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accountable
effective
evocative
awareness programme
accountable
effective
evocative
requirement
• To showcase AREVA T&D’s successful relationships/projects
in order to demonstrate why it has been the UK leader for the
past five years
• To articulate AREVA T&D’s points of difference to distinguish
it in the face of aggressive competitive behaviour
• To create a platform from which AREVA T&D’s spokespeople
can contribute towards and influence the agenda either
commercially, politically or ethically
accountable
effective
evocative
outcomes
Regular by-lined feature length coverage has been achieved in the
leading energy and engineering publications. Results in the first
year include:
• 3 double page spreads in the IET’s official magazine, Power
Engineer (now known as Engineering & Technology)
• Reinforced AREVA T&D as leaders in energy transmission and
distribution technology
• Demonstrated AREVA T&D’s commitment to renewable
energy through success stories in significant offshore wind
projects, i.e Barrow and Robin Rigg. By-lined feature coverage
in government, education, charity, health and national press
accountable
effective
evocative
verdict
“The trust and confidence we have in Emmett & Smith’s
ability to continue to drive our campaign forward can not be
underestimated. Their tenacious approach and commitment
is exemplary and guarantees that we are always in the
minds of the journalists”.
accountable
effective
evocative
contact
Lorraine.emmett@emmettandsmith.com
www.emmettandsmith.com
@emmettandsmith
0207 384 7110

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Emmett & Smith B2B PR - Areva - Awareness Programme