1. MLS 712
Information Search and Retrieval
(Web Information Seeking Exercise)
By
Mohamed Fadzli Mohd Fauzi
2011321567
Mohd Farid Bin Wan Mohd Zain
2011979151
Khairul Anuar Bin Zainudin
2012655634

2. How do we start our
searching ?
Time vs result

3. Date
Revise
Question
Query
query
Time
Action
& Reaction

5. Do u get the
Do You Trust Your
Information that
You want ?
Am I Referring
To The Right
Resources
Sources?
We Ask
Ourselves
Do You Consider
Yourself as Novice
or Professional

6. Information Retrieval Measurement
Time/Minute
70
60
50
40
Fadzli
Farid
30
khairul
20
10
0
Question
1
2
3
4
5
6
7
8
9
10

7. LIMITED
AQUAINTANCE
OF KNOWLEDGE
LACK OF
SEARCHING
TECHNIQUE
LONGER TIME
FOR QUESTION
RELATED TO
Observation
THREE OF US USE
AS PRIMARY
SEARCH ENGINE
CURRENCY AND
CALCULATION

8. Question 8
If I visit Hong Kong, what, if any, buildings designed by I. M. Pei’s firm can I see
there?
DATE: 4 November 2012
TIME : 1.18 am – 1.47
ACTION &REACTION :
Keyword – I. M. Pei’s firm in hong kong
Used google search engine
About 281,000 results (0.27 seconds)
QUERY :
Click – I. M. Pei’s biography website – page not found
Click - http://www.greatbuildings.com/architects/I._M._Pei.html
REVISED QUERY :
Architect for Bank of china in Hong Kong Tower
Click - http://www.architectural-review.com/reviews/reputations/i-mRESULTS :
Bank of china in Hong Kong Tower

9. Question 2
•
What is the name of the specialty dish of the delicacies cosy room Bavarian restaurant in
Hagerstown, MD, USA?
DATE:
4 November 2012
TIME :
1.32pm –
ACTION &REACTION :
Keyword – Bavarian restaurant in Hagerstown, MD, USA, specialty dish
Used google search engine
QUERY :
Search – Bavarian restaurant in Hagerstown, MD, USA
About 10,800 results (0.29 seconds )
Clicks - http://schmankerlstube.com/
Definition of schmankerlstube - Schmankerl (delicacies) Stube (cozy room).
Clicks - Glossary
Allgaeuer Kaesespaetzle: spaetzle (egg noodles) with Swiss cheese and fried onions
REVISED QUERY :
RESULTS :
Allgaeuer Kaesespaetzle: spaetzle (egg noodles) with Swiss cheese and fried onions

10. Ellis
Model
Information
Seeking
Berry
Technique
Picking

11. Ellis Model & Information Searching
Behaviour
Starting
Chaining
Browsing Differentiating Monitoring
Question 1
Question 2
Question 3
Question 4
Question 5
Question 6
Question 7
Question 8
Question 9
Question 10
* Based on individual reports on seeking information
Extracting

12. Ellis model
• Based on Ellis model we could see that less
knowledge on subject matter would increased
details searching on the subject
• Individual habits on searching the www based
on chaining and browsing the information
• Question based on local information take less
time and self directed

13. Berrypicking
Model
Berry Picking Model
Assumption that the user's information need is static and the
information seeking process is one of successively refining a query
until all and only those documents relevant to the original information
need have been retrieved

14. Berrypicking Technique
• We agree that after few attempts to find the
answer . We used this technique to locate the
information based on clues that we get.
• It might take some time but it will lead us to
the information that we need

15. Differences Between Novice and Experienced Users in
Searching Information on The World Wide Web
Hurtienne and Wandtke, 1997
Online users are confronted with rapidly increasing amounts of information
as epitomized by the buzzword "information overload." While skills necessary
for browsing individual websites seem to be available to users after only
minimal training
Pollock and Hockley, 1997
considerably more experience is required for query-based searching
Chen, Houston, Sewell, and Schatz, 1998
User must have experience with the system where the information is
stored, including skills in navigating through the information system and
knowledge of how the information is organized

16. WEB EXPERT
• We also found that web experts make use of
advanced search options like Boolean
operators, modifiers, phrase search etc., much
more frequently than the average user
• Experts frequently complained about lacking
relevant domain knowledge regarding
individual search questions and were highly
aware of this obstacle while being confident
of their technical competence.

17. Conclusion
• Information Retrieval skills is important to find
accurate information on the net
• To categorized novice user and expert user is
based on how the information is retrieved and
how reliable the information that has been
retrieved.
• Enhancing general knowledge and also subject
matter expertise is crucial in information
retrieval skills and knowledge

18. END
Q&A
SESSION

19. Question
Did the first set of questions experience makes
You become more confident to answer the second part of the
question?
Yes, after answering the first set of question. It helps me to
answer second question more confident and with improve
technique of searching

20. Describe Your Experience in Searching
Information
I would say that question given to us was very challenging and
interesting. This is the first time I was given question that looks easy
and confidently I felt that I can easily answer all the question.
Surprisingly after seeking information for the first two question, I felt
frustrated cannot finding the exact answer within the time that I have
set. if the question within the range of my general knowledge, I can
easily answer that less than 10 minutes. If the question not within my
general knowledge or subject expert. It takes me longer time to
understand the question and also finding the meaning of few terms
and definition related to questions. After manage to find all the
answer my frustration become a happy ending to me, It makes me
wanted to find more information on the web. Thanks Dr. Fuziah for
given us such a beautiful experience seeking on the web. This seeking
experience will give me a clear view of the roles of reference desk and
also librarian in this challenging virtual world.