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Disclosure
Simple
More Trouble than 
we Expect
Already Have one?
Has it 
Expired?
Who has 
our current 
Version?
Can I 
Sign it?
Find 
Print 
/Upload 
Sign 
Receive 
Send
What do I 
do with it 
now?
NDA 
Management 
Systems 
10/3/2014 EasyNDA Proprietary & Confidential 10
We need to use 
our own 
company NDA
NDA Management System
Annual Keyword Searches 
34,800 
22,800 
145,200 
217,200 
- 50,000 100,000 150,000 200,000 250,000 
“Non disclosure agreement” 
“Electronic signature” 
“Document management” 
"Contract management” 
10/3/2014 EasyNDA Proprietary & Confidential 14
Testimonials 
10/3/2014 EasyNDA Proprietary & Confidential 15
Even Big Companies 
“NDAs have been a thorn in our side for a long time… 
“We would have adopted an off-the-shelf solution like 
EasyNDA a year ago had there been one available.” 
General Counsel 
Cadence Design Systems 
10/3/2014 EasyNDA Proprietary & Confidential 16
Tech, Business, Finance, & Law 
10/3/2014 EasyNDA Proprietary & Confidential 17
Document 
Management 
Access 
Management 
Transaction 
Processing 
10/3/2014 EasyNDA Proprietary & Confidential 18
Document Management 
Store, find, and track 
Know exposure 
Terminate or renew 
10/3/2014 EasyNDA Proprietary & Confidential 19
Access Management 
Already have one? 
Where is our form? 
Who can sign? 
10/3/2014 EasyNDA Proprietary & Confidential 20
Transaction Processing 
1. Click 
2. Sign 
3. Send 
10/3/2014 EasyNDA Proprietary & Confidential 21
10/3/2014 EasyNDA Proprietary & Confidential 22
Upload completed NDAs BYO 
or EasyNDA 
templates 
Access management 
10/3/2014 EasyNDA Proprietary & Confidential 23
10/3/2014 EasyNDA Proprietary & Confidential 24
10/3/2014 EasyNDA Proprietary & Confidential 25
10/3/2014 EasyNDA Proprietary & Confidential 26
10/3/2014 EasyNDA Proprietary & Confidential 27
10/3/2014 EasyNDA Proprietary & Confidential 28
10/3/2014 EasyNDA Proprietary & Confidential 29
10/3/2014 EasyNDA Proprietary & Confidential 30
10/3/2014 EasyNDA Proprietary & Confidential 31
10/3/2014 EasyNDA Proprietary & Confidential 32
10/3/2014 EasyNDA Proprietary & Confidential 33
How is it sold? 
• Web self-service: 
– Come and get it. It works. 
– No pre-qualification. Just use it. 
– Monitor for upsell. 
• Low-cost advertising: 
– LinkedIn & Bus. Pubs 
– AdWords 
• Channel sales: 
– Registered agents (e.g. Legal Zoom) 
10/3/2014 EasyNDA Proprietary & Confidential 34
“Native Distribution Action” 
Each time a new NDA is created, 
a new enterprise is signed up. 
10/3/2014 EasyNDA Proprietary & Confidential 35
contact@EasyNDA.com 
10/3/2014 EasyNDA Proprietary & Confidential 36
U.S. Firms by # Employees 
600,000 
525,000 
90,000 
20 - 99 100 - 499 > 500 
Number of Employees 
10/3/2014 EasyNDA Proprietary & Confidential 37
Theoretical 
Market Value: 
U.S. Firms With x Employees Priced 
5,300,000 < 20 $50 /yr 
600,000 20 – 99 $250 /yr 
525,000 100 - 499 $2,000 /yr 
90,000 > 500 $10,000 /yr 
$150M 
$900M 
$265M 
$1,050M 
Theoretical Value $M 
20 - 99 empl 
> 500 empl 
100 - 499 empl 
< 20 empl 
The Sweet Spot 
10/3/2014 EasyNDA Proprietary & Confidential 38

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EasyNDA - Non Disclosure Agreements on line

Editor's Notes

  1. So we assembled a team with deep experience.
  2. And built EasyNDA
  3. Service is live
  4. Simple, self-starting interface
  5. Solutions supports the BYO customer and top corporate law firms in Silicon Valley
  6. Likely pricing.
  7. EasyNDA is a self-service website. Come and get it. It just works. We will use low-cost advertising on LinkedIn and other publications along with AdWords. We also plan to use a channel sales model.
  8. And there are 1.125 M firms in the U.S. with between 20 and 500 employees.
  9. Number of firms from http://www.census.gov/econ/smallbus.html