This document provides tips for becoming an expert at presenting to The Sounding Board in 7 minutes. It recommends using a PowerPoint presentation with a sans serif font to show entrepreneurs how to properly use The Sounding Board. The presentation should focus on benefits rather than features and be memorable. It also offers advice on discussing the target market, competitors, current status and 5-year prospects, team roles and gaps, challenges, and avoiding asking for money from the audience. The overall goal is to effectively present your business in the short time allotted.

1. BE THE NEXT SOUNDING
BOARD ROCKSTAR
THE SOUNDING BOARD PRIMER ENTERPRISING.IN

2. THE PROBLEM THAT WE SOLVE
Entrepreneurs don’t use 7 minutes
properly in The Sounding Board
Use a PPT to show them how this is
done in 7 minutes
THE SOUNDING BOARD PRIMER

3. PRODUCT OR SERVICE
30+ point, sans serif fonts
Invest time and effort in the PPT
Focus on benefits, not features
Be memorable
We want to rock your presentation!
THE SOUNDING BOARD PRIMER

4. TARGET MARKET
+ you = market research
$ vs
THE SOUNDING BOARD PRIMER

5. COMPETITION
Acknowledge competition + strengths
3 competitors in the quadrant/4th you
USP = 1, not more
THE SOUNDING BOARD PRIMER

6. CURRENT STATUS AND PROSPECTS
Be real with your current status
What’s the end game in 5 years?
Be Yourself
THE SOUNDING BOARD PRIMER

7. THE TEAM
Talk business, not degrees
Highlight team gaps
Be specific about functions
THE SOUNDING BOARD PRIMER

8. CHALLENGES
Give actionable information
Separate imperative from challenge
Understand the audience
Don’t ask for monies
THE SOUNDING BOARD PRIMER