Engage with Your Total Addressable Market (TAM) Convince Your Customers of Your Product’s Superiority Expedite The Products Approval Grow the Sales Funnel Minimise the Purchase Life-Cycle Amplify Your Position in the Market

1. Troop 3 Communications
ImplementInnovateIdeate

2. Customized for TROOP 3 COMMUNICATIONS
Enabling Sales Through Industrial Communications
҉ Engage with Your Total Addressable Market (TAM)
҉ Convince Your Customers of Your Product’s Superiority
҉ Expedite The Products Approval
҉ Grow the Sales Funnel
҉ Minimise the Purchase Life-Cycle
҉ Amplify Your Position in the Market

3. Technical Selling Requires More Than Just…SELLING
Demand
Generation
Through
Targeted
Sales
Communicati
ons
Increasing
the visibility
and
minimising
the market
risks
►Buildin
g trust among
the investors
Creating an
opportunity
for strong
branding
Establish
Your Product
Superiority

4. Work with Your
Ecosystem to Grow
Your Business &
Achieve
• Gross Margin
• Top line
• Market Share
Influence The Influencers
Engage With the Stakeholders
Win the Mindshare
Grow Your Business
Troop 3 Communications is uniquely positioned to help you collaborate with
your Business Influencers, establishing your Product Superiority

5. ● Engage with the Business
Ecosystem
● Influence the Stakeholders
● Strengthen your Brand
● Establish the Product
Superiority
● Grow your Sales
● Improve the Efficiency
The Engagement Strategy

6. ● Customers
a. Technical specifiers
b. Sales influencers
c. Decision makers
● Suppliers
● Employees
● Investors
● Channel partners
The Stakeholders

7. Enabling To Grow Sales
Troop 3 offers to
work as an
ENABLER in
Winning the
MIND SHARE of
Your Customers
Technical
Specifiers
Procurement
Managers
Decision
Makers
Develop your communications plan to
generating leads….Collaborate closely with
enterprise and sector stakeholders

8. Proposed solution
Technical Marketing revolves around Communicating your STRENGTH of your
business
• Product Portfolio
• Technology Expertise
• After Sales Service
• Infrastructure
• Brand Equity
Communicating the benefits of your Products & Technology to the
stakeholders across the PURCHASE life-cycle
• R&D
• Quality Control
• Purchase
• Other Influencers
• Investors / Decision Makers

9. Reduce Time-To-Market to Beat the Competition
● Power Electronics
● Measurement & Instrumentation
● Industrial Automation
● Data Center Infrastructure
● Telecom Infrastructure
● Energy & Utility
● Heavy Equipment
Manufacturing
● Packaging Industry
● Transportation
● Automotive / EV
● Batteries / Energy Storage
Acquiring
New
Customers
Customer
Retention /
Repeat
Orders
Cross Selling
/ Up Selling
Expanding
Across New
Geographies
Troop 3 closely works with the
clients towards...
Reaching Out Your Target
Markets….
Generating Interest &
Response by…
• Identifying the Critical
Success Factors in the sales
process across various
market verticals
• Branding through Value
driven messaging across the
relevant network of media
and publishing houses.
• Collaborating with the
Stakeholders through
Targeted Communications

10. Unlock the Market Opportunities
Business &
Technical Writing
Business Plan &
Marketing Plan
Development
Sales Proposals / Product
Benchmarking / Datasheets
& Whitepapers.
Identification of your best
markets to pursue, and
your best prospects in
those markets
Content
Marketing
Corporate Presentations
Design
Application & Market
Segment content
Video production
Website Structure &
Content Support
Production of graphics and
sales collateral-
Infographics, Design,
Artwork
Marketing
Communications
Communication Research
Media Liaison Support-
Creative services and
events participation
Press Releases, Trade
Media Stories, Newsletter,
Advertorials etc.
Product Testimonials &
Reviews Across Leading
B2B Online Platforms
Execute the
STRATEGY through
VALUE driven
CONTENT :
Distribution across the
ecosystem -
Influencing the
Stakeholders

11. In Focus
0
1
Strategic Market Insight
Market opportunities and
challenges - Competitive
intensity - Industry analysis
0
2
Webinars
Establish your Thought
Leadership - Launch your
New Products - Make
Important Announcements
0
3
Press Release & Product
Reviews
Press releases & Advertorials
across relevant industry
leading magazines and news
& media portals.
Reach your chosen audience through Marketing Campaigns – Magnify the
Impact of Your Business Initiatives & Product Launches

12. What Next…Post COVID-19
To break the inertia and put the sales on
growth trajectory post COVID-19 outbreak
The journey starts at a price as low as INR 10,000 /-

13. Customized for TROOP 3 COMMUNICATIONS
troop3icon@gmail.com
8334810606
Get in Touch to Inquire Further

14. Thank you