emarsys provides email delivery and monitoring services including SMTP relay, deliverability monitoring through DeliveryWatch, creative testing, and account setup and integration support. Their technology solution ensures emails are sent in compliance with internet standards through specialized infrastructure that can process millions of emails per hour and provides granular delivery controls. They also offer account management services including weekly deliverability reports, monthly account reviews, and additional consultancy.

1. emarsys for WeTransfer.com
Email SMTP relay and deliverability services

2. About emarsys
• An Experienced Partner- With over a decade of established
experience delivering over 50 billion emails a year to our
global client base
• Global Approach- More than 1000 international brands and
agencies rely on emarsys
• Real Proactive Client Services and Account Management
• Secure Cloud Platform – Independent ISO27001
accreditation for Data Centers and Offices
• Deliverability – Emarsys is the only ESP to own and operate
its own deliverability platform www.deliverywatch.com
• Focused on Technology - Over 35% of our revenue goes
back into R&D; over double that of our nearest competitors.

3. Selected Clients

4. Technology Solution
 SMTP Relay of messages
 DeliveryWatch inbox monitoring of transactional
and marketing messages
 Creative testing and deliverability assurance
 Set-up & configuration – project management
and integration actions

5. Technology Solution (Example Siebel
integration)
 SMTP Relay through emarsys Mail Servers with Delivery Watch inbox monitoring
 Daily or Hourly Export of Bounce Files via dedicated SFTP service in configurable format
 Domain configuration – Sending Domains, SenderID, DKIM, DomainKeys, Link Domains

6. Technology Solution: emarsys
Relay and inbound email gateway functionality in strict compliance with internet
• Outbound
mail standards. It is committed to ensuring sender accountability. emarsys Mail Relay
uses only local source IP addresses and provides fully compliant received header
information.
• Specialized server infrastructure for processing millions of transactional and
permission-based mass emails per hour.
• Redundant Internet backbone connectivity with a bandwidth of 1 Gbit for sending
large email volumes
• Automated stamping and sending of messages as required by the Sender ID and
DomainKeys specifications (including cryptographic signatures, header insertion and
protocol extensions)
• "Guaranteed Authentic" mode – messages are verified for compliance with
authentication specifications prior to delivery.
• Granular control of delivery volume parameters for each recipient domain, including:
number of simultaneous connections, number of messages per connection, number
of delivery attempts per period, retry period and bounce period, improving the percent
of messages that reach your recipients through intelligent delivery.

7. Technology Integration
 Technical:
1. Specify IP Addresses
2. Specify Sending Domains to be used.
3. Load balancing (setup and testing)
 Deliverability:
1. Data qualification (age, de-duplication and cleanliness)
2. Database maintenance (how data is handled after campaigns)
3. Complaint handling - Current process / Required Process.
4. Unique IDs and catchall addresses.
5. Domain distribution and email streams across different markets.
6. Email Deliverability Seeding.

8. Account Management - example
 Day-to-Day account management; description of services and
support
 Weekly Deliverability Reports; description of content and
feedback
 Monthly Account Management Reports; description of content,
action points and ongoing consultancy
 Additional Services; description of additional account
management services (bespoke development, consultancy,
workshops and training days)
 Project Management & regional roll out points

9. Global Inbox Deliverability Monitoring