Market Analysis in the 5 Largest Economic Countries in Southeast Asia.pdf
Encuentro Aporta 2016 - Mesa 2 - Miguel Arias
1. CARTO y el OPEN SaaS:
Código abierto y datos abiertos
Para la toma de decisiones de
negocio
PRIVATE AND CONFIDENTIAL // SEPT 2016
PREDICT THROUGH LOCATION
4. By 2020, approximately 25 billion devices will be permanently
connected through the internet, all of which will generate location data.
SOURCE: GARTNER
EVERYTHING HAPPENS SOMEWHERE
5. LOCATION UNLOCKS INSIGHTS
FROM YOUR BIG DATA
USING CARTO TO VISUALIZE HOW
FAR BIRDS FLY IN A SINGLE NIGHT
BIG DATA NEEDS CONTEXT TO BE ACTIONABLE
All companies claim to be DATA companies, but less than a
quarter of all organizations leverage location data today.
7. A TELECOM PROVIDER OPTIMIZES ITS CELL TOWERS & STORE
NETWORK USING DATA CARTO’S DATA AUGMENTATION
8. BBVA IDENTIFIES KEY ECONOMIC HOTSPOTS WITH CREDIT CARD
TRANSACTION DATA USING CARTO
9. ABIERTOS COMO
ESTRATEGIA
CÓDIGO Y DATOS ABIERTOS PERMITEN
DEMOCRATIZAR LA DIFUSIÓN DE CARTO
L TRAIN: RIDERSHIP + TIME
● Mayor velocidad de desarrollo a menor coste
● Código abierto para crear comunidades
● Datos abiertos y accesibles para enriquecer las
fuentes empresariales
10. FUTURE IS IN SERVICES NOT
LINES OF CODE
Mayor velocidad de desarrollo
Foco en nuestras áreas de “expertise”
Confianza de clientes y reducción costes
Formar parte de un ecosistema
11. COMUNIDAD Y
CULTURA
250.000 USUARIOS CREANDO MÁS DE
5.000 VISUALIZACIONES AL MES
L TRAIN: RIDERSHIP + TIME
● Aportaciones de mejora / Bugs
● Capacidad de atraer talento
● Embajadores entusiastas en todo el mundo
12. DATA
OBSERVATORY
Datos abiertos y accesibles para enriquecer
los datos de nuestros usuarios con
variables demográficas, etc.
● Opensegments.io
● Nuevos países añadidos por la comunidad
● Democratizar segmentación demográfica
14. BUILDER
A web-based drag and drop analysis
tool for business users and analysts
to discover and predict key insights
from location data.
CARTO Builder unleashes the power
of location intelligence with self-
service, actionable dashboards you
can share across your whole
organization.
LOCATION
INTELLIGENCE FINALLY
INTUITIVE
15. ENGINE
A one-stop shop of geospatial tools, services,
and APIs for the rapid development of easy-to-
use location applications, CARTO Engine
empowers your organization with scalable
analysis and enrichment solutions you can fully
embed in your web & mobile apps.
● APIs
● SDKs
● Location Data Services
● High Performance Analysis
THE MASSIVE POWER BEHIND
LOCATION INTELLIGENCE
16. LOCATION
DATA
SERVICES
EXCEPTIONAL DATA,
TECH & CARTOGRAPHY TO
POWER YOUR APPS.
A set of Location Data Services including vector
basemaps, geocoding, routing, and
demographic data augmentation services to
help extract the full potential of location
intelligence.