The document announces a seminar titled "Agent's competence as a protection against the crisis" that will discuss how experience and intuition can help travel agents anticipate developments in an unstable market and avoid bankruptcy risks. It provides details on the event format, topics, speakers, venue, and dates. The hosting company, Слетать.ру, invites travel industry professionals to attend for free and partner with them by sponsoring or sharing information about the event to reach their target audience of tourism companies and professionals.

1. Agent’s competence as
a protection against the
crisis
tour search technologies

2. Engagement
73% of agents working in the travel
market for more than 5 years are
proud that their tourists have not been
affected by operators bankruptcy.
Why did they avoid buying tours
from unreliable sellers?
The agents themselves explain it in the
first place by their experience and
intuition that can also be defined
as competence.
• Is it possible to learn quickly to anticipate and successfully project
the development of business in an unstable market?
• What is required to transform the novice into a professional?
• How competence affects the business risks?
We invite you to discuss these and other issues at the seminar
“Agent’s competence as a protection against the crisis” on October
28.
For specialists of tourism industry the participation is free.

3. Business part
The event will be held in the format of open
discussion where each participant will be able
to:
• ask questions to experts;
• express thier opinion on the issues under
discussion;
• share experience and knowledge;
• get practical tips;
• establish new business relationships.
Key issues:
Modern agent profile: business and human qualities.
The analysis of demand for the agents on the Russian labour
market.
Training agents: study at the universities and evaluation on the
job.
Customer service as a reflection of professionalism.
The representatives of companies such as HeadHunter, the Association of tour
operators of Russia and top-managers of independent chains are expected to make
presentations.

4. Venue and bonuses
Guests will be offered:
• palatable communication with colleagues;
• souvenirs;
• photos;
• hot tea and strong coffee;
• fresh pastries for every taste.
Each guest will take part in the lottery and
will receive gifts from Слетать.ру. partners
“Ladoga” VIP-hall of the Congress centre in the
Moscow World Trade Center.
Address: Moscow, Krasnopresnenskaya
embankment,12, 4th floor of Office building-2.
Nearest metro stations:
● Vystavochnaya - 990m
● Delovoy Centr - 1 km
● Ulitsa 1905 goda - 1,2 km

5. СЛЕТАТЬ.РУ − A LEADING IT- COMPANY
AND SEARCH SYSTEM IN THE RUSSIAN
TRAVEL MARKET
Over 1 300 000
search queries per day
100 000+
unique visitors of
Слетать.ру website
every day
42 311 396
people use Слетать.ру search
modules on travel agencies
websites
Over 2 800 000
tours were bought through
Слетать.ру services and
technologies
3 500+
travel agencies use Слетать.ру
search modules on their
websites
25 000+
tour agents search tours
every day on Слетать.ру
website
СЛЕТАТЬ.РУ−
ЭТО:
The host of the event

6. The quests
Слетать.ру regularly holds events of
different formats (business breakfasts
seminars, round tables), where the
participants actively discuss vital
problems of the industry, exchange
experiences and opinions on important
issues and find new business partners
and customers.
Guests of Слетать.ру event are
professionals of the Russian travel market:
• the owners and top-managers of tourism
companies;
• experienced and novice employees of
travel agencies;
• representatives of professional
associations;
• specialized media journalists.
The expected number of guests: 300
persons.
The audience features:
• 90% - owners and top-managers
• 90% - with higher education and/
or academic degree
• 90% - with upper-middle or high
income
• leading an active lifestyle
• making major purchases
• lots of traveling

7. Cooperation
We invite companies to cooperate regardless of their activity profile. You can choose the
most comfortable form of cooperation depending on your activities, marketing tasks and
opportunities and achieve the desired goals:
Information partnership
Placing text and graphic materials for the event promotion on the resources of your company; e-mail
newsletters; outdoor advertising, etc.
Barter partnership
Providing necessary equipment / materials / gifts without monetary settlements.
Financial partnership
Giving funds to be accounted for to hold the event in exchange for the selected services
package. Upon request the company will receive a report on the expenditure of allocated
funds including the necessary financial documentation. The options of service packages are
presented below and can be modified in the course of negotiations..

8. Cooperation
General
sponsor
Official
sponsor
Sponsor
placing the logo and the name of the company with
the status indication on all promotional and
informational materials of the event (invitations, press
releases, press-wall etc)
+ + +
the attachment of POS-materials in gift sets for
guests of the eveпt
+ + +
placing roll-up and other presentation equipment
at the venue
+ + +
the accreditation of two representatives + + +
holding a special event within the framework of
the seminar
+ +
welcome speech of the representatives of the company + +
individual e-mailing Слетать.ру customer base
and partners (19000+ unique addresses)
+ +
providing a database of participants
contacts
+
placing posts in Слетать.ру community(55 000 +
participants)
+
The cost of sponsor package: 75 000 50 000 25 000

9. Cooperation
Cooperation with Слетать.ру means:
• an access to the effective target audience
• proven advertising effectiveness
• a variety of advertising interactions formats
• prompt messaging to the target audience
• reliable and steady partnership
As a result:
• attracting new customers
• increasing customer loyalty
• increasing sales
• a distinct competitive advantage
Sponsorship of Слетать.ру seminar is an effective channel for the direct access
to a clearly defined target audience with the possibility of selecting the optimal
advertising format at reasonable price..

10. See you soon!