Closed Circuit Television (CCTV) systems.
• 1981 We began offering the complete design, engineering and installation of
CCTV systems.
• 1989 As a result of our continued success and company growth, we moved to a
larger facility.
• 1991 We changed our company name to WILL ELECTRONICS to better describe
the diversification and focus of our business.
• 1993 We began offering the complete design, engineering and installation of
Access Control systems.
• 1998 To improve on the management, storage and efficiency of video recording,
we introduced Digital Video Recording systems. We also added Video Badging
systems and supplies to our product line.
• 2003 We relocated to a new, larger facility in order to increase efficiency and to
better serve our customers.
• 2006 We began offering the design, engineering and installation of IP MegaPixel
technology CCTV system solutions.
• 2008 As we continued to grow as a systems integrator, we added the complete
design, engineering and installation and monitoring of Security Alarm systems.
• 2015 Expanded into small business and home security specializations in order to
better serve our Saint Louis community.
• 2015 We changed our company name to WILL SECURITIES to better describe
the new focus of our business.

13. Advertising Materials:
Radio Ads:
Radio Script 1
Time: 15-20 seconds
From: Will Securities
- Security is everyone’s concern, but it is our business.
- Kurt Will here, proud to announce that Will Electronics is making the
change to Will Securities to better serve the Saint Louis Community.
- Will Securities is now more focused on providing protection to you, the
small business, Mom and Pa shop, hardworking Americans.
- For more information call 1-800-555-5555 or check out our new website,
willsecurities.com
Radio Script 2
Time: 15-20 seconds
From: Will Securities
- Ever feel scared or unprotected in your own home? Have you ever
worried about the safety of your family? Let us take over.
- Will Securities, a homegrown, Saint Louis company is now focusing on
protecting and providing security to our community.
- For more information call 1-800-555-5555 or check out our new website,
willsecurities.com

14. Television Ad:
Television Ad
Time: 15 seconds
From: Will Securities
*loud indistinct chatter of a middle school hallway is heard in the background as the camera
slowly zooms towards a group of lockers being guarded by a man resembling a Secret Service
agent*
*a shorter child walks up to the locker next to the security guard and reaches up to unlock his
combination lock but is too short to reach the lock*
*after a failed attempt at unlocking his lock, the security guard reaches over to unlock and open
up the locker door for the child*
Child, while grabbing books from his locker: Thank you.
*the security guard nods without making eye contact*
*the child shuts his locker door and turns around to walk to class*
*hard cut to black with the Will Securities logo fading in*
*text appears under logo*:
“Will Securities
For ALL Your Security Needs”
!

15. Prices%for%advertising%materials:%!
!
• Radio!Spot!
o Between!$1000W$2500!depending!show,!frequency,!and!time!of!day.!!
• Billboards!
o Run!about!$2500!per!billboard!per!month!
!
• “Swag!Items”!and!cost!of!individual!Media!Kit!parts!!
o Pens!with!logo/Click!pen!
! about!$.50!a!peace!with!a!min!purchase!of!1000.!the!less!you!buy!the!
more!they!cost!individually!
! http://www.pens.com/site/search/index.jsp?trail=1004%3A1W
720&qfh_fsr=true&qfh_rct=0140225968&viewType=&sort=&catId=n
pcWcat10003&fh_sr=false&pageSize=12&qfh_ft=1004%3A1W
720&t=&s=!
o Stress!ball!pad!lock!
! $3.10!a!peace!if!you!buy!12!or!$1.64!a!peace!if!you!buy!1000+!
! http://www.discountmugs.com/product/al26545WlockWcustomW
printedWstressWballs/!
o Coins!
! $.17!each!for!a!1!1/2!inch!coin.!!but!it!should!be!noted!that!the!
company!needs!to!do!a!single!run!of!all!the!same!coin!with!a!minimum!
run!of!15!coins.!if!a!selection!of!different!coins!is!desired!then!the!
company!must!make!a!separate!run!of!each!separate!coin!design!
o Safe!box!!
! Between!$10!and!$20!depending!on!the!size!of!box.!and!the!size!of!the!
box!depends!of!the!size!of!the!electronic!viewer.!!
o Digital!picture!frame!
! $20W!6"!frame!
!
!

16. !
History(
1955 Carl R. Will founded the company, calling it CARL WILL TV. Our focus at
that time was on the repair of televisions and radios. Carl's philosophy was to
"treat your customer the way you'd like to be treated."
1975 We expanded into the industrial video products market by servicing and
repairing Closed Circuit Television (CCTV) systems.
1981 We began offering the complete design, engineering and installation of
CCTV systems.
1989 As a result of our continued success and company growth, we moved to a
larger facility.
1991 We changed our company name to WILL ELECTRONICS to better describe
the diversification and focus of our business.
1993 We began offering the complete design, engineering and installation of
Access Control systems.
1998 To improve on the management, storage and efficiency of video recording,
we introduced Digital Video Recording systems. We also added Video Badging
systems and supplies to our product line.
2003 We relocated to a new, larger facility in order to increase efficiency and to
better serve our customers.
2006 We began offering the design, engineering and installation of IP MegaPixel
technology CCTV system solutions.
2008 As we continued to grow as a systems integrator, we added the complete
design, engineering and installation and monitoring of Security Alarm systems.
2015 Expanded into small business and home security specializations in order to
better serve our Saint Louis community.
2015 We changed our company name to WILL SECURITIES to better describe
the new focus of our business.(

17. !
Fast(Facts(

18. !
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'
1991'
1989'
1981'
1975'
1955'
1989'
( As'a'result'of'our'
con1nued'success'and'
company'growth,'we'
moved'to'a'larger'facility.'

40. search'
'
1991'
1989'
1981'
1975'
1955'
1981'
( We'began'offering'the'
complete'design,'
engineering'and'
installa1on'of'CCTV'
systems.'

41. search'
'
1991'
1989'
1981'
1975'
1955'
1975'
( We'expanded'into'the'
industrial'video'products'
market'by'servicing'and'
repairing'Closed'Circuit'
Television'(CCTV)'
systems.'

42. search'
'
1991'
1989'
1981'
1975'
1955'1955'
( Carl'R.'Will'founded'the'
company,'calling'it'CARL'
WILL'TV.'Our'focus'at'that'
1me'was'on'the'repair'of'
televisions'and'radios.'
Carl's'philosophy'was'to'
"treat'your'customer'the'
way'you'd'like'to'be'
treated.“'

43. search'
'
1991'
1989'
1981'
1975'
1955'1955'
Home%
Mission%Statement%
Core%Values%
Fact%Sheet%
Our%History%
Announcements%
Promo9ons%%

44. search'
Dear'Saint'Louis'Community,'
'
Will'Electronics'has'been'serving'the'Saint'Louis'community'for'over'60'years,'providing'the'
best'in'advanced'security'solu1ons.'Currently,'Will'Electronics'holds'contracts'with'Busch'
Stadium'and'SSM'Cardinal'Glennon.'Tradi1onally,'Will'Electronics'has'been'focused'on'serving'
our'communi1es'needs'on'a'large'scale.'But'with'working'with're:BrandU'for'the'past'6'months'
we'are'developing'a'new'focus'and'direc1on'of'our'company.''
'
We'are'proud'to'announce'our'change'in'name'to'Will'Securi1es'to'beWer'describe'the'new'
focus'of'our'business.'Will'Securi1es'will'now'be'serving'small'businesses'and'families'across'
the'Saint'Louis'area'in'their'needs.'Will'Securi1es'will'con1nue'to'service'large'companies,'but'
is'now'more'focused'on'serving'you,'the'small'business,'Mom'and'Pa'shop,'hardworking'
Americans'
'

45. search'
Dear'Saint'Louis'Community,'
'
Will'Electronics'has'been'serving'the'Saint'Louis'community'for'over'60'years,'providing'the'
best'in'advanced'security'solu1ons.'Currently,'Will'Electronics'holds'contracts'with'Busch'
Stadium'and'SSM'Cardinal'Glennon.'Tradi1onally,'Will'Electronics'has'been'focused'on'serving'
our'communi1es'needs'on'a'large'scale.'But'with'working'with're:BrandU'for'the'past'6'months'
we'are'developing'a'new'focus'and'direc1on'of'our'company.''
'
We'are'proud'to'announce'our'change'in'name'to'Will'Securi1es'to'beWer'describe'the'new'
focus'of'our'business.'Will'Securi1es'will'now'be'serving'small'businesses'and'families'across'
the'Saint'Louis'area'in'their'needs.'Will'Securi1es'will'con1nue'to'service'large'companies,'but'
is'now'more'focused'on'serving'you,'the'small'business,'Mom'and'Pa'shop,'hardworking'
Americans'
'
Home%
Mission%Statement%
Core%Values%
Fact%Sheet%
Our%History%
Announcements%
Promo9ons%%

46. search'
'
Order'Now!' Order'Now!' Order'Now!'

47. search'
'
Order'Now!' Order'Now!' Order'Now!'
Contact%Informa9on%
Meet%the%Staff%
Direc9ons%
Map%of%the%Area%

48. search'
'
Address:'9789'Reavis'Park'Dr'in'Saint'Louis,'Missouri'
Contact%Informa9on:%
Phone:'(314)351–1896'
Toll'Free:'(800)'973(2288'
Fax:'(314)'351(1885''
Email:'info@willelectronics.com'

49. search'
'
Address:'9789'Reavis'Park'Dr'in'Saint'Louis,'Missouri'
Contact%Informa9on:%
Phone:'(314)351–1896'
Toll'Free:'(800)'973(2288'
Fax:'(314)'351(1885''
Email:'info@willelectronics.com'
Contact%Informa9on%
Meet%the%Staff%
Direc9ons%
Map%of%the%Area%

50. search'
'
Direc9ons%
From%the%NORTH:'take'I(55'South'to'Reavis'Barracks'Road.'
Turn'RIGHT'(heading'West).'
From%the%SOUTH:'take'I(55'North'to'Reavis'Barracks'Road.'
Turn'LEFT'(heading'West).'
Follow'Reavis'Barracks'around'to'Mackenzie'(where'the'
road'curves'hard'right).'Con1nue'on'Mackenzie'&'turn'
LEFT'at'the'next'traffic'light'onto'Reavis'Road.'Follow'
Reavis'to'just'over'the'railroad'tracks'&'turn'LEFT'onto'
Reavis'Park.''
We'are'at'the'end'of'Reavis'Park'on'the'right'('look'for'our'
sign!'

51. search'
'
Direc9ons%
From%the%NORTH:'take'I(55'South'to'Reavis'Barracks'Road.'
Turn'RIGHT'(heading'West).'
From%the%SOUTH:'take'I(55'North'to'Reavis'Barracks'Road.'
Turn'LEFT'(heading'West).'
Follow'Reavis'Barracks'around'to'Mackenzie'(where'the'
road'curves'hard'right).'Con1nue'on'Mackenzie'&'turn'
LEFT'at'the'next'traffic'light'onto'Reavis'Road.'Follow'
Reavis'to'just'over'the'railroad'tracks'&'turn'LEFT'onto'
Reavis'Park.''
We'are'at'the'end'of'Reavis'Park'on'the'right'('look'for'our'
sign!'
Contact%Informa9on%
Meet%the%Staff%
Direc9ons%
Map%of%the%Area%

52. search'
'
Map%of%the%Area%