1. The Connected Digital Economy Catapult
(CDEC)
Higher Education Expo
17 October 2013
Dr. Maurizio Pilu
Partnerships Director
Catapult is a Technology Strategy Board programme
2. Connected Digital Economy Catapult
• Set up by the Technology Strategy Board
• Applied R&D&I centre in the digital economy
• Non-for-profit, based in London, national
remit
• Centre with critical mass to help UK
innovators, especially SMEs
• Overtime 100+ technologists
• £10m p.a. of core investment from TSB
2
3. 3
The digital economy
FAST MOVING
CONSTANTLY
CHANGING
GLOBAL
BUILD IT & THEY
WILL COME
WONT WORK
BEING
FAST
IS KEY
‘a few years ago a cloud was
something in the sky, a tweet was
something you heard in the garden,
Skype was a typo and 4G was a
parking spot’
4. CDEC in 4 bullet points
4
•
Develop a portfolio of openly accessible platforms &
capabilities which address clearly identified industry
challenges in the data value chain for the benefit of digital
innovators
•
Bring unique value by combining our neutral convening
power, the agile and focussed way we build platforms &
capabilities with the centre’s high density of critical skills
•
Align our efforts to enhance existing TSB (& RCs) activity
•
Demonstrate the transformative impact of digital to UK
leaders
6. 6
Challenges and unrealised opportunities
• Realising the potential of integrated
content and data
‘Data data
everywhere
and not a
drop to link’
• Exploiting next generation connectivity
• Accessing the skills to develop successful new
applications, services and products
• Being heard in a crowded marketplace
7. 7
Initial focus framework
Initial strategic projects
Initial quickstart projects
Developing commercially successful new applications, services and products,
based on new business models, security and trust, and user centricity
UK CDEC Innovator Centre
11. Engagement with research base (examples)
• Main Board
• Professor Dame Wendy Hall (Univ. Southampton)
• Professor Chris Van Der Kuyl (Univ. Albertay)
• Key Placements
• Professor Derek McAuley (Nottingham) as Chief Innovation Officer
• Oxford University appointed full-time CDEC liaison
• Advisors Group
• Being formed now; ~10 senior academics
• Live Projects
• Partner to Surrey University 5G centre (>£25m consortium)
• Joint project with Lancaster University / Big Innovation Centre
(Trusted Data Accelerator)
11
12. Other interactions with res. base (examples)
• RCs
• AHRC, EPSRC, ESRC, STFC, HEFCE
• Example: ESRC call including CDEC in recent BigData Call
• 1:1 meetings with Universities
• 18 universities
• Collaboration Agreements (CAs)
• Broad CAs being discussed with 3 universities
• Collaborations on Centres for Doctoral Training
• CDEC Fellow/Secondment program
• Aiming to launch in February
• Projects being discussed
• Example: IP catalyst/accelerator
12
13. Only the beginning…
• CDEC has been operational for 5 months
• Huge appetite in research base to work with CDEC
• Our demand-led approach + focus on
testbed/demonstrators for the benefit of
innovators seen as highly complementary
• Open to collaborations:
• Maurizio.Pilu@cde.catapult.org.uk
• Twitter: @Maurizio_Pilu & @cdecatapult
13
Editor's Notes
FEEDBACKPRE ENHANCED BUSINESS CASE6 MTHS – ESP LAST 2 WHEN TEAMDIGITAL ECONOMY IS :BROAD – CREATIVE ALL FLAVOURS AND TECHNOLOGY ALL LAYERS-BIG– DEFINITION PROBLEM BUT BOOZ SAY 100BGVA “DIGITAL SERVICES” + 23% TOTAL UK GDP GROWTH 04-09VIBRANT- 24,000 COMPANIES CREATED 2011 (ONS) – MANY SMALL EXCITED TO PRESENT OUR PLAN FOR THIS IMPORTANT PART OF THE UK ECONOMY
EXCITED TO PRESENT OUR PLAN FOR THIS IMPORTANT PART OF THE UK ECONOMYDIGITAL ECONOMY IS :BROAD – CREATIVE ALL FLAVOURS AND TECHNOLOGY ALL LAYERS-BIG – DEFINITION PROBLEM BUT BOOZ SAY 100BGVA “DIGITAL SERVICES” + 23% TOTAL UK GDP GROWTH 04-09VIBRANT - 24,000 COMPANIES CREATED 2011 (ONS) – MANY SMALL MOVING,/ CHANGING / FULL OF GLOBAL FORCES – PM SUMMED THIS UP FOR THE LAY PERSON – QUOTE - ////BUT THOSE IN THE DIGITAL INDUSTRIES SEE THE EVIDENCE EVERYWHEREBUSINESS MODELSSOFTWARE LICENSING MODELS IN CLOUD WORLD TECHNOLOGYTRADITIONAL PBX MARKET THERE 2008 – GONE TODAYPLATFORMS2009 WINTEL 80% OF PERSONAL COMPUTING DEVICES – TODAY LESS THAN 30%SUSTAINED DIFFERENTIAL IS RARE- LOW CAPITAL BARRIERS TO ENTRY AND CONSTANT MARKET TRANSITIONS……. ……..BEING FAST TO NEW TRANSITIONS IS KEYTHIS IS NOT LIKE MANUFACTURING OR CELL THERAPY – THE CYCLES ARE FASTER / FUNDAMENTAL SHIFTS IN TECHNOLOGIES AND SKILLS HAPPEN MORE SUDDENLY A 5 YEAR BUILD AND THEY WILL COME APPROACH IS NOT GOING TO WORKTHE CATAPULT MODEL NEEDS A DIGITAL ECONOMY APPROACH IN ORDER TO ADD VALUE AND BUILD CAPABILITIES
OF COURSE THE MARKET WILL MOVE ON AT SPEED – BUT IF WE CAN ADDRESS “HEAD ON” THE REAL STICKY STUFF CHALLENGES TODAY RATHER THAN TOMORROW, THEN WE CAN GIVE UK DIGITAL INNOVATORS A FAST MOVER ADVANTAGE RELATIVE TO OTHER COUNTRIES.
WHEN I STARTED THE ROLE – EXPECTED TO MAKE EITHER /ORS DECISIONS INITIALLYIN A CONVERGING DIGITAL ECONOMY ITS ABOUT VALUE CHAINS OUR VALUE CHAIN ADDRESSES ONE OF MOST IMPACTFUL EMERGING VALUE CHAINS1 - STARTS EXPLOSION DATA – VELOCITY, VOLUME COMPLEXITYSOCIAL MEDIA – EVERY MINUTE 7000 NEW PHOTOS ON FLICKA, 28K BLOGS TUMBLR, 100K TWEETS, 48 HOURS NEW VIDEO ON YOU TUBEENTERPRISE – WALL MART 50M FILING CABINETS CUSTOMER DATA AN HOURPUBLIC SECTOR – 6000 DATA SETS RELEASED BY DATA.GOV.UKIOT – 50B DEVICES 2020 / 0.2% THINGS CONNECTEDOVERALL 4 TRILLION GIGA BYTES DATA CREATED AND SAHRED BY 2013 – X2 2015 2 –NEW DATA COLLECTION AND TRANSPORT - INCREASINGLY MOBILE– 100 TIMES INCREASE IN MOBILE INTERNET DATA 2015 VS 2012 - SUPPLY AND CONSUMPTION3 - DATA – KNOWLEDGE –THE VALUE IS IN THE ABILITY TO MIX OR “MASH” THESE NEW STREAMS OF DATA – HIP HOP DEFINITION OF “MASHED” - TO GIVE NEW INSIGHTS AND KNOWLEDGE – THIS DATA SCIENCE CEBR – USE OF DATA ANALYSIS 60K NEW JOBS AND 40K NEW DATA ANALYTIC START Ups4 - NEW PRODUCTS AND SERVICESENABLING NEW VALUE ACROSS VERTICALS – DATASIFT - SENTIMENT ANALYSIS EXAMPLECEBR UNLOCKED VALUE IN DATA IN UK WAS 25B IN 2011 AND WILL BE 40B 2016SHAKESPEARE 6.8B VALUE ADD IN UK PUBLIC SECTORVALUE CHIAN WE WILL MOVE UP AND DOWN
IN OUR TALKS AND FEEDBACKS 4 MAIN CHALLENGES IN DATA VALUE CHAINFIRSTLY : LOADS OF NEW DATA BUT SOURCING AND MASHING DATA IS NOT EASY FOR INDIVIDUAL INNOVATORS: - POEM QUOTE 3 POINTS ADATA FROM NEW SOURCES AS WIDE AS SENSORS, SOCIAL MEDIA OR TRADITIONAL DATA HAVE DIFFERENT LANGUAGES, STRUCTURES AND MASHING THEM IN A USEABLE WAY IS HARD FOR MOST DIGITAL INNOVATORS BCOPY RIGHT, LICENSING COMPLEXITY CTHE MORE DATA THAT IS OPEN FOR UK INNOVATORS TO WORK ON – THE FASTER AND BETTER THEIR SUCCESS. MANY ORGANISATIONS KEEP DATA THEY COULD SHARE, CLOSED - BECAUSE THERE IS NO DEMONSTRABLE FINANCE CASE ON THE VALUE OF RELEASING ITCOPYADDRESSING THESE CHALLENGES FOR UK INNOVATORS WILL MAKE A REAL DIFFERENCEMCKINSEY GLOBAL INSTITUTE - “EARLY MOVERS THAT SECURE ACCESS TO THE DATA NECESSARY TO CREATE VALUE ARE LIKELY TO REAP THE MOST BENEFIT”SECONDLY : WAVES OF INNOVATION ON CONNECTIVITY MOBILITY AND IOT CONNECTING BILLIONS OF DEVICES LEAD TO AND ITS RELATIONSHIP WITH DATA MOVING FROM CATCH UP TO HANDS ON TEST BEDS 3 YEARS AHEAD – FAST ADAVANTAGE3 CRITICAL NEW SKILL SETS IN DVC THAT MOST INNOVATORS DO NOT HAVE – SECURITY (NETWORK, CYBER, PERSONAL TRUST, PROVENANCE) / USER DESIGN / NEW BUSINESS MODELS.4 BEING HEARD - 20,000 DIGITAL ECONOMY START UPS - PROCUREMENT
AS WE EXECUTE, INCREASED VISIBILITY WILL LEAD TO FINDING CONNECTED OR ADJACENT INNOVATOR PROJECT OPPORTUNITIES QUICK STARTS GROW TO STRATEGICS – OUR INVESTMENTS GROWS ITERATIVELYSOME MARKET SUGGESTED , SOME CDEC DEVELOPEDALWAYS BEING CLEAR ON WHY WE ARE GETTING INVOLVED VS MARKET FORCESLOOK OUTSIDE THIS FRAMEWORK – EXCEPTIONALLYTHIS IS NOT A BUILD AND THEY WILL COME- AS IS POSSIBLE IN CATAPULTS WITH LONGER TERM CYCLESWE ARE STILL CREATING CLUSTERS OF PLATFORMS THAT INNOVATORS CAN USE TO ADDRESS MARKET CHALLENGES - ITERATIVELY ; IN ACCORDANCE WITH A SECTOR THAT CHANGES ALL THE TIME.
INNOVATOR PROJECTS CONTRIBUTE TO THE OVERALL PORTFOLIO OF THE CATAPULT SKILLS AND ASSETS WE WILL BUILD OVER THE NEXT 5 YEARSTECHNOLOGYSOME ONGOING – SECURITY/TRUST, SYSTEM ARCHITECTS MANY NEW SKILLS - ESP IN DATA SCIENCE EG ANALYTICS ALGORITHMS - DATA ANALYTICS - MCKINSEY 140K SHORTAGE IN USA ALONE BY 2018 CHANGING ALL TIME – AGILE APPROACH TO OUR SKILLS - A MIX OF CDEC CORE EXPERTS BUT 70% OUTSOURCED SECONDMENT, ROTATION, SME CONTRACTORNEW SKILLS CONVEYOR BELT ROLE FOR CDEC ********CREATIVE SKILLS –VISUALSATIONCOPYRIGHTUSER CENTRICITYPROTOTYPINGBUSINESS MODELSBALANCE IN BOARD, EXECUTIVE TEAM AND THROUGHOUT CDEC HAS TO REFLECT OUR CREATIVE INDUSTRY FOCUS AND GIVE US CREATIVE INDUSTRY IMPACT
PHYSICAL AND VIRTUALNOT AN INNOVATION CLUSTER – BUT A NATIONAL CENTER FOR ALL UK INNOVATION CLUSTERDEVELOP UK WIDE ACTIVE PROGRAMS NVI EXAMPLE OF OUR PROJECTS NOT DUPLICATE BUT COLLABORATE AND USE ASSETS AROUND UK – SEE PROJECTS AND OUR STAFF AROUND UKIMPACT TOTAL INNOVATOR CENTRE500 innovators showcased – 5M SALES GENERATED3,000 C-level leaders MOVED – 300 TAKE ACTION£3.6 million revenue stream FOR CDECMAGNET FOR international tradeigniting many new innovator-to-innovator collaborations- Physically and virtuallycredibility, relevancy and engagementattract the very best talent